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Artwork for Getting to Grow

Getting to Grow

Zoe Fox
Alcohol-Free Wine
Kombucha
Lucky Saint
Sly Dog Rum
Tiktok Shop
The Salad Project
Lumberjacks Food Company
Citizens Of Soil
Olive Oil
Emilia's Crafted Pasta
Guinness
Boundless
Knoops
Hip Pop
Fermentation
Mid-Strength Wine
Ginger Beer
UK Retail & Grocers (planet Organic, Waitrose, Tesco, Booths, Ocado, Etc.)
Sunny & Luna
Branding and Packaging

Getting To Grow is a business, brand and growth podcast for founders, startups and FMCG brands, hosted by Zoe Fox. Each episode features founders, entrepreneurs, brand builders, sales leaders and industry experts from household-name brands and fast-growing challenger startups across consumer goods. Whether you’re a startup founder, entrepreneur, brand marketer, sales professional or operator in th... more

PublishesTwice monthlyEpisodes89Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Getting to Grow

Latest Episodes

Can an angel investor really know which startups will succeed? What does it actually take to raise money, build a great founder-investor relationship, and turn an early-stage business into something huge?In this episode of Getting to Grow, Zoe Fox si... more

Can a challenger brand reinvent rum? What does it really take to build a premium consumer brand in one of the world's biggest but most overlooked spirit categories?In this episode of Getting to Grow, Zoe Fox sits down with George Frost, founder of Th... more

Can underwear impact women's health? How do you build a disruptive DTC brand in one of the world's most overlooked product categories?In this episode of Getting to Grow, Zoe Fox sits down with Oria & Amelie, co-founders of Underdays, to discuss how t... more

How do two reality TV stars build one of the UK's fastest-growing beer brands?In this episode of Getting to Grow, Zoe Fox sits down with Harvey Armstrong and Sam Holmes, co-founders of Primetime Beer, to explore the realities of building a challenger... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
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Recent Guests

George Frost
Founder of The Duppy Share
The Duppy Share
Episode: How The Duppy Share Is Reinventing Rum w/ George Frost | The Duppy Share
Harvey Armstrong
Co-founder of Primetime
Primetime
Episode: How Made in Chelsea Stars Built Primetime Beer w/ Harvey Armstrong & Sam Holmes || Prime Time
Sam Holmes
Co-founder of Primetime
Primetime
Episode: How Made in Chelsea Stars Built Primetime Beer w/ Harvey Armstrong & Sam Holmes || Prime Time
Giulia Berretti
Founder/Owner of Sunny & Luna, Italian entrepreneur
Sunny & Luna
Episode: From Fashion Model to Supermarket Shelves || The Sunny & Luna Story w/Giulia Berretti
Sarah Vachon
Founder of Citizens of Soil
Citizens of Soil
Episode: The Truth about Extra Virgin Olive Oil with Sarah Vachon, founder of Citizens of Soil
Gabriella Lamb
Co-founder of 6% Wine
6% Wine
Episode: The Future of Wine Isn’t Alcohol-Free w/Gabriella Lamb || 6 Percent
Huib van Bockel
Founder of Tenzing, former head of marketing at Red Bull UK & Europe
Tenzing
Episode: From Red Bull to Building a Better Drink w/ Huib Van Bockel || Tenzing
Kuleen Khimasia
Co-founder of Black Lines
Black Lines
Episode: Why Everyone’s Drinking Ready-to-Drink Cocktails | Black Lines
Luke Hemsley
Founder of Wednesday's Domaine
Wednesday's Domaine
Episode: This Brand Is Changing How People Drink | Wednesday’s Domaine | GTG S07 E06

Host

Zoe Fox
Host of Getting to Grow (multiple episode references show ongoing hosting role; brand focused interview host).

Reviews

5.0 out of 5 stars from 33 ratings
  • Greta podcast

    Listened to the Food Doctor episode and think the episode really got under he skin of the challenges facing any young brand developing a new category.

    Apple Podcasts
    5
    Mark O'R
    United Kingdom4 years ago
  • Great Podcast!! Interesting & super helpful points to take away!

    Loving this series, great to hear more about the industry and understand the brains behind the businesses!

    Apple Podcasts
    5
    Zf96
    United Kingdom5 years ago
  • Love it!

    So insightful to hear some fascinating stories from the food and bev space, can’t wait to listen to more!

    Apple Podcasts
    5
    danny2366
    United Kingdom5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Stories from real-world growth give useful, actionable takeaways for founders and marketers.
Positive atmosphere with useful sponsor integrations and industry resources.
Appeals to listeners seeking practical, founder-focused growth insights in FMCG.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why This City Trader Quit Her Six-Figure Job to Sell Nuts (And Made Millions Going Viral)
Q: How did the viral moment affect the business in practical terms?
The viral video generated massive awareness (tens of millions of views across platforms and major boosts in store recognition), leading to some sales uplift and stronger in-store consideration, even if tracking precise retail impact is difficult. It underscored the value of brand awareness and the need to convert that attention into sustained listings and customer loyalty through a solid brand narrative.
Why This City Trader Quit Her Six-Figure Job to Sell Nuts (And Made Millions Going Viral)
Q: What were the biggest early challenges when you were starting Boundless?
Cathy explains that she didn't understand the category basics, such as pallet configurations, SRP, logistics, and cost of goods. She also highlights the reality of finding manufacturers, securing shelf time, and the long, costly road to listings like Whole Foods. She stresses the importance of learning quickly, getting financial help or equity rather than cash upfront, and selling the journey and vision to attract investors and team members.
How Made in Chelsea Stars Built Primetime Beer w/ Harvey Armstrong & Sam Holmes || Prime Time
Q: What's the north star for Primetime now?
Dominate the UK retail scene, expand to the US, and build a lasting global brand with a strong community feel and authentic founder-led marketing.
How Made in Chelsea Stars Built Primetime Beer w/ Harvey Armstrong & Sam Holmes || Prime Time
Q: What was your biggest learning about fundraising and scaling?
Raising requires strategic, helpful investors who can open doors, not just cash; we've completed several rounds and prioritized investors who add value beyond money.
How Made in Chelsea Stars Built Primetime Beer w/ Harvey Armstrong & Sam Holmes || Prime Time
Q: When you first launched, did people take you seriously because you were reality TV stars?
We leaned into the reality TV background but emphasized our accounting and substance; investors and partners started taking us seriously as we proved our business model and discipline.

Audience Metrics

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Frequently Asked Questions About Getting to Grow

What is Getting to Grow about and what kind of topics does it cover?

A practical, founder-focused show that spotlights early-stage to challenger brands in food, beverage, and consumer goods. Episodes center on origin stories, manufacturing hurdles, go-to-market strategies, and partnerships that help scale while maintaining brand integrity. Guests range from chefs-turned-founders to seasoned brand builders, with a strong emphasis on community, sustainability, and real-world lessons about fundraising, distribution, and retail shelf wins. The tone mixes hands-on lessons, candid founder highs and lows, and tactical insights for building and growing customer-loved products. A standout thread is the commitment to authenticity, community-driven growth, and navigating rapid change with deliberate pacing rather than ... more

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Which podcasts are similar to Getting to Grow?

These podcasts share a similar audience with Getting to Grow:

1. Brand Growth Heroes
2. Today in Focus
3. The Diary Of A CEO with Steven Bartlett
4. Prof G Markets

How many episodes of Getting to Grow are there?

Getting to Grow launched 5 years ago and published 89 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Getting to Grow?

Recent guests on Getting to Grow include:

1. George Frost
2. Harvey Armstrong
3. Sam Holmes
4. Giulia Berretti
5. Sarah Vachon
6. Gabriella Lamb
7. Huib van Bockel
8. Kuleen Khimasia

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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