
We’re a curious bunch here at Six Black Pens [www.sixblackpens.com]. We love brilliant, beautiful creative. But we want to know why it works. We love the excitement of big campaigns, splashes of colour and brilliant headlines. But we want to know what people think, what moves them and what makes them behave the way they do. We’re about the art as well as the science of communications. That’s why w... more
| Publishes | Infrequently | Episodes | 4 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||

The rise in gaming as an engaging place for brands to play in has made us curious. We think it's a fantastic opportunity for marketers, but in conversation with our own clients we realised that there may be some misperceptions around it.
So, with qu... more
There’s been a lot of talk about the metaverse, and a lot of time and money spent by brands to have a presence in it.
So, with questions aplenty about this brave new online world, we explain just what the metaverse is, look at which brands and demog... more
While the notion of targeting messages to different group segments isn’t revolutionary, the way we approach tailoring is evolving as data inputs rapidly advance.
Data is overtaking demographics in providing more accurate insights into the people we’... more
While the pace of global, economic and tech developments has made change a constant inevitability for organisations, there is a big difference between change that just happens and change that is planned.
We see change as opportunity. So, we’ve com... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #155 |
Listeners, social reach, demographics and more for this podcast.
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Inquisitive Minds launched 3 years ago and published 4 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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