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飞凡26CPA 战略与风险管理|模型拆解与案例实战

飞凡研习社

别再死记硬背!战略是用来“破局”的商业智慧。

欢迎来到《飞凡研习社》CPA战略与风险管理专栏。

很多人误以为《战略》只是背诵,但在“飞凡”,我们主张:战略不是背出来的,是算出来的,更是布局出来的。 这一科是CPA六科中唯一的“总裁视角”,它要求你跳出账本,俯瞰整个商业战场。

本专辑为你提供:

模型深度拆解: PEST、五力模型、SWOT、BCG矩阵……不再是枯燥的字母,而是活生生的商业推演。

案例分集精讲: 严格按照教材考点,将复杂的案例背景拆解为碎片化音频,助你建立“见题拆招”的反应力。

风险防范逻辑: 深入浅出讲解内部控制与风险管理,让你在考场上精准锁定每一个得分点。

适合谁听:

被大段教材文字困扰,抓不住核心考点的考生;

工作繁忙,希望利用碎片时间高效建立战略框架的职场人;

追求从商业逻辑底层理解CPA考试的求知者。

订阅飞凡研习社,让我们一起把战略读薄,把胜率提高。

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