CPG Insiders
Mark Young, Justin GirouardCPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Director of Accounts), answer the questions that our clients most often ask about creating... more
| Publishes | Weekly | Episodes | 75 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
Listen to the Podcast
Latest Episodes
On today's episode of CPG Insiders, Mark + Justin delve into the critical role of Amazon in the CPG landscape, emphasizing how it's shaping consumer behavior and expectations. They discuss strategies for effectively using Amazon as a platform, from c... more
On today's episode of CPG Insiders, Mark + Justin address the critical topic of legal navigation within the CPG industry. They underline the importance of understanding FDA and FTC guidelines to prevent regulatory pitfalls, especially when making pro... more
In this episode of CPG Insiders, the focus turns to the critical importance of intellectual property (IP) in the CPG world. Mark + Justin explore how IP serves as a vital asset that can greatly enhance a company's market value, drawing parallels to r... more
Insights
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Reviews
- Love this podcast!
Mark and Justin are awesome. As a young entrepreneur launching a new CPG brand I highly value their insights, wisdom and advice. They make me laugh along the way too. I learn something new every episode. Keep it up guys!!!
Apple Podcasts5Rosie Burns
United States2 years ago - Worth the listen!
These guys obviously know their stuff, super useful!!
Apple Podcasts5tatebusbyUnited States3 years ago - Best CPG Podcast out there
I find these guys go way more into cases and real-world situations while also approaching topics from a more analytical mindset than most. Highly recommend!
Apple Podcasts5ConstipationfreeUnited States4 years ago - Surprised I don’t see more 5 star reviews!
As someone new to the world of retail and CPG, I’m learning a ton from these episodes so thank you! more
Apple Podcasts5AcetronikUnited States5 years ago
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Chart Rankings
Apple Podcasts | #239 | United States/Business/Marketing |
Apple Podcasts | #136 |  Singapore/Business/Marketing |
Audience
Listeners, engagement and demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Engagement Score | |||
|---|---|---|---|---|---|
| Primary Location | Social Media Reach | ||||
Frequently Asked Questions About CPG Insiders
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How many episodes of CPG Insiders are there?
CPG Insiders launched 6 years ago and published 75 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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