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Artwork for Hitting The Mark

Hitting The Mark

Fabian Geyrhalter
Branding
Sustainability
Entrepreneurship
Frich
Rhone
Franchising
Gen Z
Brand Strategy
Unleashed Brands
Financial Literacy
Startup Culture
Squared Away
Youth Enrichment
Mental Fitness
Social Media
Fintech
Women's Wear
Organic Farming
Organic Tea
Covid-19

Conversations with founders about the intersection of brand clarity and startup success with your host, brand strategist, and author Fabian Geyrhalter.

PublishesInfrequentlyEpisodes130Founded8 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Hitting The Mark

Latest Episodes

Tyler Strand co-founded the creative operations platform Air, a tech company that could easily be seen as a media agency. Air is empowering Creatives in the age of AI, and the entire brand is built on smart brand marketing. The team is putting out al... more

15 years ago, Charles Brun started C-Concept together with two of his best friends. A B2B2C company that made reading glasses, founded by friends who saw a need for stylish readers for their Parisian moms. Fast forward to today, and the name has chan... more

Alisa Sparks quit her government finance job to get into interior design without any formal training. She tested her theory, and the market responded. Today, this bold move sees her at the helm of Linden Creek, a home staging and interior design fran... more

Eugene Kang grew up stocking shelves in his parents' gas station convenience stores, then one day took a mesmerizing bite of beef jerky at a small roadside stand, tracked down the maker, and eventually bought the business with his aunt. Fast forward ... more

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People also subscribe to these shows.

The Daily
The DailyThe New York Times
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Recent Guests

Tyler Strand
Co-Founder, CTO & COO of AIR
AIR (creative operations platform)
Episode: Air: Tyler Strand, Co-Founder, CTO & COO
Charles Brun
Co-founder of Izipizi (formerly C-Concept)
Izipizi
Episode: IZIPIZI: Charles Brun, Co-Founder
Alisa Sparks
Founder and CEO of Linden Creek
Linden Creek
Episode: Linden Creek: Alisa Sparks, Founder & CEO
Miki Agrawal
Founder of the period underwear brand Thinx and Tushy; innovator behind HIRO Diapers.
Episode: HIRO (TUSHY, THINX, etc): Miki Agrawal , Founder
Kegan Fisher
Co-founder and CEO of Frank Darling
Frank Darling
Episode: Frank Darling: Kegan Fisher, CEO & Co-Founder
Lucy Goff
Founder of LYMA, a skincare brand focused on longevity and innovation in the beauty tech space.
LYMA
Episode: LYMA: Lucy Goff, Founder
Yousuf Ahmed
Founder of B-Sides, a company that produces plant-based and protein-packed snacks from upcycled ingredients.
B-Sides
Episode: B-SIDES: Yousuf Ahmed, Founder
Jen Pelka
Co-founder and CEO of Une Femme, formerly founder of The Riddler, a champagne bar
Une Femme
Episode: Une Femme: Jen Pelka, Co-Founder & CEO
Brian Sheng
Co-Founder and CEO of Aquaria
Aquaria
Episode: Aquaria: Brian Sheng, Co-Founder/CEO

Host

Fabian Geyrhalter
Host of Hitting The Mark; Brand strategist and author

Reviews

5.0 out of 5 stars from 65 ratings
  • Great Conversations

    I have listened to nearly two years of conversations in a matter of a week. I’m new to the Brand world and am intrigued by the way Finien functions.

    Thanks for this!!

    Apple Podcasts
    5
    JERO Man
    Canada3 years ago
  • incredible show!

    expanded my whole idea of branding

    Apple Podcasts
    5
    saradoane
    United States4 years ago
  • Entertaining, insightful, and actionable! 🔥

    This is one of the most unique and insightful podcasts that I have ever come across! Fabian does such a great job of sharing his wisdom and I love how he leads meaningful conversations with guests who bring so much experience to the table. This is, without a doubt, one of the best podcasts to add to your lineup if you’re a founder looking for top-notch inspiration, so I highly recommend checking this show out - you won’t be disappointed!

    Apple Podcasts
    5
    ASobering
    United States4 years ago
  • Great show!

    Fabian, host of the Hitting The Mark podcast, highlights all aspects of startups and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    malfoxley
    United States5 years ago
  • Awesome Podcast!!!

    Fabian, host of the Hitting The Mark podcast, highlight all aspects of brand clarity, startup success and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    Clarisse Gomez
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host's interviewing style is engaging and able to draw out concrete lessons.
Listeners praise practical, actionable branding insights from founders.
Guests bring diverse perspectives across consumer and tech brands.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#194
Austria/Business/Marketing
Apple Podcasts
#217
Israel/Business/Marketing
Apple Podcasts
#245
India/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Air: Tyler Strand, Co-Founder, CTO & COO
Q: What does branding mean to you personally?
Branding is the feeling and association you convey to customers when they think about your product or company; it's not just tangible features, but the overall impression and identity that people carry with them.
Linden Creek: Alisa Sparks, Founder & CEO
Q: What does branding mean to you?
Branding is much more than just marketing; it's about telling your story and communicating your vision and values effectively.
Linden Creek: Alisa Sparks, Founder & CEO
Q: When did you have that feeling that you could turn your business into a brand?
There were moments where the community recognized our brand independently, which validated that we had built something important and impactful.
Linden Creek: Alisa Sparks, Founder & CEO
Q: Did your background in managing military aircraft budgets shape a lot of the strategy and process-driven groundwork for re-envisioning the industry?
Yes, it shaped a lot of my approach, as I leveraged my business and finance background to bring strategy and efficiencies to the design industry.
HIRO (TUSHY, THINX, etc): Miki Agrawal , Founder
Q: Why did no one else succeed in this?
Miki addresses the complexity of creating such a product and the time required for development, emphasizing that many people lack the patience to wait several years for a launch.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Hitting The Mark

What is Hitting The Mark about and what kind of topics does it cover?

The show consistently centers on how branding intersects with startup growth, often featuring founders who've built consumer brands, SaaS platforms, or disruptive products. Episodes frequently explore brand clarity, storytelling, and deliberate go-to-market strategies, with examples ranging from rebranding efforts to community-driven campaigns and sustainability-focused initiatives. Noteworthy is the emphasis on practical branding decisions grounded in real-world experiments, partnerships, and customer feedback, making it valuable for founders, marketers, and investors seeking actionable insights.

Where can I find podcast stats for Hitting The Mark?

Rephonic provides a wide range of podcast stats for Hitting The Mark. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Hitting The Mark and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Hitting The Mark get?

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How many subscribers and views does Hitting The Mark have?

To see how many followers or subscribers Hitting The Mark has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Hitting The Mark?

These podcasts share a similar audience with Hitting The Mark:

1. The Daily
2. How Success Happens

How many episodes of Hitting The Mark are there?

Hitting The Mark launched 8 years ago and published 130 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Hitting The Mark?

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What guests have appeared on Hitting The Mark?

Recent guests on Hitting The Mark include:

1. Tyler Strand
2. Charles Brun
3. Alisa Sparks
4. Miki Agrawal
5. Kegan Fisher
6. Lucy Goff
7. Yousuf Ahmed
8. Jen Pelka

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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