
HORIZONT-Chefredakteur Jürgen Hofer spricht mit Experten über Trends und Themen in den Bereichen Digital, Kommunikation und Medien.
| Publishes | Monthly | Episodes | 24 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Language | Categories | NewsNews Commentary | |||

Was mit ChatGPT, Midjourney und Co. künftig möglich sein wird, wo die KI kritisch zu sehen ist und wie sie die gesamte Kreativindustrie verändert: KI-Experte Michael Katzlberger im Gespräch. HORIZONT-Erweiterung, der Podcast mit Tiefgang zu Medien-, ... more
Wie große Brands bei Omnichannel-Strategie, eCommerce, Customer-Service, Branding und Performance agieren und wie sich das Marketing dabei verändert: Gucci-Managerin Maria von Scheel-Plessen im Gespräch. HORIZONT-Erweiterung, der Podcast mit Tiefgang... more
Wie Daten klug aufbereitet und analysiert im Marketing zum Einsatz kommen, worauf CMOs setzen und woran es oft scheitert: Data Driven Marketing Expertin Christina Schlesinger von Adverity im Gespräch. HORIZONT-Erweiterung, der Podcast mit Tiefgang zu... more
Welche neuen Daten die Spieler bei der Fußball-WM in Katar erhalten und wie diese Insights und die Digitalisierung den Sport an sich, aber auch Sponsoring und Medien verändern: Sportexperte Alex Pinter im Gespräch. HORIZONT-Erweiterung, der Podcast m... more
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Apple Podcasts | #149 |
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HORIZONT-Erweiterung launched 6 years ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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