电商新知
昼影电商智库全栈播客 -《电商新知》感谢关注！我将会每天为你带来最新的电商行业动态、运营技巧、成功案例解析以及专家访谈。
电商从来不是‘靠运气试错’的生意，而是需要系统化知识支撑的学科。期待和我们一起拆解电商本质，跟着实战案例学全栈运营，从‘零散凑技巧’变成‘体系化增长’。
一起把电商这件事做深、做透，拿到实实在在的增长结果！”
感谢收听。想获取播客核心笔记或更多电商实战干货，欢迎关注公众号「昼影电商智库」，回复【资料】领取干货包，我们只讲落地，只重结果。
| Publishes | Weekly | Episodes | 145 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | How ToEducationBusinessEntrepreneurship |
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Latest Episodes
2026 年 RecGPT 生成式 AI 重构淘系流量，单纯投放技巧难以支撑店铺长效经营。
本期跳出实操层面，结合经典战略思维搭建电商顶层经营体系，将群众路线、实事求是、农村包围城市、持久战、独立自主等理论落地电商运营。
以人群资产为核心根基，区分新店、成长期、头部店铺差异化打法，给出中小商家细分赛道突围路径，拆解游击战、阵地战等分层投放战术。
引导商家摒弃短期爆单思维，深耕自有货品、人群、内容三大核心资产，建立可穿越算法变动、淡旺季波动的长期店铺壁垒，适合电商老板与操盘手重塑经营认知
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RecGPT 重构淘系流量分配，传统拆分投放彻底失效。
本期详解万相台无界四大投放体系完整操作 SOP，拆解短视频、关键词、全站、动销协同投放逻辑，给出不同店铺专属组合方案。
本期播客您将会听到：
00:00 当淘宝推荐变成“猜意图”，你的直通车还管用吗？
04:00 开全站推前，先问问自己这四个问题
06:12 从新手到爆款：全站推的三大阶段实战
13:54 超级短视频：别再拍白底参数了，画面会说话
18:35 标签推：精准打标，让AI知道你是谁
22:08 动销推：多SKU店铺的低成本铺量... more
适配 2026 淘系 AI 流量新规，本期完整拆解新店从单品打爆到全店品类矩阵三段式运营 SOP。详解新品叠标起量、无界付费分层、百倍链接裂变、AI 批量测款、SABC 货品分层实操打法，告别单纯依赖搜索的老旧思路，聚焦内容素材与人长效人群资产沉淀，一套标准化流程可直接复制，帮助新店长稳定实现店铺长期规模化增长。
感谢收听。想获取播客核心笔记或更多电商实战干货，欢迎关注公众号「昼影电商智库」，回复【资料】领取干货包，我们只讲落地，只重结果。
淘系流量越来越贵，只靠搜索还能撑多久？万象台无界人群推广怎么用才能低成本拉新、高效复购？四大模块如何分工协作，避免自相残杀？从新店冷启动到大店分层运营，六套实战计划直接抄作业。你的店铺，真的会玩人群资产吗？
这期节目你会听到：02:08 店铺增长秘籍：人群推广SOP标准化方案解析04:17 双计划模型：竞品拉新与品类首购的高效拉新策略06:21 如何做好推荐场景下的创意素材？竞品拉新与自定义拉新的差异和应用场合分析08:36 电商运营中的用户转化与留存策略：老客转化计划与人群资产转化计划的核心要... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #20 | China/Business/Entrepreneurship |
Apple Podcasts | #201 | China/Business |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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电商新知 launched a year ago and published 145 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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