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Artwork for Mastering eCommerce Marketing

Mastering eCommerce Marketing

Eitan Koter
Digital Advertising
PPC Campaigns
Customer Acquisition
Google Ads
G2A
Retention Marketing
Lead Generation
Conversion Rate Optimization
Customer Engagement
SMS Marketing
Email Marketing
E-Commerce
Video Marketing
Market Research
Vimmi
Obstacles and Hesitations
Marketing Strategy
Intrinsic Motivation
Customer Experience
Tiktok

Mastering E-commerce Marketing podcast covers the latest trends in eCommerce marketing, social commerce, and video commerce. We explore strategies for boosting online sales, creating engaging content, and using social networks like TikTok effectively. Each episode highlights how leading e-commerce brands stay ahead with insights into influencer marketing, differentiation strategies, UGC, earned & ... more

PublishesTwice weeklyEpisodes185Founded2 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

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Artwork for Mastering eCommerce Marketing

Latest Episodes

Host Eitan Koter opens this episode with Rick DeLisi, author and longtime customer loyalty researcher at GLIA, an interaction platform for banks and credit unions. Rick has spent years studying how everyday conversations with customers shape whether ... more

YouTube

In this conversation, host Eitan Koter is joined by Arooba Kamal, a full funnel growth operator with over 10 years of experience helping DTC brands build sustainable, profitable growth.

Arooba has worked across Meta, Google, CRO, and lifecycle marke... more

YouTube

On today’s episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Gregory Elfrink, Head of Marketing at Empire Flippers. If you’re not familiar, Empire Flippers is the largest curated marketplace for buying and selling online busin... more

YouTube

On this episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Francesco Alfano, a Toronto-based digital marketing leader with over 12 years of experience. He has worked with some of Canada’s most recognized brands, including Roger... more

YouTube

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Recent Guests

Jiri Boudal
Entrepreneur, marketeer, and CEO of Behaviour Labs
Behaviour Labs
Episode: 159. Why Most Ads Fail (And How to Fix) with Jiri Boudal
Alice Brown
Founder of Seventh Wave Stories, messaging strategist and copywriter
Seventh Wave Stories
Episode: 158. How to Fix Your Boring Brand Messages with Alice Brown
John Horn
CEO of StubGroup, a top 1% premier Google partner agency specializing in high-performance PPC campaigns
StubGroup
Episode: 156. Simple PPC Hacks That Work with John Horn
Jason Donapel
Chief Operating Officer at the Email Experience and expert in email and SMS marketing
Email Experience
Episode: 155. The $110M Email Playbook with Jason Donapel
Amanda McCormick Bacal
Leading expert in fashion marketing and digital wholesale
Joor
Episode: 154. Fashion Marketing Trends You Need Now with Amanda McCormick Bacal
Stewart Cohen
Owner, executive producer and director of Stewart Cohen Pictures, an award-winning production company.
Stewart Cohen Pictures
Episode: 153. Make Scroll-Stopping Content That Converts with Stewart Cohen
Corey Ganim
Expert in Amazon Wholesale and founder of The Wholesale Network and Brand Rocket
The Wholesale Network and Brand Rocket
Episode: 152. Turn Your Amazon Side Hustle into Full-Time with Corey Ganim
Marques Ogden
Former NFL athlete, keynote speaker, business coach, and host of Get Authentic With Marques Ogden podcast
Episode: 150. Lessons You Won’t Learn in School with Marques Ogden
Vance Morris
Customer experience strategist and former Disney employee
Deliverservice Now
Episode: 149. Easy Ways to Keep Customers Happy with Vance Morris

Host

Eitan Koter
Co-CEO of Vimmi and host focused on eCommerce marketing strategies, emphasizing modern approaches to engage consumers and enhance sales.

Reviews

5.0 out of 5 stars from 56 ratings
  • Practical and Insightful for eComm Leaders

    The conversations are sharp and to the point, with practical takeaways for anyone in eCommerce. Eitan is a thoughtful host who knows how to dig into real challenges and uncover solutions. Highly recommend for anyone looking for tactical advice and fresh perspectives on growing in eComm.

    Apple Podcasts
    5
    MayKam28
    United States2 months ago
  • Guest Appearance

    Had a great time being featured on the mastering e-commerce podcast. Was a pleasure to speak with Eitan about pressing marketing issues.

    Apple Podcasts
    5
    Francesco Alfano
    Canada2 months ago
  • Great podcast for eCommerce Marketers

    I highly recommend this podcast for anyone looking to learn how to scale their brand

    Apple Podcasts
    5
    Supersquid825
    United States3 months ago
  • Real Questions, Real Value, A Great Conversation!

    Eitan is a fantastic host, thoughtful, well-prepared, and genuinely curious. He asked the kind of questions that don’t just scratch the surface, but really pull out meaningful insights. The conversation flowed effortlessly, and I appreciated how he created space to go deep on topics like conversion strategy, profitability, and brand trust. Would gladly join him again anytime.

    Apple Podcasts
    5
    MatthewStafford
    United States4 months ago
  • Consistently great content

    Always interesting guests with fun insights

    Apple Podcasts
    5
    Good_Yarns
    United Kingdom6 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The podcast is viewed as a valuable resource for marketers looking to stay updated on industry trends and strategies.
Listeners appreciate the host's ability to engage with insightful questions that foster deep conversations.
The quality of guests is consistently praised for bringing relevant expertise to eCommerce marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

147. How to Sell Using Voice Commerce with Ezra Cohen
Q: How do you suggest businesses prepare for voice commerce?
Businesses should incorporate voice-friendly search terms and optimize their products for voice commands.
147. How to Sell Using Voice Commerce with Ezra Cohen
Q: What role do second-hand goods play in sustainability?
Second-hand goods help recycle materials and reduce production waste, making them essential for sustainability.
147. How to Sell Using Voice Commerce with Ezra Cohen
Q: How do you see the future look like for social commerce?
I see social commerce continuing to grow, especially with advancements in AI and video content strategies.
147. How to Sell Using Voice Commerce with Ezra Cohen
Q: Why is social commerce gaining so much attention these days?
Social commerce is gaining attention due to platforms like TikTok allowing users to discover and purchase products seamlessly through engaging video content.
154. Fashion Marketing Trends You Need Now with Amanda McCormick Bacal
Q: Can you tell us exactly what Joor is doing?
Amanda describes Joor as the leading digital wholesale platform for the fashion industry, facilitating connections between brands and buyers.

Audience Metrics

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Listeners per Episode
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Frequently Asked Questions About Mastering eCommerce Marketing

What is Mastering eCommerce Marketing about and what kind of topics does it cover?

The content explores various aspects of eCommerce marketing, focusing on modern strategies that can enhance online sales and engage consumers effectively. Episodes cover insights into social commerce, video marketing, and innovative technologies that reshape the eCommerce landscape. Listeners can expect to hear from leading figures in the industry who provide actionable advice based on real-world experience, making it a relevant resource for anyone keen on navigating the complexities of the eCommerce environment. Unique elements such as a strong emphasis on influencer marketing and user-generated content (UGC) further distinguish the show, appealing to those eager to leverage the digital space for business growth.

Where can I find podcast stats for Mastering eCommerce Marketing?

Rephonic provides a wide range of podcast stats for Mastering eCommerce Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Mastering eCommerce Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Mastering eCommerce Marketing get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Mastering eCommerce Marketing, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Mastering eCommerce Marketing?

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How many subscribers and views does Mastering eCommerce Marketing have?

To see how many followers or subscribers Mastering eCommerce Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Mastering eCommerce Marketing?

These podcasts share a similar audience with Mastering eCommerce Marketing:

1. Shopify Masters

How many episodes of Mastering eCommerce Marketing are there?

Mastering eCommerce Marketing launched 2 years ago and published 185 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Mastering eCommerce Marketing?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Mastering eCommerce Marketing?

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What guests have appeared on Mastering eCommerce Marketing?

Recent guests on Mastering eCommerce Marketing include:

1. Jiri Boudal
2. Alice Brown
3. John Horn
4. Jason Donapel
5. Amanda McCormick Bacal
6. Stewart Cohen
7. Corey Ganim
8. Marques Ogden

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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