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Artwork for Create Tomorrow, The WGSN Podcast

Create Tomorrow, The WGSN Podcast

WGSN
Sustainability
Consumer Behavior
Gen Z
WGSN
Fashion
Soft Adventure
Surf Culture
Apricot Crush
Climate Change
Trend Forecasting
Fashion Accessibility
Fashion Trends
Social Media
Youth Engagement
Color Forecasting
Vegan Reversal
Fashion Industry
Nocturnal Living
Slow Retail
Homeware

What’s next – and how do you act on it? Join Cassandra Napoli, Head of Consumer Insight at WGSN, the world’s leading trend forecaster, as she talks with inspiring industry voices about emerging trends and how they become real products and services, helping designers, product developers, buyers and marketers stay ahead.

PublishesTwice monthlyEpisodes166Founded6 years ago
Number of ListenersCategories
ArtsDesign

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Artwork for Create Tomorrow, The WGSN Podcast

Latest Episodes

Join Create Tomorrow host Cassandra Napoli and guest Tony Magana, founder of the Football Boutique, discussing how football shapes culture in America, especially with the 2026 World Cup approaching.

Discover the evolution of football culture, retai... more

Amid misinformation and too many products to choose from, how can you engage customers and futureproof your brand? Join host Cassandra Napoli, WGSN’s Head of Consumer Forecasting, as she delves into skincare strategies with Rita Silva, The Ordinary’s... more

YouTube

Find out how space exploration, innovative vehicle design and future mobility shape our world as aerospace designer Anthony Sims shares insights with host Cassandra Napoli. From redefining space interiors to integrating space-inspired aesthetics into... more

Digital Product Passports (DPPs) are changing how brands connect with consumers, driving circularity and revenue simultaneously. Host Cassandra Napoli invites IoDF’s CEO Leanne Young and CCO Cat Taylor who are using regulation to create traceable, sm... more

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Recent Guests

Tony Magana
Founder of the Football Boutique, a retail, cultural, and community space in Los Angeles
Football Boutique
Episode: 165. Get your kicks – How Football is Reshaping Culture and Community in the US
Rita Silva
Senior Manager of Scientific Communications and Brand Engagement
Beauty Brand Decium (The Ordinary)
Episode: 164. Beyond the Glazed Donut – How Playful Marketing is Reshaping Beauty
Anthony Sims
Founder of Life is Sims, transportation design educator
Life is Sims
Episode: 163. No Place Like Space – The Final Frontier For Design
Cat Taylor
Co-founder, IoDF
IoDF
Episode: 162. Trace It, Prove It, Profit: The Rise of Digital Product Passports
Leanne Young
CEO and co-founder, IoDF
IoDF
Episode: 162. Trace It, Prove It, Profit: The Rise of Digital Product Passports
Julia O'Mara
Co-founder and COO of Pickle
Pickle
Episode: 161. Why Are We Renting Our Clothes?
Brian McMahon
Co-founder and CEO of Pickle
Pickle
Episode: 161. Why Are We Renting Our Clothes?
Jennifer Birch
CMF Senior Strategist for WGSN Sport and Outdoor
WGSN
Episode: 160. What Makes Radiant Earth the Colour of 2028?
Laura Yiannakou
Senior Women's Wear Strategist
WGSN
Episode: 159. How GLP-1 Drugs Are Reshaping Fashion

Host

Cassandra Napoli
Host of Create Tomorrow, WGSN; Head of Consumer Forecasting at WGSN; longtime presenter and lead interviewer.

Reviews

4.9 out of 5 stars from 210 ratings
  • Great content

    Love the content of this pod but find the editing a bit strange, why is the intro 2/3rds of the way into the recording?!

    Apple Podcasts
    4
    prl2022
    United Kingdom2 years ago
  • Future trends by the experts

    I always learn something fascinating about the future from this show !

    Apple Podcasts
    5
    sweetharmony
    United Kingdom2 years ago
  • Inspiring Insights

    Really informative listen across a broad range of topics that capture future insights in bitesized and digestible sessions. Keep it up

    Apple Podcasts
    5
    Doofers
    United Kingdom2 years ago
  • The greatest podcast on earth

    The greatest podcast on earth

    Apple Podcasts
    5
    Bruce foresight
    United Kingdom2 years ago
  • Stop reading responses

    Stop reading responses

    Apple Podcasts
    1
    Ggghhhhlkkvvvds
    South Africa5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some listeners note pacing or audio levels could be improved, but content is consistently informative.
Overall, guests bring practical insights and future-focused perspectives that are valuable for pitching and sponsorship.
The show frequently surfaces data-driven trend forecasting and real-world applicability across fashion and tech.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#156
United States/Arts/Design
Apple Podcasts
#208
United Kingdom/Arts/Design
Apple Podcasts
#237
Canada/Arts/Design
Apple Podcasts
#70
Italy/Arts/Design
Apple Podcasts
#146
Australia/Arts/Design
Apple Podcasts
#249
Germany/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

163. No Place Like Space – The Final Frontier For Design
Q: Is there a risk of over-marketing with space-themed aesthetics that don't serve actual space needs?
Yes, it's important to design for function first; themes should enhance usability rather than merely evoke space, ensuring products work well in real-world travel and living environments.
163. No Place Like Space – The Final Frontier For Design
Q: How might space-derived design influence consumer products and everyday travel experiences?
By leveraging the idea that space-grade materials and systems can be repurposed for everyday mobility, creators can elevate travel environments—making cabins, trains, and dwellings feel more intuitive, resilient, and connected without resorting to gimmicky space themes.
163. No Place Like Space – The Final Frontier For Design
Q: What fundamental design differences do you see when designing for space compared to Earth environments?
Reliability, safety, and human comfort drive nearly every decision, from materials with low flammability and off-gassing to interior layouts that feel normal and approachable despite being in zero G and extreme conditions.
161. Why Are We Renting Our Clothes?
Q: Why would a young person rent out their wardrobe—cost, sustainability, or social trends?
All three drive participation: affordability, accessibility, and the ability to experiment with identity and trends without large upfront purchases.
161. Why Are We Renting Our Clothes?
Q: What problem were you trying to solve when you got into this?
They initially built a social polling-based discovery to guide purchases, but observed low retention and pivoted to a rental/ownership model to enable people to borrow, lend, and buy from each other, thereby increasing engagement and value.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Create Tomorrow, The WGSN Podcast

What is Create Tomorrow, The WGSN Podcast about and what kind of topics does it cover?

Across recent episodes, conversations center on how trends become real products and experiences, with heavy emphasis on design, fashion forecasting, and technology-enabled transformation. Guests include forecasters, designers, and platform builders who dissect how education, transparency, and data drive consumer trust, sustainable practices, and practical brand decisions. Notable throughlines include GLP-1 effects on fashion sizing, digital product passports, AI-enabled design, and the evolving role of rental and resale in consumer ecosystems. The show frequently blends strategic forecasting with hands-on implementation, making it useful for designers, marketers, merchandisers, and brand leaders seeking actionable insights and future-facing... more

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Which podcasts are similar to Create Tomorrow, The WGSN Podcast?

These podcasts share a similar audience with Create Tomorrow, The WGSN Podcast:

1. Lives of Tomorrow
2. The Business of Fashion Podcast
3. The Glossy Podcast
4. The Debrief
5. Lives of Tomorrow

How many episodes of Create Tomorrow, The WGSN Podcast are there?

Create Tomorrow, The WGSN Podcast launched 6 years ago and published 166 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Create Tomorrow, The WGSN Podcast?

Recent guests on Create Tomorrow, The WGSN Podcast include:

1. Tony Magana
2. Rita Silva
3. Anthony Sims
4. Cat Taylor
5. Leanne Young
6. Julia O'Mara
7. Brian McMahon
8. Jennifer Birch

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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