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Artwork for Raise Your Visibility Online – LinkedIn, Video & B2B Marketing for Professionals

Raise Your Visibility Online – LinkedIn, Video & B2B Marketing for Professionals

Louise Brogan
Linkedin
Content Creation
Google Analytics
Networking
Entrepreneurship
Social Media
Business Analytics
Digital Marketing
Youtube
Company Pages
Personal Branding
Video Content
Newsletters
Live Streaming
Descript
Content Strategy
Social Insider
Videos
Company Page
Connection Management

Seven years of helping B2B founders, consultants and professionals get found, get known and get clients on LinkedIn. Hosted by Louise Brogan — LinkedIn strategist, speaker and author — this podcast gives you a clear, practical path from invisible to in-demand. Every episode tackles the real reasons your ideal clients aren't finding you, and exactly what to do about it — from optimising your profil... more

PublishesWeeklyEpisodes210Founded8 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Raise Your Visibility Online – LinkedIn, Video & B2B Marketing for Professionals

Latest Episodes

We’re diving deep into the art of LinkedIn engagement, and if your posts aren’t getting the traction you hoped for, we’ve got the scoop on why. The fastest-growing accounts aren’t just churning out content; they’re investing time in conversations. I ... more

Louise Brogan is joined by Luke Sherran, owner of digital marketing agency Falcon Digital, to make the case that YouTube is no longer optional for B2B businesses. With over a billion views across his channels, Luke breaks down why most B2B companies ... more

Today's conversation is all about the thrilling intersection of AI and entrepreneurship, featuring the dynamic Mike Russell, a prominent voice in the B2B space. We delve into the rapid evolution of AI tools and how they can empower business owners to... more

Write your blog, and then repurpose it properly onto LinkedIn.

The truth is, it’s not the quality of your content that’s the issue; it’s where you're sharing it.

In this episode, we’ll show you how to repurpose your existing blog content into enga... more

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Recent Guests

Luke Sherran
Owner of Falcon Digital, specializes in YouTube strategy for businesses
Falcon Digital
Episode: Why YouTube Is a Serious B2B Lead Channel (And How to Use It Properly)
Fi Marshall
Marketing expert with extensive experience working with major brands
Episode: Lost in Distance: How to Capture Attention in a Noisy Digital World
Jerry Potter
Host of Done By Lunch Entrepreneurs, helping established entrepreneurs grow on YouTube.
Done By Lunch Entrepreneurs
Episode: How to Grow Your Business on YouTube in Just 90 Minutes a Week with Jerry Potter
Nikki Rausch
Sales expert and author
Sales Maven
Episode: Why Saying Yes is the Key to Opportunity with Nikki Rausch
Justin Brown
Co-founder of Primal Video and YouTube marketing expert
Primal Video
Episode: Leveraging LinkedIn and YouTube for Business Expansion
Laura Meyer
CIO, Angel Investor and advocate for female founders
Angel Academy
Episode: Raising Visibility - From CIO to Angel Investor: Laura Meyer on Female Founders, AI, and the Future of Work
Mary McKenna
Entrepreneur, innovator, and angel investor focused on supporting women-led startups.
Co-founder of Awaken Hub and Awaken Angels
Episode: Breaking Barriers: Women in Business and the Power of Visibility
Lou Doyle
Co-founder and CEO of Needi
Needi
Episode: From Recruitment to AI-Powered Gifting: Lou Doyle's Tech Startup Journey
Sylvia del Corso
Director of Pink SEO, a specialized SEO agency focusing on improving online visibility for various industries including medical and legal sectors
Pink SEO
Episode: Unlocking SEO Secrets: How Sylvia Built a Thriving Agency

Host

Louise Brogan
Host of Raise Your Visibility Online – LinkedIn, Video & B2B Marketing for Professionals

Reviews

4.9 out of 5 stars from 87 ratings
  • Can’t believe this podcast is free!

    Just wow! The content is so good I feel like I should be paying for it. LinkedIn has felt like going round in circles for me until I started following Louise. Now I feel like I really understand what I should be doing and what will really help me grow my business rather than just posting and hoping! Thanks so much, Louise, your content has helped me so much and I can’t wait for the next episode 🙌

    Apple Podcasts
    5
    frameofsarah
    United Kingdom2 months ago
  • If you want to get better at LinkedIn, this one’s for you…!

    I really enjoy Louise’s podcast. I know a fair amount about LinkedIn, but as a business owner who uses LinkedIn to reach out to potential clients, I’m constantly learning how to do it better, and the experts Louise has on her podcast always give me the next piece of the jigsaw, so that I can improve the way I do things.

    She has a lively, easy style and for my neurospicy brain, it’s just the right amount of time to concentrate.

    Thanks for having me on as a guest, Louise – looking forward to t... more

    Apple Podcasts
    5
    BlahblahblahStar1*1
    United Kingdom2 years ago
  • LinkedIn With Louise Sparkles

    Love the positive & upbeat style Louise brings to her podcast. Whether she has a stellar guest or is flying solo… Louise knows how to blend fun and information into one great package.

    Apple Podcasts
    5
    Gillian Whitney
    United States3 years ago
  • Louise Is A LinkedIn Genius

    I love this podcast show. I’ve been blazing through Louise’s episodes all day and every day. She is so much fun to listen to. I hope that she has a twin for Facebook business marketing.

    Apple Podcasts
    5
    D-Rocker91
    United States3 years ago
  • Useful information

    There are a lot of podcasts that offer a lot of talk but little useful information. This isn’t one of those podcasts. Louise offers LinkedIn tips that you can implement right away. It was from this podcast that I found out that you can respond to posts as your company!

    Apple Podcasts
    5
    Neil I Thompson
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests and host create energetic, approachable discussions with practical coaching.
Strong perception as a go-to for practical LinkedIn and video marketing insights.
positive feedback on on-air coaching calls and guest expertise.
Audience praise actionable, bite-size LinkedIn tips that listeners can apply immediately.
Listeners appreciate consistency and real-world examples behind strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#243
Norway/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Why YouTube Is a Serious B2B Lead Channel (And How to Use It Properly)
Q: What content works best for B2B on YouTube?
Content that solves real pain points and is audience-first tends to perform best; case studies can work but must be framed for the top of funnel, and creative formats like game-show style explanations can outperform dry, purely informational videos.
B2B Content Live: Meet Mike Russell, AI Creator Magic!
Q: How do you stop yourself from wasting time with AI tools?
Mike mentions he uses AI to optimize his daily life and provides data points to AI for better guidance, showcasing a system of collaboration between human creativity and AI efficiency.
B2B Content Live: Meet Mike Russell, AI Creator Magic!
Q: What tools do you think people should really start using and incorporating into their work week?
Mike highlights several AI models including OpenAI's ChatGPT, Claude, and Perplexity, each serving different purposes like real-time information and content generation.
How to Grow Your Business on YouTube in Just 90 Minutes a Week with Jerry Potter
Q: What do people need to think about Jerry in order to start doing, creating content for YouTube?
People must decide it's important to commit to publishing one video a week for at least six months, understanding that investing this time can lead to significant growth.
Leveraging LinkedIn and YouTube for Business Expansion
Q: How does this turn into business? How do you actually turn this into business?
YouTube is a lead gen tool for us. We solve problems as entrepreneurs, so we create content that meets people where they are in their search for solutions.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
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Household Income
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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This program consistently centers on practical, outcome-driven strategies for visibility in B2B spaces, with a heavy emphasis on LinkedIn, video, and content-led lead generation. Episodes explore how to build authority, craft shareable content, and leverage platforms like LinkedIn and YouTube to attract clients, nurture relationships, and drive measurable results. Guests typically bring hands-on experience from marketing, sales, or investing, often detailing real-world campaigns, multi-channel approaches, and the long arc of building an audience. A notable strength is the practical coaching style, with on-air coaching calls, actionable frameworks, and reminders to stay human in an increasingly technical landscape. This mix makes it a solid ... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Informed: the podcast for LinkedIn® users
2. The Biz of Nonprofit Consultants
3. Social Media Marketing Podcast
4. AI Explored
5. The Amy Porterfield Show

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this podcast launched 8 years ago and published 210 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Luke Sherran
2. Fi Marshall
3. Jerry Potter
4. Nikki Rausch
5. Justin Brown
6. Laura Meyer
7. Mary McKenna
8. Lou Doyle

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