KREATIV KURATIV NEWS
Stephan KochsDer Newsletter-Podcast mit Impulsen für Marketing, Design und digitale Strategien. Jede Woche liefert Stephan Kochs kompakte Impulse, fundierte Einordnungen und überraschende Verbindungen zwischen Tech, Medien, Kultur und aktuellen Trends. Dazu kommen persönliche Fundstücke, Beobachtungen und Einschätzungen aus dem Alltag eines Creative Directors zwischen Markenführung, digitaler Kommunikation und... more
| Publishes | Weekly | Episodes | 6 | Founded | 3 months ago |
|---|---|---|---|---|---|
| Language |  German | Number of Listeners | Categories | MarketingBusinessArtsDesign |
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Latest Episodes
In dieser Folge spreche ich auch wieder über das große Versprechen der Effizienz – und darüber, wann genau sie zum Risiko wird. Denn das hat die letzte Folge und die Reaktionen darauf eindeutig gezeigt: das Thema brennt vielen unter den Nägeln.
Den... more
In dieser Episode spreche ich über die Zukunft von Agenturen in einer Welt, die von KI, Automatisierung und schrumpfenden Budgets geprägt ist. Was bleibt da von Agenturen, wie wir sie kannten in 5 Jahren noch übrig?
Zudem rede ich darüber, wie sich ... more
YouTube macht jetzt ernst mit KI – und will die Content-Produktion so einfach wie nie machen: automatische Ideen, automatischer Schnitt, KI-Requisiten. Klingt nach Fortschritt, riecht aber auch ein bisschen nach Fließband-Content. Wird dadurch alles ... more
Was passiert, wenn deine E-Mails nicht mehr so ankommen, wie du sie geschrieben hast – weil eine KI sie eigenmächtig umformuliert? Und was bleibt von Suchmaschinenoptimierung, wenn generative Overviews falsche Informationen verbreiten – aber kaum noc... more
KI-Kampagnen, die niemand versteht. Shopping mit der Kamera. Kreativität durch Langeweile. Und: Warum das Seltene wertvoller ist als jeder Hype. Eine Folge über smarte Strategien, echte Ideen und den Mut zur Tiefe.
Was passiert, wenn deine Werbekamp... more
Hier sind alle Links zur aktuellen Folge
Hier gehts zum KREATIV KURATIV Newsletter
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Key Facts
Chart Rankings
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Apple Podcasts | #84 | Germany/Arts/Design |
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Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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