Rephonic
Artwork for eCommerce Australia

eCommerce Australia

Ryan Martin
Ecommerce
SEO
Social Media Marketing
Australia
Customer Experience
Conversion Rate Optimization
Black Friday
Customer Service
Content Creation
Chatgpt
Ringers Western
Digital Marketing
Shopify
Nomad the Label
Sustainability
Email Marketing
Clothing Industry
Fashion Industry
Audience Targeting
Google Ads

Australian eCommerce Podcast - Interviewing Founders, eCommerce Specialists, Leading Australian Marketing Agencies and much more on the eCommerce Australia Podcast. Australian stories about Australian issues, Shopify experts, SEO experts, Founder Stories, eCommerce Managers. We bring the best talent to the microphone to share their experience, with the sole aim of improving your own eCommerce busi... more

PublishesWeeklyEpisodes140Founded5 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for eCommerce Australia

Latest Episodes

A text message at an airport turned into Australia's biggest retail and eCommerce community in about twelve months:

4,000 members, up to 90 chat groups, and meetups from Ballarat to Dubai.

Dean Salakas (The Party People) and Jethro Marks (The Nil... more

Running an Australian eCommerce or Shopify store? Your customers have started shopping inside ChatGPT, and shoppers arriving from AI answer engines convert around 1.5x better than any other source.

Melbourne eCommerce Aus Event - Tickets Here.

Onl... more

If you're building a Shopify store, a DTC label, or an omnichannel ecommerce brand in Australia, this episode is your blueprint.

From selling jewellery at Bondi markets to 13 stores and a booming ecommerce business, Arms of Eve co-founders Kerryn an... more

Will North has led marketing and commercial functions at brands including Meshki, PE Nation, AJE and Superdry UK.

For the last two and a half years he's been at Kulani Kinis, the Australian swimwear brand doing 75-80% of its revenue in the US.

He... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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People also subscribe to these shows.

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Recent Guests

Matt Hurle
Executive at Criteo, expert in retail media and AI-powered advertising
Criteo
Episode: A Trillion Dollars in Transactions: What Criteo Sees That You Don't
Kerryn Langer
Co-founder of Arms of Eve
Arms of Eve
Episode: From Bondi Markets to 13 Stores: Arms of Eve's eCommerce & Retail Growth Playbook
Aaron Langer
Co-founder of Arms of Eve
Arms of Eve
Episode: From Bondi Markets to 13 Stores: Arms of Eve's eCommerce & Retail Growth Playbook
Will North
Head of marketing and head of commercial and performance
Kulani Kinis
Episode: How a $15M Mistake Became a Promotion: CRO, Attribution & What's Actually Working in 2026
Lou Rice
Founder of Strapsicle
Strapsicle
Episode: 2am Maternity Leave Idea to 400K Customers: How Lou Rice Built Strapsicle into a Global eCommerce Brand
Paul Waddy
Author and coach specializing in Shopify/eCommerce coaching
Learn eCommerce
Episode: EP134 — How to Unfuck Your Business | Paul Waddy | eCommerce Australia
Amanda Phoenix
Founder and CEO involved with PeakMoto and Flying Solo
PeakMoto / Flying Solo
Episode: From $5 Tablecloth to Two Stores: Amanda Phoenix on Building Peak Moto | eCommerce Australia
Damien Brennan
Strategic AI and Emerging Tech Partnership Manager at Sinch
Sinch
Episode: AI-Powered eCommerce: Abandoned Carts, Chatbots & Customer Trust | Damien Brennan & Petros Romas | Sinch
Petros Ramos
(sometimes Ramos) Senior representative at Sinch
Sinch
Episode: AI-Powered eCommerce: Abandoned Carts, Chatbots & Customer Trust | Damien Brennan & Petros Romas | Sinch

Host

Ryan Martin
Host guiding conversations and introducing guests; specializes in ecommerce and agency strategy.

Reviews

5.0 out of 5 stars from 45 ratings
  • Well done

    Ryan

    Well done on your Podcast.

    From someone that works in Digital Marketing and eCommerce I found your guests (and your hosting) very professional and most importantly extremely useful.

    There is nothing better than hearing from successful employees and entrepreneurs, who share their thoughts, successes and failure with humility and honesty.

    Keep up the great work

    Maurizio

    Apple Podcasts
    5
    MauCarbone
    Australia3 years ago
  • Milky Goodness

    I found Ryan’s podcast early in 2022 and as a result have implemented several new structures in our business throughout the year. Great knowledge and powerful content.

    Great work!

    Cheers

    Jeff Tischler

    Apple Podcasts
    5
    69JT69.....
    Australia4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the professional, practical, and humble approach of guests and host.
Content is consistently useful for eCommerce growth and marketing strategy.
Episodes inspire implementation of new structures in listeners' businesses.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#5
Australia/Business/Marketing
Apple Podcasts
#191
Australia/Business
Apple Podcasts
#123
South Africa/Business/Marketing
Apple Podcasts
#230
Brazil/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

How a $15M Mistake Became a Promotion: CRO, Attribution & What's Actually Working in 2026
Q: What role do collaborations play in growth strategy?
Collaborations can be transformative when there are clear objectives (new geography, brand alignment, or testing a new category), and they often provide credibility and reach at a lower cost than traditional ads.
How a $15M Mistake Became a Promotion: CRO, Attribution & What's Actually Working in 2026
Q: How do you approach attribution to avoid the murkiness across channels?
Treat attribution as a 12-month journey, define each channel's role within the annual cycle, measure the marketing efficiency ratio, and avoid over-focusing on short-term numbers.
How a $15M Mistake Became a Promotion: CRO, Attribution & What's Actually Working in 2026
Q: Around testing, where would you start for a brand that hasn't tested much yet?
Start with identifying the leakiest parts of analytics, then use surveys to uncover the why behind purchases and non-purchases, distilling that into a few core opportunities to test first.
2am Maternity Leave Idea to 400K Customers: How Lou Rice Built Strapsicle into a Global eCommerce Brand
Q: What has been your experience with Kickstarter and how did it shape your go-to-market?
Kickstarter was used to pre-sell and fund production, leveraging the brand name and a broader audience, but it required learning the difference between running promotions on your own site and managing a Kickstarter campaign, including offering early bird discounts and managing backer expectations.
2am Maternity Leave Idea to 400K Customers: How Lou Rice Built Strapsicle into a Global eCommerce Brand
Q: Why did you pursue Amazon and what did you learn about selling on that channel?
They started on Shopify with a small team and then moved to Amazon, which accelerated growth in the US. Amazon provided access to millions of customers, though it required understanding fees and the ecosystem of Amazon Ads and off-platform promotion to drive traffic.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About eCommerce Australia

What is eCommerce Australia about and what kind of topics does it cover?

A practical, Australia-centered show focusing on eCommerce growth, marketing tactics, and operational strategy. Episodes frequently spotlight founders and agency experts sharing actionable frameworks on scaling, SEO, paid media, and technology integrations, with recurring emphasis on AI-assisted optimization, lean operations, and partnerships that drive margins. Notable strengths include a strong mix of founder stories, hands-on implementation tips, and deep dives into how Australian brands can compete with global players through smarter tech stacks, faster delivery, and customer-first branding.

Where can I find podcast stats for eCommerce Australia?

Rephonic provides a wide range of podcast stats for eCommerce Australia. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to eCommerce Australia and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does eCommerce Australia get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for eCommerce Australia, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for eCommerce Australia?

Rephonic provides comprehensive predictive audience data for eCommerce Australia, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does eCommerce Australia have?

To see how many followers or subscribers eCommerce Australia has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to eCommerce Australia?

These podcasts share a similar audience with eCommerce Australia:

1. Add To Cart: Australia’s eCommerce Show
2. The Foundr Podcast with Nathan Chan
3. Big Business with Brittney Saunders
4. The Imperfects
5. Shopify Masters

How many episodes of eCommerce Australia are there?

eCommerce Australia launched 5 years ago and published 140 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact eCommerce Australia?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for eCommerce Australia?

Rephonic pulls ratings and reviews for eCommerce Australia from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for eCommerce Australia?

Rephonic provides full transcripts for episodes of eCommerce Australia. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on eCommerce Australia?

Recent guests on eCommerce Australia include:

1. Matt Hurle
2. Kerryn Langer
3. Aaron Langer
4. Will North
5. Lou Rice
6. Paul Waddy
7. Amanda Phoenix
8. Damien Brennan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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