Rephonic
Artwork for Making BIG Shifts

Making BIG Shifts

MKTG Reboot
Artificial Intelligence
Leadership
Entrepreneurship
Workplace Exploitation
Employee Onboarding
Sales Strategies
Linkedin
AI In Sales
Employment Trends
Marketing
Training and Development
Generational Differences In the Workplace
Managerial Training
Wasted Talent
Marketing Strategies
Efficiency
Social Selling
Greed In Business
AI In the Workforce
Real Estate Syndications

Making BIG Shifts is a growth and decision-making podcast for founders and operators, hosted by strategic integrator and founder of MKTG Reboot, Josh Anderson. Each episode features real operators, founders, and leaders unpacking the hard parts of running a business, the tough decisions, the setbacks, the inflection points, and the wins that follow. Through founder stories, growth strategies, and ... more

PublishesTwice weeklyEpisodes58Founded10 months ago
Number of ListenersCategories
EntrepreneurshipBusiness

Listen to this Podcast

Artwork for Making BIG Shifts

Latest Episodes

Jermaine Ee spent years building companies, exploring new industries, and chasing the traditional definition of entrepreneurial success.

Then that definition stopped feeling meaningful.

In this episode of Making Big Shifts, Jermaine shares the pers... more

AI knows a tremendous amount about copywriting. The real challenge is getting it to produce the right copy for the right audience.

In this episode, I talk with Tyler Cook, founder of Hyper Media Marketing and author of Persuasion by Design, about th... more

Live streaming is moving far beyond concerts, webinars, and basic social broadcasts.

In this episode, I talk with John Petrocelli, founder and CEO of Bulldog DM, about how live video is becoming a powerful tool for audience engagement, brand storyte... more

The harder you chase a sale, the more buyers tend to pull away.

Nancy Kay Coy, author of Stop Selling, Dammit!, joins Making BIG Shifts to explain why pressure, scripts, and aggressive closing tactics are becoming less effective with today’s informe... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Tyler Cook
Founder of Hyper Media Marketing, author of Persuasion by Design
Hyper Media Marketing
Episode: Why Most AI Copywriting Fails to Persuade
John Petrocelli
Founder and CEO of Bulldog DM
Bulldog DM
Episode: Why Live Streaming Could Become Marketing’s Next Big Shift
Nancy Kay Coy
CEO of FinVerified; author of Stop Selling, Dammit
FinVerified
Episode: Stop Selling, Dammit: Why Pressure Is Killing Your Deals
Justin Lund
Founder of Propel Year
Propel Year
Episode: How to Stop Building a Business That Owns You
Phil Calandra
Co-founder and Chief Wealth Officer at True Wealth Advisors; author of The Wealth Creation Method
True Wealth Advisors
Episode: The Revenue Trap: Why More Income Doesn’t Always Create Wealth
Muriel Touati
Founder of Exit 3D Studio
Exit 3D Studio
Episode: Stop Buying Yourself a Job: How to Build a Business Buyers Actually Want
Wade Foster
CEO of Zapier
Zapier
Episode: How Zapier Really Started: YC Rejection, $100 Beta, and AI’s Big Shift
Henry DeVries
Publisher of Indie Books International; host of Agency Rainmaker TV; ghostwriter and editor of 200+ business books
Indie Books International
Episode: The Strategy That Turns Experts Into Authorities
Monica McKitterick
Author and CEO of Impact Family Wellness
Impact Family Wellness
Episode: The Career Trap Almost Every High Performer Falls Into

Host

Josh Anderson
Host of the show, introducing guests and guiding discussion; strategic integrator and founder of MKTG Reboot.

Reviews

5.0 out of 5 stars from 1 ratings
  • Great content!

    Josh does a phenomenal job of finding inspiring guests and extracting the lessons from them. Really enjoy!

    Apple Podcasts
    5
    Jason.v.4
    United States6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Consistently high-quality guests and practical, actionable takeaways for growth and leadership.
Great content! Josh does a phenomenal job of finding inspiring guests and extracting the lessons from them.
Really insightful discussions that translate to real-world impact for founders and teams.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Stop Selling, Dammit: Why Pressure Is Killing Your Deals
Q: What practical steps can sellers take tomorrow after reading Stop Selling, Dammit?
Shift from chasing the yes to solving the buyer's problem; slow down, ask what needs to feel right to move forward, and focus on outcomes rather than just price or features.
Stop Selling, Dammit: Why Pressure Is Killing Your Deals
Q: How can a seller diagnose misalignment before a deal goes radio silent?
Ask deeper, investigative questions to surface friction, understand the buyer's drivers, and ensure you're not rushing to close; if you detect a mismatch, slow down and re-align on what feels right to move forward.
Stop Selling, Dammit: Why Pressure Is Killing Your Deals
Q: What has shifted in the market that makes this trust-based approach necessary?
Coy explains that information is readily available and buyers are more informed; the traditional pressure tactics backfire and a framework that seeks to understand true drivers (growth, relief, identity, protection) leads to better alignment and lower churn.
The Revenue Trap: Why More Income Doesn’t Always Create Wealth
Q: What should be the first concrete step this week to escape the revenue trap?
Acknowledge the trap, seek coordinated guidance, and determine your wealth freedom number so you can design a plan to extract profit from the business and begin investing toward work optionality.
The Revenue Trap: Why More Income Doesn’t Always Create Wealth
Q: How can founders start building wealth outside their business?
Start by measuring your position with the wealth ratio, set a clear wealth freedom number, then extract profits regularly using methods like Profit First, and channel those funds into investments outside the business while coordinating professional advice.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Making BIG Shifts

What is Making BIG Shifts about and what kind of topics does it cover?

This show targets founders and operators looking to move their businesses forward through practical growth strategies, leadership development, and smarter decision-making. Episodes center on real-world pivots, branding, marketing, AI integration, and high-performance team dynamics, often featuring founders, executives, and seasoned coaches who share actionable frameworks and battle-tested lessons. A standout pattern is the emphasis on shifting mindsets, operating systems, and storytelling that drives revenue, with guests ranging from branding experts to AI-focused technologists and performance coaches. Listeners likely appreciate clear playbooks, candid talks about scaling, and frameworks they can apply to challenging inflection points in t... more

Where can I find podcast stats for Making BIG Shifts?

Rephonic provides a wide range of podcast stats for Making BIG Shifts. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Making BIG Shifts and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Making BIG Shifts get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Making BIG Shifts, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Making BIG Shifts?

Rephonic provides comprehensive predictive audience data for Making BIG Shifts, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Making BIG Shifts have?

To see how many followers or subscribers Making BIG Shifts has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Making BIG Shifts?

These podcasts share a similar audience with Making BIG Shifts:

1. Miller and Moulton
2. Outdoor Unfiltered
3. Gear Abby: An Outdoor Advice Column For Your Ears
4. Different, Not Broken
5. Beyond Mount Rushmore

How many episodes of Making BIG Shifts are there?

Making BIG Shifts launched 10 months ago and published 58 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Making BIG Shifts?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Making BIG Shifts?

Rephonic pulls ratings and reviews for Making BIG Shifts from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Making BIG Shifts?

Rephonic provides full transcripts for episodes of Making BIG Shifts. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Making BIG Shifts?

Recent guests on Making BIG Shifts include:

1. Tyler Cook
2. John Petrocelli
3. Nancy Kay Coy
4. Justin Lund
5. Phil Calandra
6. Muriel Touati
7. Wade Foster
8. Henry DeVries

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days