
A podcast dedicated to helping higher ed marketers tell better stories and enroll more students. Hosted by video producer and storytelling coach, John Azoni, these episodes provide quick-win practical advice you can put to use in your marketing right away.
| Publishes | Twice monthly | Episodes | 107 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEducationBusiness | |||

In this solo episode, John breaks down the fundamental camera settings and workflow decisions that can immediately elevate your video quality—whether you're brand new to video or looking to refine your technical foundation as an in-house higher ed vi... more
In this solo episode, John addresses a critical gap in how colleges use video content during yield season. Most institutions have great video content scattered across platforms, but admissions counselors often don't have easy access to share it in on... more
My guest today is Jolene Travis, Assistant Vice President for Communications and Marketing at Pratt Institute. In this episode, Jolene shares how Pratt built a comprehensive campaign to combat negative headlines about creative arts education and shif... more
My guest today is Pez Perry (Robert Perry), Principal Consultant at Squiz. In this episode, Pez shares his expertise on why most higher education websites fail prospective students and what institutions need to do differently.
Pez discusses the fund... more
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John has managed to pull together a show that is super relevant for everyone working in the higher ed communications space, regardless of the size of their institution. John leverages his relationships in the industry to unearth practical, thoughtful commentary from people actually rolling up their sleeves and doing the work, not just thinking or talking about. Really great listen.
This podcast captures the magic of stories in higher education marketing. John and his guest give you real, vulnerable stories about telling real, valuable stories in the marketing of higher education.
This podcast is invaluable to higher ed marketers. Relevant topics, excellent discussion and practical takeaways you can apply to your day to day work. John is an excellent interviewer and really allows for authentic content to come out!
I’ve worked with John a few times over the years creating videos ranging from short testimonials and a long-form documentary. I know he is talented and has an eye for creating meaningful stories, but this podcast has quickly become a favorite. It has such great content! Each episode I’m able to take something away that I can implement into my work. Each is something doable - if you just create a plan. Honestly, the podcast is inspiring and gets me fired up for the things we could and should be i... more
John is a fantastic interviewer and has a very authentic and conversational style. He makes the show fun and brings out the best in his guests. So much incredible information and knowledge shared in these episodes and a must listen for anyone in higher education!









Listeners, social reach, demographics and more for this podcast.
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These podcasts share a similar audience with Higher Ed Storytelling University:
1. The Higher Ed Marketer
2. Confessions of a Higher Ed CMO — with Jaime Hunt
3. College Matters from The Chronicle
4. Planet Money
5. Up First from NPR
Higher Ed Storytelling University launched 4 years ago and published 107 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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