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Artwork for Filthy Rich Cleaners: The Cleaning Business Podcast

Filthy Rich Cleaners: The Cleaning Business Podcast

ZenMaid
Cleaning Business
Entrepreneurship
Cleaning Industry
Serene Clean
Zenmaid
Employee Management
Commercial Cleaning
Company Culture
Cleaning Services
Residential Cleaning
Client Retention
Marketing Strategies
Business Growth
Workplace Culture
Cleaners
Staffing Challenges
Pricing Strategies
Employee Retention
Business Growth Strategies
Hiring Practices

Filthy Rich Cleaners is the free cleaning business coach you never knew you needed. Hosted by Stephanie Pipkin, founder of Serene Clean, every episode delivers real, tactical advice you'd normally pay for in a consulting call. Honest stories, proven strategies, and tips from people who've built successful cleaning companies, whether you're just starting out or ready to scale. We're here to make yo... more

PublishesTwice weeklyEpisodes147Foundeda year ago
Number of ListenersCategories
BusinessEntrepreneurship

Listen to this Podcast

Artwork for Filthy Rich Cleaners: The Cleaning Business Podcast

Latest Episodes

After seven years, Stephanie recently built a real career path at Serene Clean, but it looks nothing like what most cleaning companies do. In this episode, she unveils the new four-level career path she launched: Cleaning Tech 1, Cleaning Tech 2, Sen... more

Matt Ricketts went from being a furloughed pilot back in the 2008 economic crash to owning a residential cleaning company doing $6M a year, but he didn't plan any of this. In this episode, Stephanie sits down with Matt Ricketts of Better Life Home Se... more

If you're prepping every cleaner's kit, tolerating time theft, or trying to force the wrong person into an office role, this one's for you 🥴 In this episode, Stephanie breaks down three examples from the past week of cleaning business owners doing t... more

YouTube

Krista Radau didn't set out to build a cleaning empire; she just needed to help pay the bills! Six years later, she's running Extreme Clean Solutions in Oklahoma City with her husband, son, niece, and now her mom, and growing 30% a year without spend... more

YouTube

Key Facts

Accepts Guests
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Contact Information
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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Matt Ricketts
Founder/owner of a cleaning company based in St. Louis; former pilot
St. Louis-based cleaning business
Episode: #146: How Matt Ricketts Built a $6M Cleaning Company
Krista Radau
Owner of Extreme Clean Solutions in Oklahoma City
Extreme Clean Solutions
Episode: #144: How Krista's Family-Run Cleaning Business Grew 30% a Year
Joe Petkus
Customer who provided a testimonial, featured in interview segments
Serene Clean customer
Episode: #143: How to Get Hundreds of Google Reviews for Your Cleaning Business
Dan Platta
Owner of Best Damn Bookkeeping, experienced in bookkeeping for home services and cleaning businesses
Best Damn Bookkeeping
Episode: #142: Dan Platta on Why Hitting $1M in Your Business Won't Fix Your Problems
Reagan Bell
Owner of Bell's Organic Maids, cleaning entrepreneur
Bell's Organic Maids
Episode: #140: How Reagan Bell Turned Getting Fired Into a Thriving Cleaning Company
Molly Moran
Owner of a large cleaning business, co-founder of CleanCon
CleanCon / Moran Enterprises
Episode: #139: Why I Switched From Hourly To Flat Rate After 7 Years
Ryan Williams
Owner of The Villages Maid Service Hot Springs Location; former ZenMaid executive
The Villages Maid Service / ZenMaid
Episode: #138: Why Ryan Williams Started a Cleaning Business From Working at ZenMaid
Alex Hormozi
Entrepreneur and founder of Acquisition.com
Acquisition.com
Episode: #137: I Asked Alex Hormozi to Fix My Cleaning Business
Shannon Leanne Miller
Owner of Castle Keeper Cleaning, author, educator
Klean Freaks University / Cleaning Business Life
Episode: #136: Shannon Miller on Why W-2s vs. 1099s Changes What Your Cleaning Business Is Worth

Reviews

4.7 out of 5 stars from 93 ratings
  • My #1 Podcaster

    If you’re in the Cleaning business, this is the podcast to listen to!

    I discovered Stephanie podcast late February, and I’ve listened to every single episode since. Girl, you are amazing at what you do! This is exactly what you were put on this earth to do! Your Cleaning business and doing this podcast interviewing other Cleaning business owners. You make me feel that your interviews is all about me, and other Cleaning business owners. You ask all the right questions. And, you share everything,... more

    Apple Podcasts
    5
    Sonia Beard
    United Statesa month ago
  • High Value Content

    I’m so glad I found this podcast while starting my business! Stephanie has very high energy she’s a great interviewer very humble and open minded. I especially enjoy that she talks about different avenues and doesn’t try to sell that her way is the only way. Most podcasters aren’t that open minded. She’s curious engaging and asking the questions she knows we would ask. I’d done quite a bit of research and this podcast is my #1 source for information

    Apple Podcasts
    5
    ResetProfessionalCleaners
    United States2 months ago
  • Each episode has such relatable and helpful insights into running a cleaning business!

    LOVE this podcast! I only found it a few months ago and I have already listened to every single episode. Stephanie is so helpful and I even recently had a consult call with her which is putting me on a path to growing my business even further! Today the podcast was on commercial cleaning and I am doing my first commercial walk through this Friday!

    Apple Podcasts
    5
    Tara Boriss
    United States4 months ago
  • Surprisingly informative

    If you run or aspire to run a cleaning business, this has a lot to teach. Thank you.

    Apple Podcasts
    5
    StevestonOhio
    Canada5 months ago
  • Great Podcast for Cleaning Business Owners!

    Stephanie does a great job helping business owners dig in and gain valuable information to help them build their businesses! I’ve listened to several episodes as I launch my business and it has given me so many great tips! PS I just listened to the Roasting Myself episode and I think Stephanie could benefit from a kanban board to stop starting and start finishing. My corporate job has taught me how to have an agile mindset and I also plan to carry that over to my business. It’s like an adhd hac... more

    Apple Podcasts
    5
    KayDub87
    United States7 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate concrete tips and tools discussed
Strong emphasis on growth tactics and real-world examples
Relatable and actionable insights for cleaning business owners
Guests bring practical, battle-tested strategies
Positive sentiment around host's direct, consult-style guidance

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#128: How Jonathan Berger Runs a NYC Cleaning Empire Remotely From Southeast Asia
Q: What systems do you have in place to run the business remotely and ensure quality?
They rely on ZenMaid for scheduling, Notion for data management, and a team of operators and managers with two sales leads to maintain day-to-day oversight, plus a dedicated VA for after-hours support and cancellations.
#128: How Jonathan Berger Runs a NYC Cleaning Empire Remotely From Southeast Asia
Q: How do you structure pay and scheduling to keep operations efficient?
They use a fixed base rate with overtime pay, prioritize same-cleaner consistency for clients, and rely on Anna to manage scheduling and team assignments with AI-assisted routing to optimize efficiency.
#128: How Jonathan Berger Runs a NYC Cleaning Empire Remotely From Southeast Asia
Q: What does your typical service mix look like in terms of apartments versus houses, and how has that evolved?
They moved from a wide geographic net to focusing on compact, higher-density areas with smaller spaces (600–1500 sq ft) across Brooklyn, Manhattan, and Queens, using two-person teams for most jobs and adjusting based on location needs.
#128: How Jonathan Berger Runs a NYC Cleaning Empire Remotely From Southeast Asia
Q: Actually, you opened your business in the same year as me, 2019. Why did you guys open the business and what were you doing beforehand?
Jonathan shares that he and Anna started from DIY beginnings after COVID losses, leveraging his sales and people skills and her high-ticket cleaning background to create a more accessible, service-driven business. They gradually shifted from frontline cleaning to building a scalable, systemized operation.
#131: "We've Cleaned It All" — 18 Years of Vacation Rental Secrets
Q: What role has mentorship and coaching played in your growth?
Mentorship from figures like Sharon Tinberg and Courtney Wiser provided practical, no-nonsense guidance that helped her move from field work to leadership and implement scalable systems such as ClickUp and ZenMaid.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A tactical, practitioner-focused show for cleaning business owners and aspiring entrepreneurs. Episodes center on fast growth, scaling teams, pricing strategies, lead generation, and operational systems, with real-world stories from owners across residential and commercial cleaning. Hosts and guests share actionable playbooks—from onboarding and training to client acquisition and retention—often tied to specific tools or services used in the industry. Notable throughlines include practical mindset shifts, disciplined sales approaches, and a bias toward measurable outcomes, making it helpful for listeners aiming to professionalize and accelerate their cleaning businesses without jargon-heavy theory.

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How many episodes of this podcast are there?

this podcast launched a year ago and published 147 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Matt Ricketts
2. Krista Radau
3. Joe Petkus
4. Dan Platta
5. Reagan Bell
6. Molly Moran
7. Ryan Williams
8. Alex Hormozi

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