
Growth Activated is a podcast for B2B marketing leaders who want to elevate their marketing strategies, lead confidently, and drive real business results. Each episode offers actionable insights and proven frameworks to help you activate growth for your team, your company, and your career.
| Publishes | Weekly | Episodes | 49 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||

In this conversation, Mandy sits down with Liza Adams — former CMO, Human+AI org advisor, and one of the clearest voices on AI transformation in marketing — to unpack the four mindset shifts every marketing leader needs before AI can actually move th... more
#48 - Most ABM programs don't fail because of tactics. They fail before a single campaign runs — because the accounts were wrong, the structure wasn't there, and nobody agreed on what success actually looked like.
Brandon Redlinger has spent his car... more
#47 - Most B2B marketing leaders know YouTube is the second-largest search engine on the planet. Almost none are actually using it well — and that gap is still wide open.
Samu Kovacs, founder of KS Media, has built a YouTube-first agency that works ... more
#46 - The CMO has the shortest tenure in the C-suite. The most scrutiny. And right now, more opportunity than ever — if you can see it clearly enough to seize it.
Matt Heinz has spent 18 years helping B2B companies build more predictable revenue, an... more
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Growth Activated has quickly become one of my favorite listens. Mandy does a great job getting to the heart of the challenges marketing leaders are actually facing today—without the fluff. The episodes are thoughtful, well-paced, and full of useful insights I’ve been able to apply to my own work. Highly recommend for anyone leading (or aspiring to lead) in B2B marketing.
I love how she breaks down the marketing world in such a professional but easy-to-understand way. Great insight and awesome approach from both the business and customer angles.
Love that there are clear actions items! Mandy break through the unnecessary industry jargon, speaking transparently, making it easy to listen to AND learn from.
As a senior customer marketing manager, this podcast is my new go-to for all things strategy and planning. So much deep and applicable insight that isn’t easily accessible online. Couldn’t take notes fast enough - 10/10 recommend!
WOW!! Instantly have several simple things I can do to elevate my role as a marketing leader. THANK YOU Mandy!!!
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Growth Activated frequently explores practical, framework-driven approaches for B2B marketing leadership. Episodes center on AI's impact on GTM, autonomous marketing processes, content-driven pipeline strategies, and the evolving responsibilities of CMOs and marketing leaders in fast-changing tech environments. Noteworthy is the emphasis on actionable takeaways, experimentation, and real-world case studies from practitioners and operators, often balancing human creativity with AI-enabled processes. Listeners can expect concrete frameworks, ROI-focused tactics, and insights from senior marketers, agency partners, and startup founders on scaling growth and leading modern marketing teams.
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3. Good Hang with Amy Poehler
4. Pivot
Growth Activated launched a year ago and published 49 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Growth Activated include:
1. Jonathan Kvarfordt
2. Amos Bar-Joseph
3. Tom Hunt
4. Brendan Hufford
5. Ridhi Singh
6. Gabe Lullo
7. Carol Meyers
8. Kayla Bryant
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