Decoding AI for Marketing
Greg Stuart, Rex BriggsMany speculate that marketing is the business realm poised to be fundamentally reshaped by Artificial Intelligence. However, the pressing issue is the prevalent lack of technical acumen and basic AI understanding among many marketers. Decoding AI for Marketing (DAM) aims to mend this informational void, delivering insights for the technically adept and beginners alike. We demystify AI’s intricacie... more
| Publishes | Twice monthly | Episodes | 57 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingTechnologyBusiness | |||
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Latest Episodes
Justin Inman, founder and CEO of Emberos, is entrenched in the world of influencing what AI says about brands. He shares why responsible optimization — not gaming the system — may determine which brands thrive in the next era of AI-driven discovery. ... more
Alex Sherman, CEO of Bluefish, says brands need to start treating AI like a true marketing channel, not just another variation of SEO. As consumers shift from search engines to answer engines like ChatGPT, Google Gemini, and Microsoft Copilot, Sherma... more
Brian Stempeck, CEO and cofounder at Evertune AI, says brands need to get smart about how they’re showing up across the major LLMs, from ChatGPT to Claude and Gemini and beyond - and a small sample isn’t enough to build a plan. He explains how Evertu... more
Paul Meinshausen, CEO and co-founder of Aampe, sees a future where marketing is about learning, not targeting - where marketers, with the help of powerful AI agents, design interactions that help systems learn and improve continuously. Rather than se... more
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Apple Podcasts | #100 |  United States/Business/Marketing |
Apple Podcasts | #13 |  Argentina/Business/Marketing |
Apple Podcasts | #42 |  Israel/Business/Marketing |
Apple Podcasts | #185 | Argentina/Business |
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Frequently Asked Questions About Decoding AI for Marketing
What is Decoding AI for Marketing about and what kind of topics does it cover?
The show explores how artificial intelligence intersects with modern marketing, focusing on practical strategies, governance, and measurable impact. Across episodes, topics span how AI surfaces and prompts influence brand visibility, the emergence of AI as a formal marketing channel, AI-driven discovery and GEO (generation, enrichment, and optimization), agentic personalization, and the changing role of data, memory, and governance in scaling AI-powered experiences. Notable threads include how brands can govern model outputs to avoid inaccuracies, the risks and opportunities of AI in creative production and advertising, and the shift from traditional funnels to AI-enabled discovery and decision making. The conversations frequently ground th... more
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Which podcasts are similar to Decoding AI for Marketing?
These podcasts share a similar audience with Decoding AI for Marketing:
1. The CMO Podcast
2. How I Built This with Guy Raz
3. AI Explored
4. The Artificial Intelligence Show
5. The AI Daily Brief: Artificial Intelligence News and Analysis
How many episodes of Decoding AI for Marketing are there?
Decoding AI for Marketing launched 3 years ago and published 57 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Decoding AI for Marketing?
Recent guests on Decoding AI for Marketing include:
1. Justin Inman
2. Alex Sherman
3. Brian Stempeck
4. Paul Meinshausen
5. Jamie Umpherson
6. Shegun Otulana
7. Jeff Lunsford
8. Konrad Feldman
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.