
電商發展越來越熱烈,甚至有各種不同的變形,也開始出現所謂的「新零售」的概念。首邑電商,本著從電商專業及零售顧問專業的方向,想帶領電商領域中奮鬥的朋友們,如何在「電商放手一搏」 Powered by Firstory Hosting
| Publishes | Twice monthly | Episodes | 157 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | BusinessEntrepreneurshipManagement |

電商放手一搏第 157 集,經驗分享:用AI讓廣告效益翻倍,可能是做了這些細節
為什麼能讓廣告點擊率提升 2-3 倍、成本降一半? 關鍵在於「規劃」而非單純「AI生成」。AI 是用來研究市場,不是只寫文案。鎖定核心族群與對應需求,讓 AI 放大你已經想清楚的策略。讓 AI 找出真正有效的活動機制與素材。
本集來賓:首邑電商顧問 Alma
🎙不想錯過精彩的「電商放手一搏」節目內容
現在就手刀訂閱✅️
我們也有▶️YouTube
留言告訴我你... more
電商放手一搏第 156 集,別當 AI 的 NPC,你不是 AI 的傳聲筒!
你也被「結構完美、卻毫無靈魂」的 AI 廢話淹沒了嗎?滑開 Threads 或 Email,都是「首先、其次、最後」的罐頭感。AI 永遠選最保險的詞,卻寫不出你的情緒、思路或焦慮。作為電商人,我們是否正逐漸變成 AI 的傳聲筒 ? 到底我們應該如何拿回內容的主導權 ?
本集來賓:首邑電商顧問 Alma
🎙不想錯過精彩的「電商放手一搏」節目內容
現在就手刀訂閱✅️
我們也有▶️YouTube
https://... more
電商放手一搏第 155 集,短影趨勢音會影響你的生意嗎?
消費入口已從「搜尋框」移向「影片推播」。現在的邏輯是:娛樂即購物,看到即理解。 老闆們別再觀望,這集教你如何用低預算拍出有「人味」的內容,利用奈米 KOC 的真實影響力,在 30 秒內縮短消費者的猶豫期。短影音可能是中小企業現在最低門檻的超車機會。
本集來賓:首邑電商顧問 Alma
🎙不想錯過精彩的「電商放手一搏」節目內容
現在就手刀訂閱✅️
我們也有▶️YouTube
lihi.cc/CH7od more
電商放手一搏第 154 集,全民聯盟行銷大戰,為什麼線上課程不跟風?
當隱私政策讓廣告精準度下降,蝦皮等電商平台轉向「全民分潤」,將每個人變成微型通路。這不是重返舊時代,而是去中心化流量的戰爭。我們將解析為何高客單價的線上課程傾向培養「品牌大使」而非開放聯盟行銷,並教小品牌如何利用 CAPI 數據歸因,找回消失的轉單率,守住利潤底線。
本集來賓:首邑電商顧問 Alma
🎙不想錯過精彩的「電商放手一搏」節目內容
現在就手刀訂閱✅️
我們也有▶️YouTube
https:/... more
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雜音多,收音需要調整,聽得蠻吃力的!
有內容,是可以持續的節目,加油!
建議每次一位主持人就好,輪流不同主題。
加油
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Apple Podcasts | #61 |
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These podcasts share a similar audience with 電商放手一搏:
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電商放手一搏 launched 3 years ago and published 157 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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