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Home Hero Podcast

Handyman Marketing Pros
Handyman Marketing Pros
Google
Handyman
Search Engine Optimization
Phone Answering
Pricing
Scope Creep
Facebook Groups
Professional Website
Chatgpt
Local Home Service Businesses
Time Management
AI Receptionist
Profit
SEO
Door & Trim
Business Growth
Handyman Near Me
Professional Handyman
Handyman Services

Real stories and proven tactics to grow a practical, profitable handyman and home service business.Hosted by the team at Handyman Marketing Pros, including a licensed contractor who's been in your boots, every conversation is grounded in the real-world economics of running a trade. No fluff. No theory. Just the math, the marketing, and the mindset shifts that turn a busy handyman into a profitable... more

PublishesWeeklyEpisodes26Founded5 months ago
Number of ListenersCategories
MarketingBusinessManagement

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Artwork for Home Hero Podcast

Latest Episodes

In this episode of the Home Hero Podcast, Jason Call discusses the significance of Google Business Profiles for local businesses, particularly in the handyman and home service sectors. He provides insights on how to optimize these profiles to enhance... more

In this episode of the Home Hero Podcast, Jason Call and Coby McManaman interviews Alan Lee, a prominent figure in the handyman industry.

They discuss Alan's journey from being an automotive technician to establishing a successful handyman business,... more

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The conversation delves into Coby's tool journey, from initial homeowner tools to specialized equipment. It explores the decision-making process for tool purchases, the balance between renting and buying, and the impact of tool choices on business gr... more

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Ben Alexander shares his journey from running a $35 million HVAC division to starting and growing Hank's Handyman Services. He discusses the challenges of pricing, scheduling, and scaling a handyman business, emphasizing the importance of understandi... more

YouTube

The conversation delves into the significance of answering the phone for business owners, addressing the pain of unanswered calls, dealing with spam calls, the value of answering the phone, training and benefits of AI receptionist, mental space and a... more

YouTube

In this episode, Jason Call and Coby McManaman break down what to do before the slow season hits and what to do once it does. Coby ran his own remodeling crew in Michigan before coming over to the marketing side, so a lot of this is what he actually ... more

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The conversation addresses the issue of spam calls from individuals claiming to work with Google or Apple Maps. It advises against engaging with these calls and highlights the deceptive nature of the services being offered. The discussion also explor... more

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Michael Oakes started out coaching basketball and teaching health education in New Jersey. Then he moved west, took a job at a startup called Federal Express when there were six or eight people in the entire Western Division, and spent the next few d... more

YouTube

Key Facts

Accepts Guests
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Handyman Success Podcast
Handyman Success PodcastJason Call & Allen Lee
The Handyman Startup Podcast
The Handyman Startup PodcastDan Perry: Handyman | Small Business Owner

Recent Guests

Alan Lee
Handyman celebrity, former owner of Handyman Services, coach, and YouTube educator
Handyman Services / The Handyman Roadshow / Handyman Journey
Episode: Allen Lee's Journey From Mechanic to 6-Figure Handyman
Ben Alexander
Former owner of Hank's Handyman Services (Dallas), now coaching and consulting through TradeWorks Consulting
TradeWorks Consulting; Hank's Handyman Services
Episode: How Ben Alexander Built a $6M Handyman Company in 5 Years
Michael Oakes
Business coach, Sundance Coaching
Sundance Coaching
Episode: The Real Value of a Coach in Your Corner with Michael Oakes
Jon Sanders
Owner of Dakota Small Jobs; co-owner of 605 Blinds
Dakota Small Jobs; 605 Blinds
Episode: Just Show Up: The Simple Habits Behind a $400K Handyman Business, with Jon Sanders
Jay Bergfeld
Door & Trim specialist, Jay's Doors & Trim
Jay's Doors & Trim
Episode: $0.62 in the Bank To A Thriving Door Business | Feat. Jay Bergfeld
Chris Olsen
Owner, Northwest Moss Removal; firefighter; Coach/Consultant with Delta Consulting
Northwest Moss Removal; Delta Consulting
Episode: How Systems Can Help Scale a Home Service Business | Feat. Chris Olsen
Kobe McManaman
Licensed general contractor in Michigan, former handyman/remodeling company owner
Handyman Marketing Pros
Episode: Handyman vs. Remodelers, Which Is Better?
JR Crowell
Founder/Owner, Steady Home Maintenance
Steady Home Maintenance
Episode: AI Is Completely Changing The Handyman Game | Feat. J.R. Crowell
Coby McManaman
Former owner of Rust Belt Remodeling and licensed general contractor (Michigan)
Rust Belt Remodeling
Episode: How He Built an $800K Handyman Business… Then Lost It All

Hosts

Jason
Host of the show, Handyman Marketing Pros; provides strategy, positioning, and practical business insights drawn from hands-on trade experience.
Coby
Co-host / Contractor perspective; brings hands-on field experience and expertise in service delivery, operations, and client interactions.

Talking Points

Recent interactions between the hosts and their guests.

How Ben Alexander Built a $6M Handyman Company in 5 Years
Q: What role did marketing and lead generation play in year one, and how did you scale the marketing machine later?
In year one, the business relied on referrals, local networking, and inexpensive channels like yard signs and door hangers. As the database grew, we added email/text campaigns, and then invested in Google Local Service Ads (LSA) to capture high-intent leads. We tracked cost per lead and ROI, realizing that good follow-up and a reliable sales process are as important as the leads themselves.
How Ben Alexander Built a $6M Handyman Company in 5 Years
Q: How did you structure hiring and onboarding to support growth?
We standardized onboarding with documented policies, vehicle use rules, background checks, and a clear operating system. We also created a three-tier technician structure so new hires can quickly advance by building skills, with promotions tied to demonstrated capability and a transparent pay/benefits plan. This reduced chaos and improved retention as you scale across many trucks.
How Ben Alexander Built a $6M Handyman Company in 5 Years
Q: What were the core obstacles in year one, and how did you address pricing to scale?
The biggest hurdle was creating a scalable, price-informed system that could move beyond the owner's direct input. I built a time-based pricing book and then restructured it into job-based bundles, making it possible to price labor and materials together while guarding margins. We learned to treat each job as time, and to price tests in a way that makes it easy for a new hire to execute correctly from day one.
Answering Your Phone: The Handyman Who Does, Wins
Q: How does this solution impact the customer experience and reputation?
Consistent phone handling improves reliability and goodwill, leading to better referrals and fewer negative reviews from missed calls.
Answering Your Phone: The Handyman Who Does, Wins
Q: What makes your AI receptionist different, and how is it trained for a handyman business?
It's trained on the business script and FAQ, can handle basic service-specific questions, and can route high-quality leads into your CRM, with transcripts and lead data delivered.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Age Range
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Frequently Asked Questions About Home Hero Podcast

What is Home Hero Podcast about and what kind of topics does it cover?

This program focuses on real-world growth tactics for practical home service and handyman businesses. Across episodes, listeners learn how to drive visibility and leads with practical SEO, reviews, and authentic content; scale teams through hiring, training, and systematized operations; and manage client expectations with clear contracts, precise scoping, and professional service rituals. The show frequently features operators who built from hands-on trades into scalable businesses, with emphasis on actionable workflows, metrics-driven pricing, CRM and workflow tooling, and the evolving role of AI and automation in marketing, estimating, and back-office tasks. A notable strength is its habit of pairing concrete field experiences with repeat... more

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How many listeners does Home Hero Podcast get?

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What are the audience demographics for Home Hero Podcast?

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Which podcasts are similar to Home Hero Podcast?

These podcasts share a similar audience with Home Hero Podcast:

1. Handyman Success Podcast
2. The Handyman Roadshow
3. Blue Collar Handyman Bros Podcast
4. The Handyman Startup Podcast
5. Handyman Pros Radio Show

How many episodes of Home Hero Podcast are there?

Home Hero Podcast launched 5 months ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Home Hero Podcast?

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What guests have appeared on Home Hero Podcast?

Recent guests on Home Hero Podcast include:

1. Alan Lee
2. Ben Alexander
3. Michael Oakes
4. Jon Sanders
5. Jay Bergfeld
6. Chris Olsen
7. Kobe McManaman
8. JR Crowell

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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