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Artwork for Duped: The Dark Side of Online Business

Duped: The Dark Side of Online Business

Michelle Mazur and Maggie Patterson
Online Business
Consumer Protection
Marketing Tactics
Payment Plans
Parasocial Relationships
Master Resell Rights
Financial Abuse
Entrepreneurship
Business Bundles
Multi-Level Marketing
Celebrity Entrepreneurs
Masterminds
Social Media Marketing
Neuro-Linguistic Programming
Online Business Scams
Digital Marketing
Audience Growth
Marketing Courses
Business Models
Oversharing In Marketing

If you've ever felt like you've been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright dirty things to grow their business online, this is the show for you. When it comes to starting and growing a business online, there's no denying the appeal of a flexible, freedom-filled life where you can make more money than you ever imagined. But behind the glossy i... more

PublishesTwice monthlyEpisodes72Founded5 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

Listen to this Podcast

Artwork for Duped: The Dark Side of Online Business

Latest Episodes

What happens when a money manifestation coach tries to sell her beliefs to an audience that doesn't already buy in?

When Amanda Frances stepped onto The Real Housewives of Beverly Hills, the response wasn't admiration…it was scrutiny. And suddenly,... more

2025 didn't end the grifting….it exposed it.

This was the year accountability was rebranded as "mean girl marketing," trust became a trendy talking point instead of a lived practice, and expertise became whatever played best with the algorithm.

T... more

There's a new kind of online business drama in town, and it's not girlbossing. It's "Mean Girl Marketing."

Is "mean girl marketing" actually a problem? Where did it come from? And why is it suddenly everywhere? That's what we're exploring in this e... more

AI "experts" are multiplying faster than the tech itself — but most of them are just three prompts ahead of you.

And when AI touches your data, your clients, and your entire business infrastructure, bad advice isn't just annoying…it's risky.

In t... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Staying Solo
Staying SoloMaggie Patterson, BS-Free Business
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ConspiritualityDerek Beres, Matthew Remski, Julian Walker
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Maintenance PhaseAubrey Gordon & Michael Hobbes
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Magical OverthinkersAmanda Montell & Studio71

Recent Guests

Dr. Mara Einstein
Author and marketing critic
Author of Hoodwinked
Episode: Hoodwinked: How Cult Marketing Took Over Your Feed with Dr. Mara Einstein

Hosts

Dr. Michelle Mazur
Co-host and educator focused on the dark side of online business and ethical marketing practices.
Maggie Patterson
Co-host and communications pro examining online business practices and marketing ethics.

Reviews

4.7 out of 5 stars from 179 ratings
  • AI Episode!

    I really found the AI episode helpful. It gave a lot of helpful tips and insights.

    Apple Podcasts
    5
    NKS-2014
    United States5 months ago
  • Great topics, grating voices

    Unfortunately, the presenters shriek like foxes mating. Absolutely unbearable.

    Apple Podcasts
    3
    PVT1001
    United Kingdom5 months ago
  • Love this show!!

    Love this show.. everything I’ve always wondered about online business being too good to be true!! Thank you 😊😊

    Apple Podcasts
    5
    lifestylesbymelissa
    United States6 months ago
  • Interesting!

    Super interesting and I’ve enjoyed listening to all the episodes I have listened to so far!

    Apple Podcasts
    5
    artsyb00
    United States7 months ago
  • Binge Worthy

    I’ve gone down the rabbit hole of shady coaching and marketing practices and found this gem. Definitely recommend to anyone who sells and anyone who consumes…wait, is that everyone. Love this show.

    Apple Podcasts
    5
    LOPMariW
    United States8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the rigorous critique of online marketing and scams.
A notable portion criticizes delivery style, but still finds the content valuable for ethical scrutiny.
Fans call it essential for online entrepreneurs to learn about manipulative tactics.
Many praise the data-backed insights that educate consumers to think critically.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Everyone's an AI Expert Now (Except…They're Not)
Q: How do you evaluate whether someone is a genuine AI expert?
Ask critical questions regarding their expertise, where data goes, and how they handle inaccuracies.
Everyone's an AI Expert Now (Except…They're Not)
Q: What are the legal risks when using AI in your business?
The legal risks include potential copyright issues, contract breaches, and confidently wrong outputs leading to legal messes.
Hoodwinked: How Cult Marketing Took Over Your Feed with Dr. Mara Einstein
Q: Where do you think that line becomes most dangerous or unethical?
When there is a charismatic and usually narcissistic cult leader who provides an overriding worldview that answers all of life's questions.
Schemes on Your Screens: A 2023 Recap and 2024 Predictions
Q: What gives you hope about online business?
Cautiously optimistic due to messages from listeners about the podcast validating their experiences and increasing skepticism towards marketing.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Duped: The Dark Side of Online Business

What is Duped: The Dark Side of Online Business about and what kind of topics does it cover?

A critical look at online business culture, focusing on shady sales tactics, manipulative marketing, and the psychology behind influence. Episodes consistently scrutinize scams, coercive coaching, and cult-like tactics, while offering listeners practical guidance to verify claims, protect themselves, and demand ethical standards. The show often spotlights trust dynamics, transparency, and the ethics of persuasion, with a particular emphasis on how consumer vulnerability is exploited online. A notable strength is the rigorous, data-informed critique from two experienced hosts who frequently invite guests to illuminate industry-wide issues, making it valuable for entrepreneurs, marketers, and consumer advocates seeking a healthier online mark... more

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Which podcasts are similar to Duped: The Dark Side of Online Business?

These podcasts share a similar audience with Duped: The Dark Side of Online Business:

1. Staying Solo
2. Sounds Like A Cult
3. Conspirituality
4. Maintenance Phase
5. Magical Overthinkers

How many episodes of Duped: The Dark Side of Online Business are there?

Duped: The Dark Side of Online Business launched 5 years ago and published 72 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Duped: The Dark Side of Online Business?

Recent guests on Duped: The Dark Side of Online Business include:

1. Dr. Mara Einstein

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