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Artwork for INTO GERMANY! The German Business Podcast

INTO GERMANY! The German Business Podcast

Germany Trade & Invest - GTAI
Germany
Germany Trade & Invest
Renewable Energy
European Union
Energy Transition
Eastern Germany
Hydrogen
Smart Cities
Foreign Direct Investment
FDI (foreign Direct Investment)
German Pet Market
Sustainability
Energy Storage
UPM
Tesla
Intel
Lassie
Wind Energy
Natural Gas
Energy Infrastructure

INTO GERMANY is the German business podcast in the English language. Every month we take a fast-paced but in-depth look at one of the hottest sectors and round up some of the most intriguing stories from Europe’s largest economy. Whether you’re an international businessperson already into Germany or just curious about EXPANDING your company to the heart of the EU, we’ve got lots of on-the-ground s... more

PublishesInfrequentlyEpisodes33Founded3 years ago
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Artwork for INTO GERMANY! The German Business Podcast

Latest Episodes

Space is no longer the exclusive playground of superpowers. A new space economy is emerging – driven by start-ups, private investment and faster, more agile innovation. And Germany is positioning itself right at the center of this new space race.

Ger... more

YouTube

A new government refocused Germany economically in 2025. What were the implications for companies? We review a year full of change.

2025 was a year of course alignment for the German economy. Conservative Friedrich Merz became Germany’s chancellor af... more

Germany’s start-up ecosystem is buzzing again, with more than 1,500 new companies founded in the first half of 2025 alone. What makes the country attractive for entrepreneurs, and what hurdles remain?

Germany’s start-up sector is regaining momentum –... more

YouTube

Offshore wind electricity generation in Germany is celebrating its 15th anniversary. Can it truly be a cornerstone of the country’s clean energy transition, and how can businesses benefit?

Offshore wind currently produces around 6% of all electricity... more

Key Facts

Accepts Guests
Contact Information
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Recent Guests

Anke Pagels-Kerp
Divisional board member for space at the German Aerospace Center.
German Aerospace Center (DLR)
Episode: Aiming High – Germany Joins the New Space Race
Martin Polak
Managing Director of Planet Labs Germany.
Planet Labs
Episode: Aiming High – Germany Joins the New Space Race
Victor Maier
Leads German and Central European business at The Exploration Company.
The Exploration Company
Episode: Aiming High – Germany Joins the New Space Race
Anna Bojić
CEO and co-founder of Miss Moneypenny Technologies
Miss Moneypenny Technologies
Episode: Scaling New Heights – Germany’s Start-Up Comeback
Johannes Büker
Co-founder of Hydronauten, a company developing technology to cancel pressure pulsations in pumps
Hydronauten
Episode: Scaling New Heights – Germany’s Start-Up Comeback
Simon Hagemann
Head of Pipeline Development at Vattenfall
Vattenfall
Episode: From Prospect to Powerhouse - Offshore Wind in Germany
Markus Nölke
Managing Director of WAB, a nationwide network for the wind energy sector
WAB
Episode: From Prospect to Powerhouse - Offshore Wind in Germany
Julia Braune
CEO of Germany Trade & Invest, the German government's international business promotion agency.
Germany Trade & Invest
Episode: A Fresh Start? New German Government, New Business Opportunities
Roland Damann
Founder and CEO of Microbubbles
Episode: Defying Death Valleys: Germany Promotes Disruptive Innovations

Host

Kelly O'Brien
Host focusing on business insights and developments in Germany.

Reviews

4.8 out of 5 stars from 26 ratings
  • Helpful hints!

    More information and hints! A weekly podcast would be amazing!

    Apple Podcasts
    5
    bigwave75
    Germany3 years ago
  • Sehr informativ

    Sehr gut gemacht. Freu mich auf die nächste Folge!!

    Apple Podcasts
    5
    PodcastJunkie1985
    Germany3 years ago
  • Great

    Interesting and great prepared informations

    Apple Podcasts
    5
    JmSz0
    Germany3 years ago
  • The Germans!

    Thanks for the insights, perhaps it will help me to unterstand the germans better. Cheers!

    Apple Podcasts
    5
    drknickel
    Germany3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the content valuable and well-researched, with a high level of preparation evident in each episode.
Some express a desire for more regularity in episodes, such as a weekly podcast format.
Listeners appreciate the in-depth and informative discussions that provide useful insights for business professionals.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Aiming High – Germany Joins the New Space Race
Q: What opportunities do you see for smaller start-ups?
Smaller start-ups can leverage free data and various funding vehicles to test innovative ideas within the space economy.
Aiming High – Germany Joins the New Space Race
Q: How is Germany positioning itself within this new space movement?
Germany is fostering a growing number of new space companies while prioritizing research and innovation to remain competitive in the global market.
From Prospect to Powerhouse - Offshore Wind in Germany
Q: What are the biggest challenges that remain in offshore wind development?
Key challenges include supply chain bottlenecks and the need for greater availability of installation vessels.
From Prospect to Powerhouse - Offshore Wind in Germany
Q: What do you see as the biggest technical and operational changes over the past 15 years?
The most significant changes include the standardization of wind farms and advancements in turbine technology, making operations more efficient.
Defying Death Valleys: Germany Promotes Disruptive Innovations
Q: How do you find revolutionary companies with such ideas?
We actively source ideas through events and partnerships with private capital markets, utilizing a team of analysts to identify potential innovations.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
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Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on Germany's vibrant business landscape, the content highlights emerging industries that are transforming the economy, such as space technology, renewable energy, and innovative startups. The discussions feature insights from key industry leaders and organizations that emphasize the integration of sustainability and technology within Germany's economic framework. Unique in its approach, the show not only presents success stories and challenges faced by businesses but also offers a comprehensive overview of government policies influencing international business. It serves as an essential resource for those looking to expand their operations or gain insight into Germany's economic opportunities.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Easy German: Learn German with native speakers | Deutsch lernen mit Muttersprachlern

How many episodes of this podcast are there?

this podcast launched 3 years ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Anke Pagels-Kerp
2. Martin Polak
3. Victor Maier
4. Anna Bojić
5. Johannes Büker
6. Simon Hagemann
7. Markus Nölke
8. Julia Braune

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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