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IAB Europe podcasts

IAB Europe
Retail Media
Retail Media Certification Program
Amsterdam
Artificial Intelligence
Measurement
Albert Heijn
Programmatic Advertising
European Media Freedom Act
Audience Measurement
Tiktok
Commerce Media
Omnichannel Retail Media
Digital Out Of Home
In-Store Media
Live Streaming Advertising
In-Store Retail Media
Curation
First-Party Data
ABC
Clean Rooms

From Digital Dawn to Programmatic Perspectives, Retail Media Essentials and Policy Matters, our podcasts shine a light on the freshest insights from across the digital advertising and marketing industry. Each episode brings together an IAB Europe host and industry guest to dive into big ideas, key trends, and how we can build a more sustainable future together.

Whether it’s the latest innovatio... more

PublishesTwice weeklyEpisodes83Founded5 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for IAB Europe podcasts

Latest Episodes

In this episode, Jason Wescott (WPP Media & Chair of IAB Europe’s Retail & Commerce Media Committee), Mazen Mroueh (Publicis Media), and Christian Raveaux (REWE Group) explore why non-endemic brands are becoming the next big opportunity in Retail Med... more

In this episode, we cut through the AI hype to explore how retailers, brands, and Commerce Media businesses can put AI into practical action today. 

Hosted by our Senior Director, Industry Development & Marketing, Marie-Clare Puffett, Cedric Epiard,... more

In this episode, IAB Europe’s Marketing & Communications Director, Lauren Wakefield, is joined by Daniel Bischoff, COO and Aurélie Brunet de Courssou, Senior Marketing Director at RTL AdAlliance, to explore the growing importance of trust in today’s ... more

Curation has quickly become one of the advertising industry’s biggest buzzwords, often interpreted in different ways across the ecosystem. In this episode of Digital Dawn, our Data & Innovation Specialist, Dimitris Beis, sits down with Julie Selman, ... more

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Recent Guests

James Taylor
Founder and CEO of Particular Audience
Particular Audience
Episode: AI in Retail & Commerce Media: From Hype to Hands‑On
Cedric Epiard
VP producer of Mirakl Ads
Mirakl Ads
Episode: AI in Retail & Commerce Media: From Hype to Hands‑On
Julie Selman
SVP head of EMEA at Magnite
Magnite
Episode: Digital Dawn - Curation Fact or Fictio
Nick Halas
Head of product strategy at Global Amplify, Dentsu
Dentsu
Episode: Digital Dawn - Curation Fact or Fictio
Tami Harrigan
VP of Business Development
Appsflyer
Episode: Onsite + Offsite, One Brain
Paul Dahill
Managing Director, EMEA Sales at Koddi
Koddi
Episode: Building an Off-Site Retail Media Strategy That Works
Lori Goode
CMO at Index Exchange
Index Exchange
Episode: Going Live: The Future of Streaming Ads
Daniel Sands
EMEA Sales Director
Zitcha
Episode: How to Build an Omnichannel Retail Media Network from Scratch
Jamie Kristow
CEO
Cotswold Outdoor
Episode: How to Build an Omnichannel Retail Media Network from Scratch

Host

Dimitris / Yara / Patricia / Jason Wescott / Lucio / Collin Colburn / Jason / Franck Thomas / Marie-Clare Puffett
IAB Europe-hosted discussions with industry guests across retail media, programmatic advertising, policy, and analytics.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#178
Germany/Business/Marketing
Apple Podcasts
#46
Belgium/Business/Marketing
Apple Podcasts
#134
China/Business/Marketing
Apple Podcasts
#185
Ukraine/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Building an Off-Site Retail Media Strategy That Works
Q: what needs to happen for off-site retail media to really deliver?
The industry needs easier, centralized buying across channels, stronger brand safety controls and transparency, and more curated, retailer-packaged media options that simplify activation while maintaining measurement and performance.
Building an Off-Site Retail Media Strategy That Works
Q: kick things off, why is off-site such an important area of focus right now?
Off-site is evolving from on-site activity and is currently in a nascent but rapidly growing phase, driven by the value of first-party data, audience targeting, and the potential to extend reach beyond the retailer's own properties with data-backed precision.
Retail Media Roundtable - Where Entertainment Meets Retail Media
Q: Is there any sense of how TikTok is perceived by the outside world in terms of its role in retail media?
The guests emphasize a growing recognition of TikTok as a multifaceted platform that supports both entertainment and commerce, with cross-channel insights and integrated measurement helping advertisers understand how TikTok fits within broader retail media ecosystems.
Retail Media Roundtable - How Brands Can Win with Data-Driven Campaigns
Q: Are there any particular sessions that you're looking forward to?
They highlight the strong lineup and the opportunity to network and learn, emphasizing the value of seeing colleagues from across the Retail Media ecosystem and gaining practical insights from the event.
AI in Retail & Commerce Media: From Hype to Hands‑On
Q: What is the biggest blocker to AI adoption in retail and how can it be overcome?
Humans and organizational culture are the biggest blockers; overcoming them requires building trust, ensuring security and scalable access to data, and investing in training and change management so teams see AI as a tool that enhances their work rather than a threat.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About IAB Europe podcasts

What is IAB Europe podcasts about and what kind of topics does it cover?

The show consistently spotlights strategic conversations at the intersection of retail media, programmatic advertising, measurement, and industry policy. Across episodes, guests range from retailer executives and ad-tech leaders to platform specialists, analysts, and regulators, with emphasis on practical frameworks for AI adoption, data collaboration, privacy, and standards that enable trusted, measurable outcomes. Notable themes include off-site and on-site retail media, the role of first-party data and clean rooms, governance and compliance in measurement, and the evolving standards that help buyers and sellers operate with transparency and efficiency. The format often features live, summit-powered discussions that translate complex topi... more

Where can I find podcast stats for IAB Europe podcasts?

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How many listeners does IAB Europe podcasts get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for IAB Europe podcasts, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for IAB Europe podcasts?

Rephonic provides comprehensive predictive audience data for IAB Europe podcasts, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does IAB Europe podcasts have?

To see how many followers or subscribers IAB Europe podcasts has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to IAB Europe podcasts?

These podcasts share a similar audience with IAB Europe podcasts:

1. The Daily
2. Pod Save America

How many episodes of IAB Europe podcasts are there?

IAB Europe podcasts launched 5 years ago and published 83 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact IAB Europe podcasts?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for IAB Europe podcasts?

Rephonic pulls ratings and reviews for IAB Europe podcasts from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for IAB Europe podcasts?

Rephonic provides full transcripts for episodes of IAB Europe podcasts. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on IAB Europe podcasts?

Recent guests on IAB Europe podcasts include:

1. James Taylor
2. Cedric Epiard
3. Julie Selman
4. Nick Halas
5. Tami Harrigan
6. Paul Dahill
7. Lori Goode
8. Daniel Sands

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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