
Data is abundant, yet operators still choose to rely on intuition to make critical business decisions. To be fair to this general characterization, many operators would like to leverage data but often will be misguided by false signals, tools, or loud marketing voices that may not be as informed or factually motivated. And that’s where Don’t V*LOOKUP comes in. This podcast is meant to shed light o... more
| Publishes | Twice weekly | Episodes | 27 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Categories | Tech NewsNews | ||||

Wyatt Lowe, VP of Growth at MaryRuth Organics, unpacks how to build a high-output, omni-channel growth engine. From revamping media mix models to measuring the halo effect of TikTok and Meta on retail, Wyatt shares the data-first tactics fueling thei... more
Kristin Swarek, CFO and COO of Caden Lane, shares how she bridges finance, operations, and marketing to build a profitable and scalable DTC brand. From leveraging contribution margin to inform marketing decisions to ensuring operational efficiency at... more
Steph Liu, founder and CEO of Levitate Foundry, shares how she built the largest female-founded Shopify Plus agency in North America. She breaks down performance marketing trends, TikTok Shop strategies, and why profitability is the most critical Nor... more
Ankur Goyal, VP of Growth at Coterie, discusses scaling a high-retention subscription business, optimizing customer acquisition through data-driven insights, and refining messaging to drive brand awareness and long-term customer value.
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Theres not many places I have been able to find unbiased advice on how to run a high growth and profitable e-commerce business. Given how rapidly the space changes they have done a great job of bringing on guests that are timely and relevant.
Super informative, been looking for something that’s real in the Ecom space and this is it!
Good variety of guests and everyone is bringing advanced and actionable info. Looking forward to more!
These guys have gotten some awesome guests. The details that are shared are only known to rapidly growing companies and they tell all!
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #146 | |
Apple Podcasts | #182 |
Listeners, social reach, demographics and more for this podcast.
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Don't VLOOKUP launched 2 years ago and published 27 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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