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Financially Incorrect

Financially Incorrect
Personal Finance
Entrepreneurship
Financial Literacy
Kenya
Mental Health
Investment
Covid-19
Real Estate
Music Industry
Education
Djing
Sauti Sol
Financial Management
Digital Marketing
Fxpesa
Nairobi
Financial Independence
Marketing
Investing
Uganda

Money doesn't have to be intimidating. The Financially Incorrect Podcast is a fun and informative way to learn about personal finance. Host Barrack Bukusi debunks money myths and reveals the truth behind common misconceptions. Join him with a different guest every week as he helps you achieve your financial goals.

PublishesTwice weeklyEpisodes208Founded3 years ago
Number of ListenersCategories
InvestingBusiness

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Latest Episodes

Every Kenyan has watched a TV show, movie or commercial. Very few people know what it actually costs to make one.Grace Kahaki built one of Kenya's leading production companies from the ground up. She started as an intern earning KES 7,000 a month aft... more

Professional basketball looks glamorous from the outside. Packed arenas. Winning teams. Continental competitions. Brand partnerships. What rarely gets discussed is the business required to keep all of it alive.In this episode of Financially Incorrect... more

Every quarter, Simon Maina's company manufactures nearly 300,000 obstetric drapes across Africa. The surprising part is not the scale. It's the economics.Njembuma operates on margins of roughly 3%, selling affordable medical products designed to dete... more

Everyone knows Kenya Originals (KO). Far fewer know the business that made it possible.Before KO became one of Kenya's most recognizable cider brands, it started with just $20,000, a few shipping containers, and a founder trying to build something th... more

Key Facts

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Recent Guests

Simon Maina
Founder of a Nairobi-based health-focused manufacturing company
Njembuma (health space)
Episode: From Debt Collector to Healthcare Manufacturer | Simon Maina
Alex Chappatte
Founder and Chair of Africa Originals
Africa Originals
Episode: How Alex Chappatte Built Africa Originals From Scratch
Matthew Tayo Rugamba
Founder and Creative Director of House of Tayo
House of Tayo
Episode: House of Tayo: Built in Rwanda Worn Worldwide | Matthew Tayo Rugamba | Rwanda Edition
Ann Mubia Murungi
Partner at Viva Africa Consulting LLP, advocate of the High Court in Kenya
Viva Africa Consulting LLP
Episode: The Kes 12M Medical Bill That Changed Everything | Ann Mubia Murungi
Humphrey Nabimanya
Social entrepreneur, filmmaker, and philanthropist; founder of Reach A Hand Uganda
Reach A Hand Uganda
Episode: He Started with Greif, Not Capital |Humphrey Nabimanya| Uganda Edition
Valentine Njoroge
Investment professional and entrepreneur; CEO of Africa's Pocket
Africa's Pocket
Episode: From Wall Street To Building Africa's Pocket | Valentine Njoroge
Fiona Kirui
Finance and strategy leader; director of finance at Moringa School
Moringa School
Episode: Inside Moringa School's Journey From Survival To Scale | Fiona Kirui| Business Edition
Walter Mangutha
Architect, real estate developer, and business founder
Episode: From Property Auctions To Million Shilling Projects | Walter Mangutha
Chinezi Chijioke
Nova Pioneer co-founder and CEO
Nova Pioneer
Episode: How Nova Pioneer Turned Schools Into A Business | Chinezi Chijioke | Business Edition

Host

Barrack Bukusi
Host of the show

Reviews

4.9 out of 5 stars from 172 ratings
  • Finally!!

    The financial advice and wisdom from the guests and how they narrate their journey to financial freedom is great to listen to.

    Apple Podcasts
    5
    just_chill
    United Kingdoma year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show provides practical financial wisdom through relatable guest stories.
Guests mix entrepreneurship with actionable money lessons across industries.
Listeners seem to connect with real-money journeys and growth mindset.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#20
Poland/Business/Investing
Apple Podcasts
#75
Poland/Business
Apple Podcasts
#192
Belgium/Business/Investing

Talking Points

Recent interactions between the hosts and their guests.

From Debt Collector to Healthcare Manufacturer | Simon Maina
Q: Tell me about the journey to CPAK and how the accounting background evolved into debt collection and then manufacturing.
After studying accounting and working as an accountant for several years, the guest shifted into debt correction and credit management, founding a debt collection business in 2011. This experience built a skill set around revenue generations, portfolio management, and supplier relationships, which later translated into capital-efficient manufacturing and financing for the drape production, particularly when launching the PPE venture during Covid.
House of Tayo: Built in Rwanda Worn Worldwide | Matthew Tayo Rugamba | Rwanda Edition
Q: Was it something you always wanted to do, or did the idea grow over time?
I didn't always intend to start a fashion brand; I explored various entrepreneurial hustles during university, and fashion became a platform to tell stories about my roots, which gradually coalesced into House of Tayo as a business.
Inside Moringa School's Journey From Survival To Scale | Fiona Kirui| Business Edition
Q: What is the long-term vision for Moringa School?
To be a Pan-African leader in tech talent development, continuously evolve courses with industry input, increase impact through scalable programs, and build a financially sustainable, for-profit model with strong social impact.
Inside Moringa School's Journey From Survival To Scale | Fiona Kirui| Business Edition
Q: How did COVID influence the business model and operations?
COVID forced a rapid pivot to online learning, enabling continuity of education, expansion of scholarships, and preservation of impact while the organization renegotiated spaces and adapted financial planning to maintain runway.
Inside Moringa School's Journey From Survival To Scale | Fiona Kirui| Business Edition
Q: What strategic pivot significantly boosted student enrollment?
Introducing affordable, tiered programs and adding part-time courses to attract working professionals and students, which expanded reach from about 100 to nearly 1,000 students annually.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Financially Incorrect

What is Financially Incorrect about and what kind of topics does it cover?

This show centers on practical, real-world money stories from diverse African voices, focusing on entrepreneurship, personal finance, and wealth-building. Episodes blend candid founder journeys, career pivots, and lessons learned from cash flow, debt, and strategic budgeting, with guests spanning tech, media, fashion, energy, and non-profit sectors. A standout angle is the emphasis on actionable takeaways—ranging from bootstrapping and fundraising to navigating regulatory hurdles and negotiating earnings—delivered through approachable storytelling that makes complex finance topics feel accessible for ambitious professionals and aspiring entrepreneurs. A notable strength is the breadth of guest backgrounds, enabling listeners to find relatab... more

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Which podcasts are similar to Financially Incorrect?

These podcasts share a similar audience with Financially Incorrect:

1. It's Related, I Promise
2. So This Is Love
3. The Messy Inbetween
4. Mic Cheque Podcast
5. To My Sisters

How many episodes of Financially Incorrect are there?

Financially Incorrect launched 3 years ago and published 208 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Financially Incorrect?

Recent guests on Financially Incorrect include:

1. Simon Maina
2. Alex Chappatte
3. Matthew Tayo Rugamba
4. Ann Mubia Murungi
5. Humphrey Nabimanya
6. Valentine Njoroge
7. Fiona Kirui
8. Walter Mangutha

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