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Kundetypemetoden

Jannie Ilum Gade

Kundetypemetoden er en podcast af Jannie Ilum Gade - og det gennemgående tema er at sælge mere, ved at implementere kundetyper i praksis.

PublishesWeeklyEpisodes5Founded6 months ago
Language
Danish
Number of ListenersCategory
Business

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Artwork for Kundetypemetoden

Latest Episodes

Anita er et rigtig godt eksempel på, hvordan Kundetypemetoden kan bruges til at gøre en forholdsvis kompleks og uhåndgribelig ydelse både forståelig, tryg og lettere at købe.

De allervigtigste pointer er:

• Anita gik fra at skrive nyhedsbreve lidt ... more

Peter fortæller hvordan han går fra at afprøve mange forskellige markedsføringskanaler uden en tydelig retning til at opbygge en skarpere position, en mere sammenhængende kommunikation og en sundere forretning.

De allervigtigste pointer er:

• Før P... more

Hvordan vælger man den rigtige kundetype?

I anden episode af Kundetypemetoden taler Morten Kyvsgaard og Jannie Ilum Gade om det svære valg: hvilken kundetype skal en virksomhed kommunikere til?

Valget handler ikke bare om branche, personlig smag el... more

Hvad er kundetyper egentlig?

I første episode af Kundetypemetoden taler Morten Kyvsgaard og Jannie Ilum Gade om, hvorfor mennesker sjældent køber ud fra logik alene, og hvorfor markedsføring handler om langt mere end ord, annoncer og hjemmesider.

E... more

Hvad gør man, når kundetypen er valgt?

I tredje episode af Kundetypemetoden taler Morten Kyvsgaard og Jannie Ilum Gade om implementeringen. Altså alt det, der skal ske, efter man har valgt sin kundetype.

For viden skaber ikke resultater alene. Den ... more

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1. Adfærd
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3. Investeringspodcasten
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Kundetypemetoden launched 6 months ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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