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Artwork for CXD: Customer Experience Design

CXD: Customer Experience Design

Engine
Customer Experience
Leshuttle
Architecture
Emotion In Customer Experience
Trust In Customer Experience
Automation and AI In CX
Louis Vuitton
Guest Experience
Design Thinking
F51 Skate Park
Customer Experience Metrics (CSAT, NPS)
Intention Economy
Marco Nijhof
Bond Street
Five-Star Hospitality
Digital Transformation
Folkestone
Skateboarding Culture
Trust

Welcome to CXD: Customer Experience Design, a podcast by Engine. We get you up close to the latest customer experience insights from the best, brightest industry trailblazers. Hear some big thinking, amazing success stories and actionable strategies. Tune in, be inspired, and start designing change today.

PublishesMonthlyEpisodes51Founded3 years ago
Categories
BusinessMarketing

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Artwork for CXD: Customer Experience Design

Latest Episodes

Most organisations are trying to grow revenue, but they're focusing on the wrong lever.

Revenue is the outcome of customer decisions, and those decisions are driven by trust.

In this episode, Oliver King, Co-founder of Engine, is joined by Chris ... more

YouTube

Discover the five emotional forces reshaping customer experience.

In this landmark 50th episode of the CXD Podcast, Oliver King is joined by Lisa Skinner to explore how emotions drive customer decisions. They discuss rising customer vulnerability, ... more

YouTube

How can architecture shape the way people feel in a destination?

In this episode of the CXD Podcast, Oliver King is joined by Guy Hollaway, Principal Partner at Hollaway Studio, to explore how design influences emotion, behaviour and connection. The... more

YouTube

What does it really take to change when everything around you is built for yesterday?

In this episode of the CXD Podcast, Oliver King is joined by Ian Rabagliati, Product Director at LeShuttle, where they unpack how to move past the weight of legacy... more

YouTube

Key Facts

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Recent Guests

Chris Johnston
Founder and CEO of Adoreboard
Adoreboard
Episode: Ep51: You're measuring the wrong thing: why trust beats satisfaction
Guy Hollaway
Multi-award-winning architect and founder of Hollaway Studio
Hollaway Studio
Episode: Ep49: Designing places: Where architecture meets experience
Marco Nijhof
Global force in luxury experience design; former leadership at Hyatt, Marriott, Jumeirah; advisor and non-exec in hospitality/retail
Bistro Collection; Luxury hospitality and retail industry leader
Episode: Ep46: What retail can learn from the five-star lobby
Gary Simpson
Seasoned strategic leader with nearly 30 years' experience guiding organizations through complexity, transformation and change
Defense, national security and infrastructure
Episode: Ep45: Why the hardest part of leadership has nothing to do with strategy

Host

Oliver King
Host of CXD: Customer Experience Design; leads CX-focused conversations.

Reviews

5.0 out of 5 stars from 17 ratings
  • Fantastic

    A great piece of bite sized insight in to the world of CX design. Great work Oliver and Engine!

    Apple Podcasts
    5
    Kollies
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Balanced mix of actionable tips and big-picture thinking.
Insightful bite-sized CX design perspectives that connect strategy to outcomes.
Guest mix offers diverse angles from hospitality to infrastructure.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep45: Why the hardest part of leadership has nothing to do with strategy
Q: What's the hardest part of leadership that people don't always see?
The loneliness of guiding change and the need to hold space for teams to build confidence, while staying true to the journey and outcomes, even when certainty is scarce.
Ep51: You're measuring the wrong thing: why trust beats satisfaction
Q: Can you share a real-world example of trust driving business outcomes?
HealthScope showed that addressing how patients felt—beyond just the clinical process—led to improved patient care and a measurable uplift in traditional metrics; Value Retail used trust-based insights to optimize spend per visit.
Ep51: You're measuring the wrong thing: why trust beats satisfaction
Q: How does Adoreboard actually quantify trust and emotional intensity?
The platform analyzes customer text and feedback to quantify emotional intensity across eight indexes, linking that emotion to risk and revenue impact, which helps prioritize actions.
Ep51: You're measuring the wrong thing: why trust beats satisfaction
Q: What makes trust the key emotion to measure instead of traditional CX metrics?
Trust is foundational to whether customers take action and stay with a brand, and it can be quantified to reveal potential revenue impact, whereas CSAT/NPS often only capture sentiment without showing how to improve business outcomes.
Ep48: Build It Like You Mean It: Turning Vision into Action in a Legacy Infrastructure World
Q: How did design thinking influence the way teams worked and decision-making?
Design thinking brought a customer-centered mindset, faster feedback loops, and iterative problem-solving, which helped teams anticipate constraints and make decisions that aligned with the long-term vision while delivering tangible improvements in the near term.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About CXD: Customer Experience Design

What is CXD: Customer Experience Design about and what kind of topics does it cover?

Episodes center on turning CX into measurable business impact through trust, emotion, and purposeful design. Guests range from trust-measurement pioneers to architecture and hospitality leaders, exploring how emotional intelligence, human-centered design, and cross-functional collaboration drive loyalty, revenue, and lasting change in complex environments. Notable throughlines include moving beyond traditional CX metrics to actions that move the needle, embedding design thinking in legacy operations, and crafting experiences that feel human in increasingly automated journeys. The show often features real-world case studies across healthcare, retail, transportation, and destination experiences, making it useful for practitioners aiming to co... more

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Which podcasts are similar to CXD: Customer Experience Design?

These podcasts share a similar audience with CXD: Customer Experience Design:

1. The Ezra Klein Show

How many episodes of CXD: Customer Experience Design are there?

CXD: Customer Experience Design launched 3 years ago and published 51 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on CXD: Customer Experience Design?

Recent guests on CXD: Customer Experience Design include:

1. Chris Johnston
2. Guy Hollaway
3. Marco Nijhof
4. Gary Simpson

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