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CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.

PublishesWeeklyEpisodes432Founded8 years ago
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Artwork for CX Files

Latest Episodes

Jessica Pleffken is the founder and CEO of Pleffken & Marvulle Marketing. Ana Marvulle is co-founder and managing partner. Jessica and Ana both have a long history working inside CX and BPO companies and now their specialist marketing company advises... more

Peter Ryan speaks with Tugs Smith and Adrian Smith, co-founders of ATAC Global CX in Oshawa, Ontario, about the launch of the Certified Remote Service Agent certification. The discussion explores why remote contact center work now needs a trusted glo... more

Your contact center may be one of the most valuable targets in the enterprise supply chain.

Peter Ryan speaks with Muhammad Yahya Patel, Cybersecurity Advisor at Huntress, about why cybersecurity has become a critical issue for CX leaders, contact ... more

Donald Berryman is the Founder & Managing Director at ProfectusCX. He is based in Florida, USA.

Don writes a LinkedIn newsletter called The CX Advisor Perspective. He recently published several newsletters focused on how the enterprise to BPO relat... more

Key Facts

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Recent Guests

Mo Patel
cybersecurity advisor
Huntress
Episode: Muhammad Yahya Patel - Huntress - Cybersecurity Is Now a CX Problem
Don Berryman
Advisor at Bain and founder/MD of Profectus
Bain & Profectus
Episode: Donald Berryman - ProfectusCX - The Future For The Enterprise-BPO Relationship
Lara Klick
Founder and President of Klick Advisors, healthcare CX expert
Klick Advisors
Episode: Lara Klick - Klick Advisors - Why Patient Feedback Rarely Leads to Better Care
Guillaume Luccisano
Founder and CEO of Yuma
Yuma AI
Episode: Guillaume Luccisano - Yuma AI - The Great CX Reset: Why BPOs May Need a New Business Model
David Rickard
Analyst, Everest Group
Everest Group
Episode: David Rickard - Everest Group - Elevate Ethiopia
Sean Duncombe
Founder of The Contact Hub
The Contact Hub
Episode: CXOutsourcers 2026 - Voices From The Conference
Nathalie Siphengphet
Global BPO Strategy and Chief Marketing Officer
NQX
Episode: CXOutsourcers 2026 - Voices From The Conference
Yanique Grant
Master of Ceremonies
ElevateCX
Episode: CXOutsourcers 2026 - Voices From The Conference
Jonas Berggren
Chief Client Officer for EMEA at Transcom
Transcom
Episode: Jonas Berggren - Transcom - What Makes Customers Love A Brand?

Hosts

Mark Hillary
Host of CX Files; frequent CX industry commentator and author.
Peter Ryan
Co-host and industry commentator on CX strategy and outsourcing.

Reviews

4.8 out of 5 stars from 34 ratings
  • CX leaders from all over the world

    Great podcast with both practical and theoretical interviews with CX leaders serving customers on different markets around the world.

    Apple Podcasts
    5
    Exclusive8
    United Kingdom4 years ago
  • CX treasure trove!! 🧠

    Mark Hillary and Peter Ryan, along with their incredible guests talk about all things CX, not only providing insight we wouldn't have otherwise but also giving business owners the tools they need to level up their CX experience. The best part is it all comes from truly engaging individuals that know the industry inside and out. Thanks so much for putting out such a spectacular show Mark

    Apple Podcasts
    5
    Adarcus
    United States4 years ago
  • Great for CX and Outsourcing

    Great interviews with thought leaders from across the industry

    Apple Podcasts
    5
    Andrew McNeile
    United Kingdom6 years ago
  • Great insights into the worlds of BPO and CX

    Two of the foremost analysts with key insights and interviews - great value for anyone involved i the CX or BPO space

    Apple Podcasts
    5
    amcneile
    Ireland6 years ago
  • Love this podcast!

    One of the best CX podcasts, great insight and a must if you are seeking knowledge in the CX space

    Apple Podcasts
    5
    espy423
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate global perspectives and real-world benchmarks.
Audiences value practical, battle-tested CX tactics from trusted experts.
High-quality guests and insightful analysis on outsourcing and AI in CX.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Muhammad Yahya Patel - Huntress - Cybersecurity Is Now a CX Problem
Q: Okay. So Mo, let's talk a little bit about what it means to make a good investment in cybersecurity for a CX organization. What do you think some of the key boxes we need to tick are in this regard?
Don't simply buy more tools; first understand what good security looks like for your organization, consolidate your toolset with a trusted partner, engage proactively, and ensure you're investing in partnerships that deliver ongoing value rather than one-off solutions.
Muhammad Yahya Patel - Huntress - Cybersecurity Is Now a CX Problem
Q: So as a way of framing this discussion, Mo, can you tell me how is it that CX operations are vulnerable for cyber attacks? What are some of the more important things that a CX leader should be thinking about when it comes to their vulnerabilities?
CX operations sit inside the supply chain and attackers can target a CX provider to gain access to multiple clients and their data; this makes CX firms high-value targets and highlights the need for secure pipelines, credential protection, and vigilant monitoring across the ecosystem.
Guillaume Luccisano - Yuma AI - The Great CX Reset: Why BPOs May Need a New Business Model
Q: What is the biggest shift you see in the BPO industry due to AI?
The shift is from simply providing human agents to delivering AI-native, integrated CX solutions that can act on information, execute tasks across systems, and operate with less reliance on headcount, effectively redefining the BPO as a coordiner of AI-enabled processes and experiences.
Guillaume Luccisano - Yuma AI - The Great CX Reset: Why BPOs May Need a New Business Model
Q: To start, could you introduce Yuma and explain what you do?
Guillaume describes Yuma as an AI-first CX platform that uses AI agents to automate and manage customer interactions by following SOPs and integrating with the CRM and other tools, with automation rates varying by brand and operation.
David Rickard - Everest Group - Elevate Ethiopia
Q: What are the key pieces of wisdom you would provide to potential clients prior to making a decision about Ethiopia?
Advise clients to think long-term about talent needs, test with on-ground due diligence, evaluate providers carefully, and consider future skills and work types to ensure the location will meet evolving CX requirements rather than rushing into an urgent short-term need.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About CX Files

What is CX Files about and what kind of topics does it cover?

CX Files delivers weekly conversations with leading analysts, practitioners, and industry thinkers focused on Customer Experience, with a strong emphasis on the evolving role of outsourcing, AI, and data-driven strategy in CX. Episodes commonly explore practical frameworks for improving CX delivery, governance models with BPOs, regional delivery dynamics (Africa, Europe, the Americas), and the business impact of customer-centric innovations such as AI-assisted service, service-to-sales, and human-centered design. Noteworthy moments often include concrete case studies, real-world benchmarks, and actionable takeaways for buyers, providers, and technology teams navigating complex CX transformations.

A standout aspect is the show's global pers... more

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1. WW2 Pod: We Have Ways of Making You Talk

How many episodes of CX Files are there?

CX Files launched 8 years ago and published 432 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on CX Files?

Recent guests on CX Files include:

1. Mo Patel
2. Don Berryman
3. Lara Klick
4. Guillaume Luccisano
5. David Rickard
6. Sean Duncombe
7. Nathalie Siphengphet
8. Yanique Grant

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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