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Artwork for Creating Disney Magic

Creating Disney Magic

Lee Cockerell
Leadership
Customer Service
Management
Coaching
Upselling
Disney
Time Management
Customer Service Training
Cockerell Academy
Executive Presence
Donald Miller
Team Collaboration
Marriott
Business Success
Cross-Selling In Banking
Coach Builder
Leadership Communication
Disney World
Problem Solving
Employee Management

Lee Cockerell shares his wisdom and experience from his time as the Executive Vice President of Operations for Walt Disney World. Along with host Jody Maberry, Lee discusses how you can apply lessons in leadership, management, and customer service to create magic in your organization.

PublishesWeeklyEpisodes587Founded11 years ago
Number of ListenersCategories
CareersBusinessManagement

Listen to this Podcast

Artwork for Creating Disney Magic

Latest Episodes

"There's no upside for not being nice."

Notable Moments

[02:32] What "being nice" actually means in leadership and daily interactions

[03:20] Why raising your voice causes you to lose respect

[04:12] How organization and stress management aff... more

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"Every decision comes down to one question: is it worth it?"

Notable Moments

[00:01:19] Examples of shifting customer value

[00:04:11] Industries where customers feel "stuck" with rising prices

[00:05:11] What Lee learned by switching grocery... more

YouTube

"Anytime you can do more than everybody else, you'll stand out."

Notable Moments

[01:20] Persistence pays off

[03:34] Creative ways people get noticed

[04:45] Why showing up still matters today

[07:23] Networking as a strategy, not luck

[... more

YouTube

"Training is useless if it's not enforced."

Notable Moments

[05:32] Anticipating problems is the foundation of training. [07:31] Enforcement matters just as much as teaching the standard. [08:58] Customer expectations reveal what training should ... more

YouTube

Key Facts

Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Djuan Rivers
Former Executive at Disney who ran Animal Kingdom
Disney
Episode: Stories That Work
Bob Allen
Former executive at Disney
Disney
Episode: Stories That Work
Rick Allen
Former executive at Disney
Disney
Episode: Stories That Work
Karen Ellis
A regular member of the Cockerell Academy community
Episode: How to Handle Getting Laid Off
Duncan Wardle
Former head of innovation and creativity at Disney, author, and speaker
Duncan Wardle LLC
Episode: Innovation in Leadership
Bob Weis
Retired president of Walt Disney Imagineering and author.
Episode: Blending Operations and Experience Design
Bob Weiss
Retired president of Walt Disney Imaginary
Episode: Leading in a Family Owned Business
Orlando Leba
Successful stand-up comedian, featured on The Tonight Show with Jimmy Fallon and America's Got Talent
Episode: Lessons from the Latest Creating Magic Mastermind
Jamie Eubanks
Co-founder of Magical Vacation Planner
Magical Vacation Planner
Episode: Your Leadership Toolbox - Celebrating Episode 500

Host

Jody Maberry
Co-host and guide to discussion, focusing on creating engaging conversations and encouraging Lee to share his wisdom.

Reviews

4.8 out of 5 stars from 569 ratings
  • It’s never too late to get better.

    Lee’s views on leadership are easy to follow and implement. It’s not complicated to do the right thing and I love how his podcasts remind us of this. We over complicate things. Thanks Lee and Jody for a great podcast.

    Apple Podcasts
    5
    JamieAne MVP
    United States2 years ago
  • Leadership, Life Lessons, Legendary

    Be the type of Leader Lee and Jody would hire

    I listen to two to four episodes a week depending how long it takes me to digest the episodes but this is not a bingeing podcast it’s a learning podcast. Maybe not every lesson applies to you but the ones that do Really do.

    Apple Podcasts
    5
    A. Maguire
    United States2 years ago
  • Master Class in Business Wisdom

    If you listen to this podcast and seriously apply the principles at the work place, you will have employees and managers that work well together and respect one another. Lee and Jody basically provide an MBA in Leadership if you listen to it and use it everyday. Lee has great stories on the why and how things were done at Disney to make it so special to the guests and cast members. Jody is a great guide to get you through the episode and to get Lee to explain his experiences. Thank you to both o... more

    Apple Podcasts
    5
    Dave W. 1
    United States2 years ago
  • Leadership, Life Lessons, Legendary

    I listen to two to four episodes a week depending how long it takes me to digest the episodes but this is not a bingeing podcast it’s a learning podcast. Maybe not every lesson applies to you but the ones that do Really do.

    Apple Podcasts
    5
    A. Maguire
    United States2 years ago
  • These guys know what they're talking about !!! And the humor is great too. Thank you Lee and Jody !!! I've followed from the beginning. I appreciate you !!! Keep up the great work !!!

    Podcast Addict
    Peter Gavel
    3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The hosts' personal anecdotes resonate well, making complex concepts easier to implement in everyday work life.
Listeners appreciate the practical business and leadership lessons shared in an engaging format.
The podcast is praised as a valuable resource for anyone looking to improve their management and leadership skills.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Being Nice is Good For Your Career
Q: Are they too nice? Were they too nice by going out of their way to accommodate when no one else in the organization would have?
No, you were trying to accommodate a customer. Keep being nice.
Train for Anticipated Problems
Q: How does training affect customer service in a growing company?
Cockerell emphasizes that training should focus on anticipating potential problems and adapting to real customer feedback to enhance service quality.
Serve Customers By Saving Time
Q: How can we identify the time bottlenecks for customers in our business?
We can observe customer interactions, ask staff for feedback, and conduct time audits to identify and eliminate bottlenecks.
Creating Your Own Mastermind
Q: How can someone replicate that in their business?
They should get a diverse group of people, possibly from different industries, to provide a variety of perspectives and solutions.
The Disney College Program
Q: What would you say to a college student who is curious but not sure if they want to do the Disney College Program?
The experience provides maturity and critical customer service skills, as well as potential career connections and a positive impact on their resumes.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Creating Disney Magic

What is Creating Disney Magic about and what kind of topics does it cover?

Focused on the intersection of leadership, management, and customer service, this podcast features valuable insights from a former high-ranking Disney executive. The discussions often incorporate personal anecdotes and practical advice, emphasizing how principles from the world of Disney can be applied to various business environments. Each episode typically explores themes of persistence, effective communication, and the significance of customer engagement, making it a rich resource for professionals aiming to enhance their workplace effectiveness and create exceptional experiences for clients or customers.

A unique aspect of this podcast is its blend of personal storytelling with actionable lessons, fostering an informal yet insightful a... more

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1. The StoryBrand Podcast
2. Craig Groeschel Leadership Podcast
3. The Daily Stoic
4. Andy Stanley Leadership Podcast
5. At The Table with Patrick Lencioni

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Creating Disney Magic launched 11 years ago and published 587 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Creating Disney Magic?

Recent guests on Creating Disney Magic include:

1. Djuan Rivers
2. Bob Allen
3. Rick Allen
4. Karen Ellis
5. Duncan Wardle
6. Bob Weis
7. Bob Weiss
8. Orlando Leba

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