Duped: The Dark Side of Online Business
Michelle Mazur and Maggie PattersonIf you've ever felt like you've been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright dirty things to grow their business online, this is the show for you. When it comes to starting and growing a business online, there's no denying the appeal of a flexible, freedom-filled life where you can make more money than you ever imagined. But behind the glossy i... more
| Publishes | Twice monthly | Episodes | 67 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||
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Latest Episodes
Scroll your feed, watch the news, open your inbox — and you'll see why we're in the middle of a Trust Recession.
Everyone's performing honesty, but few are actually telling the truth.
In this episode, we're breaking down what you need to know ab... more
Have you seen a "certainty in uncertain times" coach or a web celeb selling the "only strategy that still works in 2025"? That's not just cringe, it's a warning sign.
The grift isn't dying. It's mutating.
We're in the era of peak grift, and that ... more
Ever been captivated by a coach who seemed too good to be true—magnetic, inspiring, and totally authentic—only to find yourself questioning how you ended up spending thousands, still feeling like you're not enough?
You're not the only one.
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Ever felt weird reading someone's sales email—like you just got trauma-dumped by a stranger?
You're not imagining it. Vulnerability has become a marketing currency, and now everyone is oversharing in the name of sales.
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Reviews
- Interesting!
Super interesting and I’ve enjoyed listening to all the episodes I have listened to so far!
Apple Podcasts5artsyb00
United Statesa month ago - Binge Worthy
I’ve gone down the rabbit hole of shady coaching and marketing practices and found this gem. Definitely recommend to anyone who sells and anyone who consumes…wait, is that everyone. Love this show.
Apple Podcasts5LOPMariWUnited States2 months ago - Thank you for the enlightenment!
This show is outstanding! I am a new Etsy shop owner and started to feel the "ick" with all of the ways I was being bombarded on Instagram when I opened an account to try to help promote my shop. I knew it felt weird and was way too much but then I found this podcast and it taught me that it was all very calculated how I was being almost cyber stalked by these influencers/digital marketer accounts. I really appreciate the data backed info provided on the show and that mostly they remind us that ... more
Apple Podcasts5MmartinbertUnited States3 months ago - Annoying
This podcast is really surface level, stating “this is bad” and “don’t do it”, with a lot of “we would never” and “we’re so great”. They mentioned their Patreon in this latest episode and it put me over the edge—like WHO is paying for this content? But what made me unsubscribe and write the review is the host saying if we wanted more of Duped in our “ear holes”. One host in particular just has a really grating way of speaking (intonation and word choice) that makes the podcast actively unenjoyab... more
Apple Podcasts1Dee7345United Statesa year ago - Great premise. Poor execution
I was very excited for this podcast because I always felt that those online "coaches" were nothing but hacks. I also love podcasts about businesses and scams.
Unfortunately these experts don't really dive into it. It feels very superficial and more like them just patting each other on the backs.
Also, the talking style is really hard to listen to. One host especially talks so slow with such an unnatural inflection in her speech that I just can't even give the podcast a chance any longer.
Apple Podcasts2koldheartedUnited Statesa year ago
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Chart Rankings
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Apple Podcasts | #83 | United States/Business/Marketing |
Apple Podcasts | #25 |  Canada/Business/Marketing |
Apple Podcasts | #177 |  United Kingdom/Business/Marketing |
Apple Podcasts | #161 |  Australia/Business/Marketing |
Apple Podcasts | #55 |  Ireland/Business/Marketing |
Apple Podcasts | #57 |  Finland/Business/Marketing |
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Frequently Asked Questions About Duped: The Dark Side of Online Business
What is Duped: The Dark Side of Online Business about and what kind of topics does it cover?
Exploring the darker aspects of the online business landscape, this show offers candid discussions about the manipulative tactics employed by entrepreneurs and coaches. It sheds light on issues such as misleading marketing strategies, sales tactics akin to those used by cults and multi-level marketing (MLM) schemes, and the psychological impact of these practices on consumers. Unique in its critical analysis, the content aims to empower listeners with knowledge, highlighting the ethical dilemmas and common red flags associated with the online business community. The hosts engage in thoughtful conversations that encourage discernment and critical thinking, making it a valuable resource for anyone navigating the world of online entrepreneursh... more
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How many listeners does Duped: The Dark Side of Online Business get?
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How many subscribers and views does Duped: The Dark Side of Online Business have?
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Which podcasts are similar to Duped: The Dark Side of Online Business?
These podcasts share a similar audience with Duped: The Dark Side of Online Business:
1. Staying Solo
2. The Dream
3. Magical Overthinkers
4. Sounds Like A Cult
5. Conspirituality
How many episodes of Duped: The Dark Side of Online Business are there?
Duped: The Dark Side of Online Business launched 5 years ago and published 67 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Duped: The Dark Side of Online Business?
Recent guests on Duped: The Dark Side of Online Business include:
1. Dr. Mara Einstein
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