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Artwork for Leveraging Thought Leadership

Leveraging Thought Leadership

Peter Winick and Bill Sherman
Thought Leadership
Leadership
Artificial Intelligence
Leadership Development
Emotional Intelligence
Mental Health
Storytelling
Coaching
Entrepreneurship
Personal Development
Innovation
Organizational Culture
Clarity
Book Publishing
Executive Coaching
Communication
Public Speaking
Personal Branding
Human-Centered Leadership
Corporate Culture

Hear from the people whose ideas shape the business world. Learn what their public stories leave out. Our beat: the business of thought leadership and the people who take ideas to scale. Fortune 500 CEOs. New York Times bestselling authors. Thinkers50 honorees. NSA Hall of Fame speakers. Top business school professors. First-time authors. Emerging keynote speakers. Their support: publishers, speak... more

PublishesTwice weeklyEpisodes739Founded9 years ago
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Artwork for Leveraging Thought Leadership

Latest Episodes

What does it take for a corporate scientist with zero direct reports to land on a list dominated by business school professors and bestselling authors? That's the question Jayshree Seth had to answer for herself when she was named to the Thinkers50 R... more

Here's an uncomfortable truth for anyone thinking about writing a book: the profit from the book itself is usually a rounding error. The real return shows up somewhere else entirely — and this episode, featuring publishing strategist Zach Kristensen,... more

What actually happens when academic research meets the boardroom? Peter Winick sits down with Nate Bennett — professor of management and faculty director of the Executive MBA program at Georgia State University's J. Mack Robinson College of Business ... more

YouTube

What separates a leader from someone who just holds a title?

This episode goes looking for the answer with two people who've watched that question get answered under real pressure: retired Brigadier General Tom Kolditz, who spent 40 years building ... more

YouTube

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Recent Guests

Nate Bennett
Professor of management and faculty director of Robinson's Executive MBA program
Robinson College, University of [context indicates professor at Robinson's Executive MBA program]
Episode: Translating Academic Research Into Real Business Impact | Nathan Bennett | 738
Tom Kolditz
Author and leadership expert
West Point/Yale/Dor Institute; co-author of Against the Storm
Episode: Leading Through Uncertainty: What Crisis Really Reveals | Tom Kolditz & Mariana Khomitska | 737
Mariana Khomitska
Organizational development and leadership expert in Ukraine
Ukraine-based executive education and leadership development
Episode: Leading Through Uncertainty: What Crisis Really Reveals | Tom Kolditz & Mariana Khomitska | 737
Dan Pontefract
Leadership and corporate culture strategist; author and former Chief Learning Officer at Telus
Pontefract Group / Telus (former CLO)
Episode: Rivers, Rocks, and Rubies: A New Career Model | Dan Pontefract | 736
Mary Olson-Menzel
Career expert, executive coach, author
Episode: How Career Pivots Really Happen | Mary Olson-Menzel | 735
Lisa Bodell
Author of Kill the Company and thought leadership business builder
Author and consultant
Episode: The Difference Between Opinion and Real Thought Leadership | Lisa Bodell | 734
Vanessa Errecarte
Award-winning lecturer and marketing consultant who created one of the nation's four-credit MBA courses in personal branding at UC Davis
UC Davis Graduate School of Management
Episode: Why Personal Branding Isn't About You At All | Vanessa Errecarte | 733
Mark McIntosh
Founder of RevGrow Works
RevGrow Works
Episode: Turning Unpredictable Referrals Into a Predictable Pipeline | Mark McIntosh | 732
Ivan Misner
Founder of BNI, New York Times bestselling author
BNI (Business Networking International)
Episode: The Business Case for Giving Your Best Ideas Away | Dr. Ivan Misner | 731

Hosts

Peter Winick
Host and founder focusing on turning ideas into scalable thought leadership programs.
Bill Sherman
Co-host and principal collaborator on practical thought leadership strategies and audience development.

Reviews

4.9 out of 5 stars from 65 ratings
  • Peter knows what he is talking about!

    Had the pleasure of having an in-depth conversation with Peter.

    What stood out about Peter is how clearly he breaks down the difference between real thought leadership and just content, and how he helps experts build strategies that actually scale their impact and revenue.

    What I like about Peter is his focus on clarity. He pushes creators to stop saying yes to everything and instead build a roadmap that aligns with their goals and the market they want to serve.

    Highly recommend!

    Apple Podcasts
    5
    TheMarketer34
    France10 months ago
  • These dudes are legit!

    Some many tactical takeaways - and to the point! No fluff. So much fun

    Apple Podcasts
    5
    Mischa-Z
    United States2 years ago
  • Leveraging Thought Leadership hosted by Peter Winick is a standout podcast for business enthusiasts. Peter's insightful interviews and deep understanding of the topic make each episode educational and engaging. He has a knack for making the topic easily digestible and turning it into actionable advice that listeners can apply to their situations. I highly recommend it - this is time well spent!

    Podchaser
    5
    Aly_Zenrabbit
    2 years ago
  • Your strategic resilience plan

    On behalf of recent podcast guest, Dr. Marie-Hélène Pelletier,

    “Our conversation about my new book "The Resilience Plan" was an enriching exchange of shop talk, sparking innovative ideas and showcasing the transformative power of strategic resilience in our professional lives.”

    Apple Podcasts
    5
    SeanTheSwan6
    United States3 years ago
  • Excellent discussions with smart people about the business of thought leadership

    Podchaser
    5
    Luke Szyrmer
    3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are consistently high-caliber, delivering useful frameworks and real-world lessons.
The show is valued for tight, value-packed episodes with minimal fluff.
Listeners praise clarity and practical, actionable insights that translate ideas into revenue and impact.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Translating Academic Research Into Real Business Impact | Nathan Bennett | 738
Q: What changes, if any, have you seen in how academics get their ideas out there at scale?
The guest notes that the reward structure for academics hasn't changed dramatically, and that publishing remains aimed at scholarly audiences. He discusses the ongoing challenge of making research accessible and directly influential for practitioners, while acknowledging the role of various outlets and the increased noise from AI-driven content.
Translating Academic Research Into Real Business Impact | Nathan Bennett | 738
Q: Tell me about the crossover between academic work and direct work with corporate leaders.
The guest explains that the goal is to translate between the two audiences—practicing managers and learners—and also to contribute to other academics. He emphasizes that effective crossover requires presenting material in a way that respects executives' time and curiosity, not assuming all answers are known, and being open to audience reactions to shape the discussion.
The Difference Between Opinion and Real Thought Leadership | Lisa Bodell | 734
Q: What do you believe changes when you move from 'opinion' to genuine thought leadership, and how does that affect your approach to writing and speaking?
Real thought leadership comes from having done the work; it requires humility, vulnerability, and a willingness to show both the successes and the missteps to help others implement meaningful change.
The Difference Between Opinion and Real Thought Leadership | Lisa Bodell | 734
Q: If you had to sum up in a sentence or two why you practice thought leadership now, what is it that keeps you going when you look at a travel schedule to go, okay, that's insane?
To broaden access to tested methods and humanize leadership by sharing how it actually works, so more people can lead effectively in a world with diverse problems.
Why Personal Branding Isn't About You At All | Vanessa Errecarte | 733
Q: How does one balance ambition with humility in developing a distinctive voice?
Recognize that being distinctive comes from asking the right questions and sharing imperfect, testable ideas publicly, which invites collaboration and continuous learning rather than claiming final authority.

Audience Metrics

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Frequently Asked Questions About Leveraging Thought Leadership

What is Leveraging Thought Leadership about and what kind of topics does it cover?

This program spotlights leaders who scale big ideas into real-world impact. Conversations cover how to translate research and experience into credible, actionable thought leadership, with a heavy emphasis on storytelling, publishing, and practical frameworks for influencing audiences, customers, and organizations. Guests range from authors and researchers to consultants and executives who share behind-the-scenes lessons about building, launching, and sustaining influential ideas. The show often explores authentic leadership, the business value of thought leadership, and strategies for measuring impact beyond mere visibility, making it especially useful for professionals looking to elevate their own ideas to scale.

Noteworthy is a consisten... more

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Which podcasts are similar to Leveraging Thought Leadership?

These podcasts share a similar audience with Leveraging Thought Leadership:

1. The Tim Ferriss Show
2. A Bit of Optimism
3. The Knowledge Project
4. The Diary Of A CEO with Steven Bartlett
5. Guy Kawasaki's Remarkable People

How many episodes of Leveraging Thought Leadership are there?

Leveraging Thought Leadership launched 9 years ago and published 739 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Leveraging Thought Leadership?

Recent guests on Leveraging Thought Leadership include:

1. Nate Bennett
2. Tom Kolditz
3. Mariana Khomitska
4. Dan Pontefract
5. Mary Olson-Menzel
6. Lisa Bodell
7. Vanessa Errecarte
8. Mark McIntosh

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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