电商新知
全栈运营知识库全栈播客 -《电商新知》感谢关注！我将会每天为你带来最新的电商行业动态、运营技巧、成功案例解析以及专家访谈。
电商从来不是‘靠运气试错’的生意，而是需要系统化知识支撑的学科。期待和我们一起拆解电商本质，跟着实战案例学全栈运营，从‘零散凑技巧’变成‘体系化增长’。
一起把电商这件事做深、做透，拿到实实在在的增长结果！”
【全栈运营知识库】团队·V：QZYYZSK
| Publishes | Daily | Episodes | 105 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Categories | How ToEntrepreneurshipBusinessEducation | ||
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Latest Episodes
转化率不是玄学，而是全链路的细节打磨。主图怎么抓眼球？详情页如何建立信任？客服话术怎样促单？数据背后藏着哪些用户信号？从点击到复购，每一步都决定成交。你的店铺卡在哪一环？
本期播客就聊聊电商爆款的核心转化率系统的全链路实战方法02:03 全链路优化：提升复购率的关键节点分析与优化方法04:03 如何通过数据分析找到转化过程中的瓶颈并优化详情页？06:03 如何降低用户选择、信任和时间成本？展示品牌资质与信任保障是关键！08:03 如何优化主图和SKU命名，提升转化率？美工和客服的关键配合策略！1... more
电商品牌靠一个爆款打天下？风险太大！怎么从单爆款升级到爆款群，实现稳定增长？
精准曝光、顺畅链路、优质体验，哪一环都不能掉链子。别再盲目砸钱，学会用经营思维打造可持续利润。
02:04 从执行思维到经营思维：实现可持续利润增长的关键转变04:05 爆款打造的全链路：五个关键节点的精细化运营06:09 爆款打造的全链路：精准曝光和转化的关键节点08:11 如何提高点击率？设计吸引用户注意力的标题和主图方法分享10:13 如何提高详情页转化率？关键在于结构、数据和用户心理！12:15 如何通过小成本... more
02:01 从流量思维到用户资产思维：如何通过分层运营提升用户价值？04:03 职场女性精细化运营：用户分层、RFM模型和动态标签体系的应用06:05 电商精细化之动态标签：抓住用户当下需求，实现精准转化！08:06 如何评估渠道质量并设计运营策略？——美妆、家居和服饰品牌的案例分析10:07 电商企业选品技巧：从市场洞察到竞品分析的完整流程12:07 如何实现利润与用户满意度的双赢？探讨分层定价和动态定价的方法和效果。14:07 数据驱动决策：电商企业如何挑选和关注核心指标？16:08 电商运... more
本期我们结合实战案例与数据，拆解这套增长范式的底层逻辑、实操步骤与避坑指南，帮你在2025年的电商竞争中稳扎稳打。
02:04 品牌增长的核公式：爆炸式营销与电商承接力的完美结合04:04 如何实现品牌爆发后的持续增长？数据驱动的精细化运营至关重要！06:06 抖音云图：分析用户兴趣，找到目标人群的秘密武器！08:09 转化率提升攻略：直播和客服的具体做法解析10:11 如何提升产品传播性？包装设计、营销文案和使用效果的关键作用！12:13 如何让私域变成真正的长期资产？品牌营销的长期策略与实践... more
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Apple Podcasts | #4 | China/Business/Entrepreneurship |
Apple Podcasts | #76 | China/Business |
Apple Podcasts | #81 |  Hong Kong/Business/Entrepreneurship |
Apple Podcasts | #108 |  Taiwan/Business/Entrepreneurship |
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| Gender Skew | Location | Interests | |||
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电商新知 launched 4 months ago and published 105 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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