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Artwork for Duped: The Dark Side of Online Business

Duped: The Dark Side of Online Business

Michelle Mazur and Maggie Patterson
Online Business
Consumer Protection
Payment Plans
Business Bundles
Neuro-Linguistic Programming
Marketing Tactics
Business Models
Entrepreneurship
Social Media Marketing
Audience Growth
Marketing Courses
Financial Abuse
Email Marketing
Community Building
Predatory Practices
Consumer Behavior
Marketing Practices
Personal Branding
Financial Feminism
Marketing

If you've ever felt like you've been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright dirty things to grow their business online, this is the show for you. When it comes to starting and growing a business online, there's no denying the appeal of a flexible, freedom-filled life where you can make more money than you ever imagined. But behind the glossy i... more

PublishesTwice monthlyEpisodes71Founded5 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Duped: The Dark Side of Online Business

Latest Episodes

2025 didn't end the grifting….it exposed it.

This was the year accountability was rebranded as "mean girl marketing," trust became a trendy talking point instead of a lived practice, and expertise became whatever played best with the algorithm.

T... more

There's a new kind of online business drama in town, and it's not girlbossing. It's "Mean Girl Marketing."

Is "mean girl marketing" actually a problem? Where did it come from? And why is it suddenly everywhere? That's what we're exploring in this e... more

AI "experts" are multiplying faster than the tech itself — but most of them are just three prompts ahead of you.

And when AI touches your data, your clients, and your entire business infrastructure, bad advice isn't just annoying…it's risky.

In t... more

Everywhere you look in online business, someone's promising the moon — a 6-figure month, a personality overhaul, maybe even a cellular glow-up.

But here's the real question: are these programs actually delivering or just selling hype?

In this epi... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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People also subscribe to these shows.

Staying Solo
Staying SoloMaggie Patterson, BS-Free Business
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Culture Study PodcastAnne Helen Petersen
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The DailyThe New York Times
The Dream
The DreamLittle Everywhere

Recent Guests

Dr. Mara Einstein
Author and marketing critic
Author of Hoodwinked
Episode: Hoodwinked: How Cult Marketing Took Over Your Feed with Dr. Mara Einstein

Hosts

Dr. Michelle Mazur
Co-host discussing the ethical issues and manipulative practices in online business as well as empowering consumers through education.
Maggie Patterson
Co-host providing insights on the darker aspects of the online business landscape and advocating for consumer awareness and protection.

Reviews

4.7 out of 5 stars from 180 ratings
  • AI Episode!

    I really found the AI episode helpful. It gave a lot of helpful tips and insights.

    Apple Podcasts
    5
    NKS-2014
    United States2 months ago
  • Great topics, grating voices

    Unfortunately, the presenters shriek like foxes mating. Absolutely unbearable.

    Apple Podcasts
    3
    PVT1001
    United Kingdom2 months ago
  • Love this show!!

    Love this show.. everything I’ve always wondered about online business being too good to be true!! Thank you 😊😊

    Apple Podcasts
    5
    lifestylesbymelissa
    United States3 months ago
  • Interesting!

    Super interesting and I’ve enjoyed listening to all the episodes I have listened to so far!

    Apple Podcasts
    5
    artsyb00
    United States4 months ago
  • Binge Worthy

    I’ve gone down the rabbit hole of shady coaching and marketing practices and found this gem. Definitely recommend to anyone who sells and anyone who consumes…wait, is that everyone. Love this show.

    Apple Podcasts
    5
    LOPMariW
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The discussion is recognized as necessary for anyone involved in or considering online entrepreneurship.
Critiques mention that some episodes lack depth and nuance in their analysis.
Listeners appreciate the critical insights into manipulative marketing in online business.
Positive feedback highlights the engaging format and valuable lessons shared throughout the series.
Many express gratitude for the advocacy provided, as it empowers them to make informed decisions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Everyone's an AI Expert Now (Except…They're Not)
Q: How do you evaluate whether someone is a genuine AI expert?
Ask critical questions regarding their expertise, where data goes, and how they handle inaccuracies.
Everyone's an AI Expert Now (Except…They're Not)
Q: What are the legal risks when using AI in your business?
The legal risks include potential copyright issues, contract breaches, and confidently wrong outputs leading to legal messes.
Hoodwinked: How Cult Marketing Took Over Your Feed with Dr. Mara Einstein
Q: Where do you think that line becomes most dangerous or unethical?
When there is a charismatic and usually narcissistic cult leader who provides an overriding worldview that answers all of life's questions.
Schemes on Your Screens: A 2023 Recap and 2024 Predictions
Q: What gives you hope about online business?
Cautiously optimistic due to messages from listeners about the podcast validating their experiences and increasing skepticism towards marketing.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Duped: The Dark Side of Online Business

What is Duped: The Dark Side of Online Business about and what kind of topics does it cover?

The content explores the unsettling realities of the online business landscape, particularly focusing on the manipulative tactics employed by celebrity entrepreneurs, coaches, and marketers. Topics include the dubious practices of scammy life coaches, cult-like marketing techniques, and the emotional manipulation that often accompanies online sales strategies. With insights drawn from both personal experiences and broader societal trends, the hosts aim to empower listeners by uncovering the psychological manipulations at play and encouraging them to make informed decisions in the midst of flashy marketing promises.

Where can I find podcast stats for Duped: The Dark Side of Online Business?

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How many listeners does Duped: The Dark Side of Online Business get?

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What are the audience demographics for Duped: The Dark Side of Online Business?

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How many subscribers and views does Duped: The Dark Side of Online Business have?

To see how many followers or subscribers Duped: The Dark Side of Online Business has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Duped: The Dark Side of Online Business?

These podcasts share a similar audience with Duped: The Dark Side of Online Business:

1. Staying Solo
2. Sounds Like A Cult
3. Culture Study Podcast
4. The Daily
5. The Dream

How many episodes of Duped: The Dark Side of Online Business are there?

Duped: The Dark Side of Online Business launched 5 years ago and published 71 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Duped: The Dark Side of Online Business?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Duped: The Dark Side of Online Business?

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What guests have appeared on Duped: The Dark Side of Online Business?

Recent guests on Duped: The Dark Side of Online Business include:

1. Dr. Mara Einstein

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