
At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities. What’s you’ll have here will help you establish and grow a human brand. And believe me human brands always win!
| Publishes | Weekly | Episodes | 182 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Categories | MarketingEntrepreneurshipBusiness | ||||

In this episodes we discuss:
• Importance of the storytelling in marketing
• What kind of stories could you tell
• The importance of transparency
• How to find your differentiator
• what is a fractional CMO
• The future of work
In this episode we talk about
• Importance of the online communities
• How Appics managed to build such a loyal community
• Influencer marketing
• Authenticity online
• Importance of he cooperation with other partners
• Future trends of the ... more
In this episode we spoke about: Personalisation in marketing Community building How to choose your niche The personality behind tech brands How to get leads from LinkedIn Being real on social media Building and showcasing expertise online
In this episode we spoke about:
• The importance of the marketing involvement from the start
• The need for the tech and marketing departments to work closely together
• The role of the ego of the tech founders
• How do reach out to potential ... more
I came across this podcast as a fluke, but I was pleasently surprised by the quality of guests. Steve Sims, Josh Elledge, Tim Paige... Can't wait to listen to more Episodes!
Eric Musick
Loved the recent podcast on Steemit and Ani really knew the right questions to ask I satisfy my own as they popped up!
Thank you!
Great discussions. Quality info. Worth subscribing and listening if you're wanting to absorb lots of details with the revolutionary advent of crypto currency. Well done.
After two podcasts, I have looked at crypto in a different angle. 2 years in crypto, and you still make me think. Perfect! Feels independent, unlike so many others.
Ani Alexander is a very smart person with loads of talent and heroic determination. She is analytic, literary, and has a wonderful podcast voice. Do subscribe!








Listeners, social reach, demographics and more for this podcast.
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Brand Architect launched 11 years ago and published 182 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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