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Artwork for Fan Out Podcast: An AI Search Show

Fan Out Podcast: An AI Search Show

Fan Out Podcast
AI Search
Brandom
Fandom
Reddit
Linkedin
Youtube
GEO (geographic SEO)
Profound
SEO
Search Engine Optimization

Fan Out Podcast is a show about all things AEO/SEO, hosted by Krista Doyle and Kaleigh Moore. Each week, we'll help you keep up with the latest AEO news, strategies, and tactics to make your life easier as a marketer in the AI era.

PublishesDailyEpisodes4Founded3 months ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Fan Out Podcast: An AI Search Show

Latest Episodes

AI search engines don't trust your blog — they trust your fans. In this episode, Krista and Kaleigh dig into "brandom" (fandom meets brand) and why third-party voices on Reddit, YouTube, and LinkedIn are now table stakes for showing up in AI search. more

In Episode 3 of Fan Out, Krista Doyle takes the lead and breaks down the reputation layer of AI search — her term for everything happening off-page that shapes how LLMs talk about your brand.

Krista calls it "the group chat" — AI is asking the inte... more

We break down Answer Engine Optimization (AEO): what it is, why traditional SEO tactics are no longer enough, and exactly how to structure your owned (on-page) content so it gets cited by AI systems like ‪@OpenAI‬, ‪@perplexity-ai‬, and ‪@Google‬ AI ... more

Introducing Fan Out Podcast, a show about AI search.

In our very first episode, hosts Krista Doyle and Kaleigh Moore sit down with Nick Lafferty, Head of Growth Marketing at Profound, to break down what's actually happening in AI search right now an... more

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Nick Lafferty
Head of Growth Marketing at Profound
Profound
Episode: E1: Welcome to Fan Out Podcast | An AI Search Show (ft. Profound's Nick Lafferty)

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1. Content and Conversation: Organic Growth Insights from Siege Media

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