
Welcome to in the LOOP Podcast hosted by; Jordan Jo Hollabaugh, a Professional Rodeo Athlete , an entrepreneur, a wife, a daughter, and a full time cowgirl. This podcast is cultivated from a place that promotes the western industry and the sport of rodeo! These episodes will bring you the raw, real, truth and stories highlighting the western industry, people, places, and all things rodeo!
| Publishes | Weekly | Episodes | 301 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | SportsPlaces & TravelSociety & Culture | |||

Taylor and Rickie Engesser are back In The LOOPâthis time from the rodeo road!
The Engesser sisters have been part of professional breakaway roping through some of its biggest years of growth, and in this episode they sit down with Jordan Jo to talk... more
For nearly four decades, Kendra Santos has had a front-row seat to the people and stories that have shaped rodeo.
This week on In The LOOP, Jordan Jo sits down with Kendra to talk about a lifetime spent listening to cowboys and cowgirls, earning the... more
In this episode of In The LOOP, Jordan Jo sits down with 2025 Clown Act of the Year Matt Merritt for a conversation that goes far beyond the makeup and comedy.
For 27 years, Matt has made rodeo crowds laugh, but behind it all is a story built on har... more
In this episode of In The LOOP, Jordan Jo sits down with Kenny Russellâthe owner of Russell Feed & Supplyâfor a conversation about humble beginnings, hard work, and building an American dream that can last for generations.
Kennyâs journey began in 1... more
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Love the interviews. Fun to listen to.
Really enjoyed these interviews. Each was so individualized and alot to learn from these girls . JJ , you are an exceptional interviewer. !
Keep up the good work.
Love the content and insights of the breakaway community!
Love this podcast! It is always fun to listen to different aspects of the industry and other businesses!
Key themes from listener reviews, highlighting what works and what could be improved about the show.








Recent interactions between the hosts and their guests.
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This show centers on real stories from the western industry, rodeo culture, entrepreneurship, and brand-building. Conversations mix from-the-trenches business lessons with personal journeys of athletes, organizers, and industry leaders, often touching on mindset, mentorship, family, and community impact. Episodes frequently highlight diversification beyond competitionâbrand growth, media deals, and leadership in rodeo and Western lifestyle ecosystemsâmaking it useful for prospective guests and sponsors seeking authentic connections to rodeo, Western branding, and female-led business narratives.
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These podcasts share a similar audience with In The LOOP Podcast:
1. Let's Freakin' Rodeo
2. Charly Crawford Podcast
3. The Money Barrel
4. Uncut & Real Raw With Clinton Anderson
5. RĂŒmpChĂ€t
In The LOOP Podcast launched 6 years ago and published 301 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
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Recent guests on In The LOOP Podcast include:
1. Kendra Santos
2. Matt Merritt
3. Kenny Russell
4. Neil Shultz
5. Sherry Cervi
6. Sami Jo Smith
7. Judy Wagner
8. Lorinda VanNewkirk
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