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Artwork for Seriously in Business: Brand + Design, Marketing and Business

Seriously in Business: Brand + Design, Marketing and Business

White Deer, Jacqui Naunton
Branding
Graphic Design
Canva
Instagram
Small Business
Marketing Strategy
Entrepreneurship
Online Courses
Marketing
DIY Design
White Deer Graphic Design
Rebranding
Linkedin
DM Automation
Work-Life Balance
Business Strategy
DIY Graphic Design
Brand Identity
Personal Branding
Co-Creation Design Club

(Previously: "Design Hacks for DIYers") The podcast for all things branding, design, marketing and business strategy for your small biz. Hosted by Jacqui Naunton, pro graphic designer and coach at White Deer Graphic Design. This is the podcast for small biz owners (aka, entrepreneurs) who love to have fun AND take their biz seriously. We'll be diving into DIY graphic design and the crucial role it... more

PublishesWeeklyEpisodes288Founded6 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Seriously in Business: Brand + Design, Marketing and Business

Latest Episodes

Have you ever had your brand sorted, your graphics ready... and still found yourself frozen when it comes to actually posting?

You're not alone, and it's not a you problem. I'm unpacking why that fear of showing up doesn't disappear just because you... more

If you've been telling yourself "I'll sort the website out once things are more settled," this podcast episode is your sign to stop waiting. I sat down with Ina from Pink Fig Creative, a website designer with an unusual mix of IT development and desi... more

Most business owners can't justify every dollar they've spent on their brand. And that gap between "I think branding matters" and "I know exactly why it matters" is exactly what's keeping a lot of businesses stuck.

I break down what a genuine invest... more

Can a business owner actually design their own professional-looking brand? It's a divisive question, and my answer might surprise you.

After teaching over 650 students how to design their own brand graphics, the short answer is yes, you absolutely c... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Ina Cadorin
Website designer and SEO consultant
Pink Fig Creative
Episode: 286: The Website Mistake Even Established Businesses Make with Ina Cadorin
Ellie Swift
Mastermind expert, author of The Mastermind Model, founder of The Scalable Freedom Mastermind
Ellie Swift (Self-employed)
Episode: 282: How to Start, Scale and Actually Enjoy Running a Mastermind With Ellie Swift
Sophie Griffiths
Scaling strategist and meta ads expert
Self-employed / Coaching business
Episode: 278: How to Build an Audience of Superfans that Actually Buy
Hazel Ozturk
Marketing and business coach
Self-employed / Coach in online business
Episode: 266: Who You Surround Yourself With Matters More Than You Think
Sarah Green
Business coach for women in business; client and guest on the episode
Sarah Green and Coach
Episode: 264: Why Your Team Can't Do Great Design Without This One Thing
Sarah Beisel
Facebook group strategist, business coach for female entrepreneurs, host of Facebook Group Revival podcast
Facebook Groups niche/coach
Episode: 262: The Canva System That Helped Sarah Stop Starting From Scratch
Sharon Gleeson
Accountant and bookkeeper, mother of the host
Self-employed accountant/bookkeeper; former partner in public practice
Episode: 257: How I Actually Manage Finances of a Course, Coaching + Agency Business (With My Accountant Mum!)
Hailey Rowe
Marketing and sales strategist, LinkedIn generation service provider.
Episode: 253: Using LinkedIn to Book Clients (Without Social Media Overwhelm) with Hailey Rowe
Tori Kopke
Business coach and strategist helping rural women build profitable businesses.
Episode: 246: Building a Profitable, Spacious Business (No Matter Where You Live) with Tori Kopke

Host

Jacqui Naunton
Host of Seriously in Business: Brand + Design, Marketing and Business; pro graphic designer and coach at White Deer Graphic Design

Reviews

5.0 out of 5 stars from 30 ratings
  • So much value

    I learn so much from Jacqui, from the podcast to IG and YouTube.

    Apple Podcasts
    5
    Mariewalter
    Australiaa year ago
  • This is a brilliant podcast for those wanting to build their brands to be really strong!!

    Stumbled upon one of the episodes and had to leave a review because this is such a brilliant podcast and more business owners need to know about this!!

    Apple Podcasts
    5
    Marfalisha
    Australia2 years ago
  • Loving the podcast

    I’m loving the podcast and enjoyed working on the 3 day challenge definitely worth listening too. Also currently changing my brand and the challenge has really helped.

    Apple Podcasts
    5
    Joy blessed
    United Kingdom3 years ago
  • So Good!

    This podcast is amazing. Podcasting about visual branding might be touch but not here! Tips galore!

    Thanks Jacqui!

    Apple Podcasts
    5
    JennSocial
    Australia3 years ago
  • Interesting conversations

    This is a fun podcast to listen to with great ideas for me business

    Apple Podcasts
    5
    Merit K
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Strong praise for DIY design focus and clear frameworks for branding.
Listeners appreciate the approachable, hands-on coaching style.
Loved practical branding tips that actually save time in real life.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

286: The Website Mistake Even Established Businesses Make with Ina Cadorin
Q: How can listeners connect with you or learn more about your DIY roadmap?
Listeners can reach Ina through Pink Fig Creative's website and Instagram, and explore the DIY roadmap which guides beginners from branding basics to one-page website creation with templates and AI-assisted copy.
286: The Website Mistake Even Established Businesses Make with Ina Cadorin
Q: What does an average day in your life and business look like?
Ina describes a lifestyle-friendly schedule: Mondays for emails and follow-ups, Tuesdays and Thursdays for client work, Wednesdays for catch-up, and Fridays off to recharge, with a rhythm designed around family time.
282: How to Start, Scale and Actually Enjoy Running a Mastermind With Ellie Swift
Q: What should someone consider when scaling a mastermind?
Develop a structured sales funnel, implement a workshop-based enrollment process, and design delivery so you can serve larger groups without sacrificing the high-touch feel that justifies premium pricing.
282: How to Start, Scale and Actually Enjoy Running a Mastermind With Ellie Swift
Q: What are the initial steps to start a mastermind?
Define the exact offer based on a proven process, clarify the client problem and outcomes, and design the structure around five C's (coaching, coaching cadence, curriculum, community, container criteria) to ensure a high-quality, scalable experience.
282: How to Start, Scale and Actually Enjoy Running a Mastermind With Ellie Swift
Q: How would you describe a mastermind and what makes it distinct from other models?
A mastermind is a premium, scalable program with a community aspect and a clear framework; it blends high-level coaching, structure, and community so members achieve transformative results beyond what one-on-one coaching can provide.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show centers on branding, design, and practical marketing strategies for small businesses, with a strong emphasis on DIY design, consistent visual systems, and affordable branding tactics. Episodes frequently explore actionable frameworks—like brand kits, reusable templates, and Canva-based workflows—while also tackling deeper topics such as authentic branding, audience building, and balancing creative work with business growth. A standout thread is the host's hands-on coaching approach, offering concrete steps, free masterclasses, and affordable programs designed to help listeners achieve a professional look without a large agency budget. The format blends candid personal experiences from the design world with interviews and real-worl... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Build Your Tribe | Grow Your Business with Social Media
2. The Jasmine Star Show
3. Good Content with Shannon McKinstrie
4. The Mel Robbins Podcast
5. The Scalable Freedom Show

How many episodes of this podcast are there?

this podcast launched 6 years ago and published 288 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Ina Cadorin
2. Ellie Swift
3. Sophie Griffiths
4. Hazel Ozturk
5. Sarah Green
6. Sarah Beisel
7. Sharon Gleeson
8. Hailey Rowe

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