IPM-podden đ
IPM UlricehamnIPM Ulricehamn Àr en strategisk varumÀrkesbyrÄ. I podden pratar vi om om era frÄgor, aktuella hÀndelser och tips du bör agera pÄ idag kring marknadsföring och varumÀrkesutveckling. Du hittar YouTube versionerna av vÄr podcast hÀr - www.youtube.com/user/IPMUniversum
| Publishes | Monthly | Episodes | 12 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Language | Swedish | Categories | ManagementBusiness | ||
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Latest Episodes
IPM-podden Ă€r tillbaka â nu i ny tappning med bĂ„de ljud och bild! Genom formatet hitta, lyssna och agera svarar Anton och Sofia pĂ„ en lyssnarfrĂ„ga, trendspanar och ger konkreta tips som du kan testa direkt efter avsnittets slut. Kanske undrar du över... more
Hur tar man sig an den breda frĂ„gan âVad ska jag göra?â? Varför mĂ„ste man vĂ„ga frĂ„ga? Varför? Och, hur gör ett SLA underverk för din marknad och sĂ€ljorganisation?
Hur hanterar du Apples nya restriktioner kring integritet i appar som Facebook? Hur uppskattar en sitt immateriella vÀrde? Och hur undviker du fÀllorna pÄ LinkedIn och kommer igÄng med ditt postande för 2021? En liten del om en hel del helt enkelt.
IPM-podden startar om. Samma namn, nytt fokus. Nu handlar det om era frÄgor, aktuella hÀndelser och tips du bör agera pÄ idag. Första avsnittet handlar om marketing automation, Clubhouse och felvÀnda pyramider.
Ett kundcase i poddformat. GÀsene Mejeri har bytt kostym. GÀsenes vd Claes Persson och IPM:s AD Patrik Lindström pratar varumÀrkesutveckling genom uppdatering av grafisk profil.
De allra flesta företag behöver rekrytera. Alla vill hitta rĂ€tt person med rĂ€tt kompetens. Och â konkurrensen kring de hĂ€r personerna Ă€r hĂ„rd. Tillsammans med Fredrik Mellander frĂ„n Teamtailor pratar vi om Employer Branding och hur en bra rekrytering... more
Ett CRM innehÄller samlad data och information om dina kunder. Ett CRM som nyttjas pÄ rÀtt sÀtt av marknad, sÀlj och kundservice blir snabbt hjÀrtat i ett företags marknads- och sÀljkommunikation. HÀr Àr grundkursen för val av rÀtt CRM.
PIM, eller Product Information Management, - vad har det med marknadsföring att göra? Mycket, visar det sig i mÄnga projekt som vi pÄ IPM jobbar med. HÀr pratar vi om bra produktdata som grunden till digital marknadskommunikation i mÄnga kanaler.
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #167 |  Sweden/Business/Management |
Top Management Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
|---|---|---|---|---|---|
| Professions | Age Range | Household Income | |||
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How many episodes of IPM-podden đ are there?
IPM-podden đ launched 7 years ago and published 12 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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