Lead Balloon - Marketing, Public Relations and Strategic Communications Stories
Dusty WeisCompelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. Lead Balloon is like Freakonomics for communicators and media consumers. It's a show where we tell stories from communications industry leaders, brands that everyone knows and loves (or hates), and spectacular PR disasters. With immersive storytelling a... more
| Publishes | Monthly | Episodes | 77 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessBusiness NewsNews | |||
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Latest Episodes
For decades, baldness has been seen as undesirable—for men AND women.
Traditional and social media both have reinforced the message that a thick, luscious head of hair is synonymous with desirability and success.
And marketers have hocked products ... more
Every nation on the planet is its own brand.
And love of country plays a part in each one.
But here in the U.S., the very notion of patriotism has been polarized.
Culture warriors have attempted to unilaterally define what it means to be American,... more
The annals of internet history are littered with cautionary tales from young people who became internet famous.
From “Star Wars Kid” (Ghyslain Raza) to “Overly Attached Girlfriend” (Laina Morris), many viral stars of the early internet did not inten... more
The strategy at the heart of the Snapple brand's precipitous rise... and its cataclysmic fall... is simple.
"Embrace your roots. Celebrate authenticity."
It's a lesson that's been served up again and again in the brands and marketing ecosystem. But... more
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- Mystery on I-94
A Fascinating story. Answered that age-old question on old billboards of “wonder the story about that?”
Apple Podcasts5Pudelmom
United Statesa year ago - Dusty & Lead Balloon are back!
As always, great storytelling! A great look behind the scenes into why political ads work—-or don’t. You have been missed.
Apple Podcasts5PudelmomUnited States2 years ago - Truly intriguing conversations!
Dusty and team have done a great job setting up some of the best “behind the scenes” conversations around events we all know about. From marketing nightmares to general public misconception, Dusty has no fear in tackling both the good and bad. Keep it up Dusty and team!
Apple Podcasts5Mag22United States4 years ago - Who knew marketing could be so interesting!
Dusty Weis provides great background and sets up lessons in marketing and public relations that even non-marketing mavens can enjoy.
Apple Podcasts5momittsUnited States4 years ago - TERRIFIC podcast
One of the best produced, most insightful, entertaining and informative podcasts around! I’m a huge fan now!
Apple Podcasts5OateseyInSDUnited States4 years ago
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Frequently Asked Questions About Lead Balloon
What is Lead Balloon about and what kind of topics does it cover?
Lead Balloon offers compelling, story-driven explorations of public relations, marketing, branding, and strategic communications. Episodes pull back the curtain on real-world campaigns, PR crises, and the human decisions behind reputation, often with behind-the-scenes anecdotes from industry veterans and brand storytellers. Listeners typically get practical lessons on authenticity, crisis management, sponsorship dynamics, and ethical storytelling, presented with wit and cinematic sound design that illuminates how communications decisions shape outcomes. A standout is how guests ranging from agency founders to corporate communicators connect long-running tactics with modern media challenges, making it a strong fit for listeners who want acti... more
Where can I find podcast stats for Lead Balloon?
Rephonic provides a wide range of podcast stats for Lead Balloon. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Lead Balloon and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Lead Balloon get?
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What are the audience demographics for Lead Balloon?
Rephonic provides comprehensive predictive audience data for Lead Balloon, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does Lead Balloon have?
To see how many followers or subscribers Lead Balloon has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Lead Balloon?
These podcasts share a similar audience with Lead Balloon:
1. The Daily
2. Pod Save America
3. The Journal.
4. The Best People with Nicolle Wallace
How many episodes of Lead Balloon are there?
Lead Balloon launched 7 years ago and published 77 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Lead Balloon?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Lead Balloon?
Rephonic pulls ratings and reviews for Lead Balloon from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Lead Balloon?
Rephonic provides full transcripts for episodes of Lead Balloon. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Lead Balloon?
Recent guests on Lead Balloon include:
1. Harry James
2. Brennan Nevada Johnson
3. Joe Trahan
4. Jane Cavalier
5. Richard Kirshenbaum
6. Michael Lynton
7. Ben Deutsch
8. Dr. Martha Burk
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.