The Second Draft
Caroline KleinAt The Second Draft, we believe the best work isn’t created in the first pass. It’s refined in the revision. This is your behind-the-scenes look at new chapters, fresh designs, bold pivots, and the breakthroughs that shape meaningful work. The edits. The recalibrations. The uncomfortable growth seasons no one posts about.
You’ll hear raw conversations on what it takes to grow an interior design bu... more
| Publishes | Twice weekly | Episodes | 47 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||
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Latest Episodes
There’s a lot of noise online about what it takes to grow a successful design business. Fancy credentials. Viral content. A perfectly curated brand. Years of experience before you’re “allowed” to charge premium prices.
This episode proves otherwise.... more
In this episode, I’m exposing myself a little and walking you through a real SWOT analysis of my design business: the strengths, weaknesses, opportunities, and threats I’m seeing in my own business.
We’re talking about everything from AI and the cha... more
You can be busy all day and still not move your business forward.
In this episode, I’m breaking down the difference between productive activities (the ones that feel good, look impressive, and keep you in motion)… and needle-moving activities (the o... more
A behind-the-scenes audio drop from inside The Workspace on the difference between true misalignment and the kind of discomfort that comes with growth. If you’ve been questioning whether you’re off track or just doing the necessary work, listen in!
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Reviews
- LOVE Caroline and her podcast
Such a fun and informative podcast! I look forward to my weekly dose of design tips and info every week!
Apple Podcasts5kdmoran
United Statesa year ago - Caroline Klein has a podcast?!
Sooo pumped that Caroline is starting a podcast! Her work is so thoughtful, BEAUTIFUL, and the best part… realistic and honest:) excited for all the content to come
Apple Podcasts5MeginPdxUnited States3 years ago
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About The Second Draft
What is The Second Draft about and what kind of topics does it cover?
This show centers on refining an interior-design business through practical systems, authentic branding, and mindful growth. Episodes cover launching and scaling design practices, marketing to the right clients, and balancing motherhood with entrepreneurship. Listeners can expect candid reflections on branding, pricing, content strategy, and mentorship, often delivered as actionable frameworks rather than theoretical talk. A recurring strength is the host's transparent evolution—from branding shifts to business pivots—alongside real-world tips that attendees can apply to attract higher-ticket clients and build a sustainable studio. The format often blends personal storytelling with tangible playbooks, making it valuable for designers seekin... more
Where can I find podcast stats for The Second Draft?
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How many listeners does The Second Draft get?
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What are the audience demographics for The Second Draft?
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How many subscribers and views does The Second Draft have?
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Which podcasts are similar to The Second Draft?
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How many episodes of The Second Draft are there?
The Second Draft launched 3 years ago and published 47 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Second Draft?
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Where can I see ratings and reviews for The Second Draft?
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What guests have appeared on The Second Draft?
Recent guests on The Second Draft include:
1. Emma Feeheley
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.