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Let's talk Marketplace

Marketplace Universe
E-Commerce
Amazon
Tiktok Shop
Temu
Zalando
Shein
Ebay
Retail Media
Germany
Allegro
Kaufland
Bol
About You
Marketplaces
Internationalization
Channable
Cross-Border E-Commerce
Trade Terms
Mediamarktsaturn
Marketplace Universe

More than half of all e-commerce sales are generated on online marketplaces - if that's not reason enough for a regular talk show! Marketplace specialists Valerie Dichtl and Ingrid Lommer take up the challenge.

PublishesWeeklyEpisodes152Founded4 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Let's talk Marketplace

Latest Episodes

In this episode the focus is on data: Ingrid speaks with Friedrich Schwandt, co-founder of ECDB, about current developments in the global marketplace landscape. At the centre are new insights into market concentration, the growth of 3P models, and sh... more

Pricing on marketplaces is no longer just an operational lever. In this episode, Ingrid talks to Alexander Ioffe (Dimax Group) and Mateusz Wrobel (base) about the reality behind repricing and automation.

It becomes clear that prices are shaped by a ... more

YouTube

Kaufland is often seen as a price-driven marketplace - and that is exactly why many brands underestimate it. In this episode, Ingrid and Valerie talk to Jan Weiß from Sleeping and Markus Anstotz from Kaufland Global Marketplace about how brands actua... more

YouTube

AI agents are changing how products are discovered and selected - but what does that actually mean for day-to-day marketplace operations? In this episode, Ingrid speaks with AI specialist Barbara Branca about why the logic is shifting from rankings t... more

YouTube

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Recent Guests

Alexander Ioffe
Head of e-commerce at Dimax Group
Dimax Group
Episode: Escaping the Race to the Bottom: Strategic Pricing on Marketplaces #LTM148
Mateusz Wrobel
Product manager at BASE
BASE
Episode: Escaping the Race to the Bottom: Strategic Pricing on Marketplaces #LTM148
Jan Weiß
Senior E-Commerce Manager at Sleepling
Sleepling
Episode: How to showcase a brand on Kaufland international Marketplaces #LTM147
Markus Anstotz
Retail media specialist
Kaufland
Episode: How to showcase a brand on Kaufland international Marketplaces #LTM147
Barbara Branca
AI expert in e-commerce, co-founder of ICOM
ICOM
Episode: What Do AI Agents Want? Optimizing for Amazon Rufus & Agentic Commerce #LTM146
Gareth Cummings
CEO of Edisk
Edisk
Episode: Automation at Scale: How to handle 1,000+ Daily Support Tickets #LTM145
Adrien Gosteli
KoRo Marketplace team member, involved in operations
KoRo
Episode: Goodbye Flat Files: KoRo's Marketplace Automation #144
Sebastian Thalheim
KoRo executive, involved in Marketplace operations
KoRo
Episode: Goodbye Flat Files: KoRo's Marketplace Automation #144
Lucas Bassa
Product Lead Marketplace, Channable
Channable
Episode: Goodbye Flat Files: KoRo's Marketplace Automation #144

Hosts

Ingrid Lommer
Host with a focus on marketplace strategy and connected commerce, affiliated with Let's Talk Marketplace.
Valerie Dichtl
Co-host with emphasis on marketplace growth, multi-channel strategies, and European e‑commerce.

Reviews

4.2 out of 5 stars from 44 ratings
  • Leider nicht so gehaltvoll

    Eigentlich nur News die zusammengefasst werden die auch vorher schon auf anderen Plattformen veröffentlicht wurden. Zu viel persönliche Darstellung und private Inhalte. Viel Glaskugel. Schade!

    Apple Podcasts
    1
    Deepblue2406
    Germany2 years ago
  • Danke!

    Super informativer Podcast! Man merkt dass die Beiden wissen wovon sie reden! Freue mich auf weitere Folgen!

    Apple Podcasts
    5
    Bluexxxx8906
    Germany2 years ago
  • Leider nicht mehr so viel deutsch. Zu viel englisch.

    Die deutschen Folgen und die ohne Gäste sind am besten.

    Apple Podcasts
    1
    djh1971
    Germany2 years ago
  • Jede Folge eine wahre Freude

    Endlich mal zwei die Klartext reden, die eine so unglaublich tolle Energie rüberbringen und dabei den Fokus nie aus den Augen verlieren. Super Gäste, sehr informative Folgen, die genau den richtigen Deepdive in dieses Thema geben.

    Apple Podcasts
    5
    GiuliPri
    Germany4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are often highly relevant to marketplace growth and data-driven strategies.
Positive notes about clear, actionable insights and energetic delivery.
Some listeners feel German-language content is stronger when guests are involved.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#7
Finland/Business/Marketing
Apple Podcasts
#138
Finland/Business
Apple Podcasts
#156
Sweden/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

How to showcase a brand on Kaufland international Marketplaces #LTM147
Q: Jan, let's turn this to the practical side. You said before that you have an overall content strategy for your brand. Do you have overall campaigns that you are running and then looking for the right tools on the different marketplaces?
We have different strategies for every marketplace. At Kaufland we started with SPA campaigns as a baseline, built a basement of articles, then use a try-and-error approach to refine which articles perform, while maintaining separate top-seller campaigns and basement campaigns; campaigns with SD/SDAs were tried early on but later adjusted to emphasize SPA while leveraging deals.
What Do AI Agents Want? Optimizing for Amazon Rufus & Agentic Commerce #LTM146
Q: Should sellers expect AI to handle optimization across all marketplaces automatically?
No; sellers should proactively enrich data beyond minimum marketplace requirements and maintain a consistent narrative across channels to improve AI-driven discovery and recommendations.
What Do AI Agents Want? Optimizing for Amazon Rufus & Agentic Commerce #LTM146
Q: What does an AI-ready product listing look like in practice?
A listing should be clear, complete, and consistent, describing exact use cases, keeping formatting uniform, and leveraging every available field so AI can interpret the product accurately across marketplaces.
Why JD.com bought Ceconomy - China Insights with Ed #LTM141
Q: What are JD's future steps in Europe?
JD plans to officially launch Joybuy and strengthen its local presence with significant employee recruitment.
Why JD.com bought Ceconomy - China Insights with Ed #LTM141
Q: Why has JD been missed by Europeans for so long?
Many are unfamiliar with JD.com due to its less aggressive international marketing compared to Alibaba.

Audience Metrics

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Frequently Asked Questions About Let's talk Marketplace

What is Let's talk Marketplace about and what kind of topics does it cover?

The show focuses on practical, data-informed conversations about marketplaces, multichannel strategies, and e‑commerce growth. Episodes spotlight real-world case studies, platform dynamics, pricing and feed automation, and the evolving role of AI in retail. A recurring strength is translating complex marketplace operations into actionable tips for brands, agencies, and sellers, with guest experts from marketplaces, consultancy, and tech tooling. It's especially noteworthy for its hands-on approaches to scaling across platforms, managing data quality, and navigating regulatory and competitive shifts in Europe and beyond.

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How many listeners does Let's talk Marketplace get?

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How many subscribers and views does Let's talk Marketplace have?

To see how many followers or subscribers Let's talk Marketplace has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Let's talk Marketplace?

These podcasts share a similar audience with Let's talk Marketplace:

1. Unternehmer:innen der Zukunft - Der Amazon Podcast zum Marketplace

How many episodes of Let's talk Marketplace are there?

Let's talk Marketplace launched 4 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Let's talk Marketplace?

Recent guests on Let's talk Marketplace include:

1. Alexander Ioffe
2. Mateusz Wrobel
3. Jan Weiß
4. Markus Anstotz
5. Barbara Branca
6. Gareth Cummings
7. Adrien Gosteli
8. Sebastian Thalheim

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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