More than half of all e-commerce sales are generated on online marketplaces - if that's not reason enough for a regular talk show! Marketplace specialists Valerie Dichtl and Ingrid Lommer take up the challenge.
Publishes | Weekly | Episodes | 132 | Founded | 3 years ago |
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Number of Listeners | Categories | EntrepreneurshipBusinessMarketing |
The UK marketplace game follows its own rules - and most European brands still play by the wrong ones. In this episode, Valerie and Ingrid talk with Neil Lauderdale (ex-Pentland, Speedo, Ellesse, Canterbury) about what really drives marketplace succe... more
Amazon doesn't negotiate - it tests your limits. In this episode, Ingrid and Valerie, together with Amazon expert Martin Heubel, reveal what really goes on behind the scenes of the annual vendor negotiations (AVNs). They discuss why brands are facing... more
Pimkie is the first European brand to use Shein's Xcelerate program – and in return, it faces a lawsuit from its former owners and exclusion from the French industry association. Is this move a lifeline or a massive reputational risk? Ingrid and Vale... more
Without the right product images, nothing works. But: different style guides, missing samples, questions around color accuracy, videos - all of that can make costs skyrocket fast. Can AI help? Yes - when it acts as an on-set co-pilot for photographer... more
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Eigentlich nur News die zusammengefasst werden die auch vorher schon auf anderen Plattformen veröffentlicht wurden. Zu viel persönliche Darstellung und private Inhalte. Viel Glaskugel. Schade!
Super informativer Podcast! Man merkt dass die Beiden wissen wovon sie reden! Freue mich auf weitere Folgen!
Die deutschen Folgen und die ohne Gäste sind am besten.
Endlich mal zwei die Klartext reden, die eine so unglaublich tolle Energie rüberbringen und dabei den Fokus nie aus den Augen verlieren. Super Gäste, sehr informative Folgen, die genau den richtigen Deepdive in dieses Thema geben.
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Apple Podcasts | #236 |
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Focused on the expansive world of online marketplaces, this series features expert discussions and insights on topics ranging from e-commerce strategies to the latest technologies shaping the industry. Common themes include the transformative impact of AI on marketing and shopping behavior, the importance of community in successful marketplace management, and case studies involving prominent brands and innovative startups. Unique to this series is the insightful exploration of both the challenges and opportunities presented by emerging marketplace trends, particularly in the context of social commerce and logistics.
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Let's talk Marketplace launched 3 years ago and published 132 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Let's talk Marketplace include:
1. Gianni Serazzi
2. Kristina Mertens
3. Carolin Langer
4. Anna Maria Silinger
5. Christian Kollesch
6. Michael Grundwürmer
7. Timo Bethlehem
8. Julius Komp
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