Future of Marketing
Mada SegheteFuture of Marketing explores how B2B marketing teams are actually using AI at work. Each episode features honest conversations with CMOs, growth leaders, and operators about real workflows, real decisions, and the trade-offs involved in AI adoption across GTM, content, SEO, analytics, and revenue teams. This isn't about tools or perfect answers. It's about how marketing actually gets done when AI ... more
| Publishes | Daily | Episodes | 7 | Founded | a month ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingTechnology | |||
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Latest Episodes
In this episode of Future of Marketing, hosts Ethan Smith and Mada Seghete sit down with Kate Johnson, CMO of Dscout, to dismantle one of marketing’s biggest myths: single-source attribution. Kate shares why chasing “what channel won” is the wrong qu... more
In this episode of Future of Marketing, hosts Camille Ricketts and Mada Seghete sit down with Sara Varni, CMO of Datadog, to explore how marketing teams must rebuild, not just automate, in the age of AI. Sara shares how to navigate developer-first go... more
In this episode of Future of Marketing, hosts Ethan Smith and Mada Seghete sit down with Dave Steer, CMO of Webflow, to explore why trust has become the real competitive advantage for brands navigating an AI-driven market. Drawing on leadership roles... more
In this episode of Future of Marketing, hosts Camille Ricketts and Mada Seghete sit down with Lena Waters, CMO of Notion, to explore how AI is reshaping not just marketing workflows, but how teams work together. They unpack how Notion integrates AI n... more
Key Facts
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Reviews
- Practical and thoughtful conversations!
This podcast does a great job of breaking down how AI is being used inside real marketing teams. The conversations feel grounded and balanced, with useful insights you can genuinely take back to your own strategy and execution
Apple Podcasts5AshSilk95!
South Africaa month ago - The podcast I was looking for
Great guests and hosts, hot topics that every marketer needs to understand 🤩
Apple Podcasts5Jbricha
Francea month ago - A must listen!
Wow! This show is going to make such an impact within the industry. Subscribing so I never miss a window into how AI is changing things 🎧 Can’t wait for the next episode!
Apple Podcasts5rmcg01
United Kingdoma month ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #153 |  India/Business/Marketing |
Apple Podcasts | #186 |  Argentina/Business/Marketing |
Apple Podcasts | #189 |  Colombia/Business/Marketing |
Apple Podcasts | #227 |  Netherlands/Business/Marketing |
Apple Podcasts | #228 |  Mexico/Business/Marketing |
Talking Points
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Audience Metrics
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Which podcasts are similar to Future of Marketing?
These podcasts share a similar audience with Future of Marketing:
1. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
2. Hard Fork
3. Pivot
4. Prof G Markets
5. The AI Daily Brief: Artificial Intelligence News and Analysis
How many episodes of Future of Marketing are there?
Future of Marketing launched a month ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Future of Marketing?
Recent guests on Future of Marketing include:
1. Lena Waters
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