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Artwork for How To Start Up by FF&M

How To Start Up by FF&M

Juliet Fallowfield
Entrepreneurship
Sleep
Burnout
Mental Health
Emotional Intelligence
Hydration
Fizz
Interior Design
Menstrual Cycle
Women Entrepreneurship
B Corp
Maison Louis Marie
Social Media
Networking
White Rabbit
Consumer-Led Business
Wellbeing
Coaching
Insanity Group
Lesse

How To Start Up is helping founders decide what to do now, next, or never when starting & scaling a business. I'm your host Juliet Fallowfield, founder of the podcast production & PR consultancy Fallow, Field & Mason & my aim is that each episode focuses on solving one clear, specific problem faced by all startup founders & small business owners. And if you can’t find your answer, DM us!

Episodes... more

PublishesTwice monthlyEpisodes174Founded6 years ago
Number of ListenersCategories
EntrepreneurshipBusinessEducationHow To

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Artwork for How To Start Up by FF&M

Latest Episodes

One of the biggest pieces of advice you'll hear as a founder is to find a gap in the market. But what if the real opportunity isn't finding a gap at all, it's solving a problem you've experienced yourself?

After more than a decade in the wine indust... more

Before Kate Halfpenny designed wedding dresses, she dressed Kate Moss, Rihanna and Cate Blanchett for a living.

That client list didn't just shape her design eye, it built her a reputation before she'd designed a single dress for the public. When a ... more

Every guest on this podcast talks about looking after yourself and your sleep when starting a business so I was keen to speak to someone who has first hand experience in losing it, how to get it back & making a business from it too. 

Hayley Dawes sp... more

Laura Butler-Madden is an award-winning interior designer with 14 years of expertise restoring and transforming period properties. Laura hasn't left her design career. She's simply added a second one.  

For anyone starting a business, this may feel ... more

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Recent Guests

Laura Butler-Madden
Award-winning interior designer who launched Grove England, a fragrance brand
Grove England
Episode: How (& why) to build a second business with Laura Butler-Madden, GROVE England
Jacqueline Taylor
Co-founder of Le Prunier, part of the Taylor sisters trio
Le Prunier
Episode: How to turn waste > revenue & family founder farming, Le Prunier's Jacqueline Taylor
Jo Glynn-Smith
Coach who specializes in leadership growth, career transition and personal transformation
Midlife Entrepreneur Podcast
Episode: How to pivot in your mid-life, Jo Glynn-Smith, The Ascent Associates
Thea Brook
Founder of Calmm, former CFO, business growth expert
Calmm
Episode: How to think like a CFO when you're a founder with Thea Brook, CALMM
Emmie Faust
Founder of Female Founders Rise, author of the RISE Report
Female Founders Rise
Episode: How to overcome founder loneliness, with Emmie Faust, founder of Female Founders Rise
Charles Brun
Co-founder of Izipizi, eyewear brand based in Paris
Izipizi
Episode: How to grow a brand with intent, Izipizi: Charles Brun
Nick Croft-Simon
Co-founder and CEO, White Rabbit
White Rabbit
Episode: How to: build a truly consumer-led business, Nick Croft-Simon, White Rabbit
Dan Cray
CEO and co-founder of Fizz
Fizz
Episode: How to scale early by saying no: Dan Cray, PHIZZ
Samantha Cusick
Award-winning hairdresser, owner of four salons, brand ambassador for major hair brands, and host of The Silly Little Girls Club
Samantha Cusick London / Four Salons / Brand Ambassadors
Episode: How to make podcasting work for your business with Samantha Cusick

Host

Juliet Fallowfield
Host of How To Start Up by FF&M; leads with practical startup guidance and interview-driven insights.

Reviews

5.0 out of 5 stars from 179 ratings
  • Revolutionary

    Top tips from a pro in the know

    Apple Podcasts
    5
    Bozman1988
    United Kingdoma year ago
  • Amazing!

    Amazing! Helped me so much, especially episode 53 opened my eyes so much!!!

    Apple Podcasts
    5
    Pavf31
    United Kingdoma year ago
  • Hugely insightful

    I love the way Juliet pulls back the curtain on the start up journey, giving listeners real insights into her interviewees’ business experiences. Hugely insightful. ⭐️ ⭐️ ⭐️ ⭐️ ⭐️

    Apple Podcasts
    5
    Interiors writer Lucy Banwell
    United Kingdoma year ago
  • So useful

    Love this

    Apple Podcasts
    5
    Paddlebat
    United Kingdom2 years ago
  • Super valuable advice

    This podcast has been incredibly useful and valuable on our start up journey. It is amazing at humanising brands and giving lots of practical advice.

    Apple Podcasts
    5
    Caitlin Sheehy
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests and topics are varied but consistently focused on real-world startup issues.
Listeners praise actionable, practical takeaways and the host's clear, candid interviewing style.
The show is seen as a reliable, mentor-like resource for founders and teams.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How (& why) to build a second business with Laura Butler-Madden, GROVE England
Q: When did you launch Grove England and what prompted the move from interiors to fragrance?
Grove England launched in October 2024 after about 18 months of development; the pivot was driven by a desire for creative freedom, a gut feeling that this path could be more sustainable and joyful, and a decline in long-form property management that was becoming overwhelming.
How (& why) to build a second business with Laura Butler-Madden, GROVE England
Q: Could you give a bit of background as to who you are?
Laura discusses her 15+ years renovating properties, shifting to interior design during the pandemic, and ultimately pivoting to Grove England to pursue a fragrance brand rooted in nature, with a focus on quality and self-directed leadership.
How to self-fund your startup, Neada Deters, Lesse
Q: How are you approaching AI in leadership and product development?
Neada discusses AI as a tool to speed up research and verification of ingredients while preserving human oversight, and stresses avoiding over-reliance on surface-level data to maintain depth in formulation and safety considerations.
How to self-fund your startup, Neada Deters, Lesse
Q: Why did you decide to self-fund rather than take investment?
She cites time, compromise, and a desire to control product outcomes and brand standards as core reasons, arguing that funding pressure would force product choices (e.g., compromising on ingredients) and shift focus away from the community.
How to self-fund your startup, Neada Deters, Lesse
Q: What were the key motivators when you were setting up Lesse?
Neada explains that personal skin challenges and professional experience as a beauty editor converged to create a need for safe, natural skincare that actually delivers results, leading her to focus on uncompromising ingredient integrity and long-term safety over fast growth.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About How To Start Up by FF&M

What is How To Start Up by FF&M about and what kind of topics does it cover?

The show focuses on practical, battle-tested startup advice across a wide range of founder-led topics, from financial discipline and burnout prevention to branding, storytelling, and product-led growth. Guests tend to be founders, operators, and specialists who share actionable tactics, real-world tradeoffs, and candid lessons from building sustainable businesses. A notable strength is teasing apart the human side of entrepreneurship—health, boundaries, and team culture—while also drilling into concrete playbooks such as time tracking, pricing strategy, and community building. This combination of hands-on guidance and personal resilience makes it a solid resource for early-stage to growth-stage founders seeking clear, implementable insights... more

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Which podcasts are similar to How To Start Up by FF&M?

These podcasts share a similar audience with How To Start Up by FF&M:

1. How To Fail With Elizabeth Day
2. The Poshcast
3. Dig It with Jo Whiley and Zoe Ball
4. Everyone Loves My Mother
5. Dish

How many episodes of How To Start Up by FF&M are there?

How To Start Up by FF&M launched 6 years ago and published 174 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on How To Start Up by FF&M?

Recent guests on How To Start Up by FF&M include:

1. Laura Butler-Madden
2. Jacqueline Taylor
3. Jo Glynn-Smith
4. Thea Brook
5. Emmie Faust
6. Charles Brun
7. Nick Croft-Simon
8. Dan Cray

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