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Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion

Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
Email Marketing
Copywriting
Storytelling
Podcasting
Customer Engagement
Business Growth
Conversion Rates
Live Launch
Content Repurposing
Marketing Strategies
Personalization Tools
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Email Lists
Double Opt-Ins
Long Form Content
Sales Tactics
Blogging
Sales Pages
Sales Mindset
Sales Strategy

Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight? I know you didn’t get into business to get bogged down by writing, but let’s face it, the i... more

PublishesWeeklyEpisodes100Founded2 years ago
Categories
BusinessEntrepreneurshipMarketing

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Artwork for Copy That Converts

Latest Episodes

It's the 100th episode of Copy That Converts and I’m celebrating by answering YOUR most pressing questions about email marketing and copywriting.🥳

Whether you're just getting started or you're a seasoned pro, this episode is packed with tactical ti... more

Are your emails  feeling a little ‘blah’? What if there was a way to take your emails from 'meh' to memorable?

In a world full of AI-written content and crowded inboxes, what makes someone actually want to read your emails? The answer: personality. more

Think your business doesn’t need to use storytelling in your marketing? Think again.

In today’s episode, we’re breaking down four of the biggest lies online business owners believe about using storytelling in their marketing—and why avoiding stories... more

If you’re tired of creating lead magnets that just sit unopened in inboxes, this episode is for you. We’re ditching the dusty PDF and diving into two opt-in ideas that actually get consumed. These high-value lead magnets are designed to help you grow... more

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Recent Guests

Gillian Perkins
Content creator and online educator
Episode: EP 86 | The Email Strategy That Took a Client from 12% to 50% Open Rates
Madison Brown
Founder of Madison Dearly, providing bookkeeping and CPA services.
Madison Dearly
Episode: EP 78 | How to Market a “Boring” Business - Special Guest Madison Brown
Rachel Villiverde
Website copy specialist and copywriter.
rachelverde.com
Episode: EP 74 | Creating Effective Website Copy with Rachel Verde
Sarah Gower
Owner of a Virtual Assistant Business Solutions
Solutions by Sarah G
Episode: EP 67 | How to Make Email Marketing Easier and More Sustainable
Addy Lopez
A marketing educator and website designer focusing on cozy marketing and world building.
Encontro Creative
Episode: EP 63 | Frustrated with Marketing? Try Building a World Instead of Funnels - Guest Addy Lopes

Host

Megan Wisdom
Host and certified copywriter who specializes in helping female entrepreneurs enhance their messaging and marketing strategies. With a background in journalism and education, she offers practical insights and advice for optimizing communication and increasing conversions through effective copy.

Reviews

4.9 out of 5 stars from 120 ratings
  • My client is over the moon cause I’m implementing Megan’s gems.

    This podcast is gold✨ for anyone who wants to send emails that ppl love to read + make feel/good money and for folks like me who offer email marketing consultancy to clients. Such good, actionable advice delivered in quick and easy way. I’ve helped my client increase her open rate and CTR just by putting into practice what she teaches here. Love it!!

    Apple Podcasts
    5
    juzbi
    Canada6 months ago
  • Clickbait and low value

    (As usual these days) Episode did not deliver what was implied in title.

    Apple Podcasts
    1
    James924
    United States7 months ago
  • Excellent podcast!

    Megan gives real, tangible tips to help you improve your messaging, connect with your audience and drive results. A must listen for any entrepreneur!

    Apple Podcasts
    5
    @theeringray
    United States7 months ago
  • Truly your business bestie

    Megan bring both warmth and wisdom to her coaching and this podcast is just what you need to take your business to the next level.

    Apple Podcasts
    5
    SarahMartin2
    United Statesa year ago
  • Short impactful episodes that are helping me at the right time!

    I am just about to launch my email list and I have been so hesitant because I’ve struggled to stay creative and enticing in my emails before. This podcast comes at a really wonderful time! I can’t wait to dig in further to this podcast and Megan’s emails! It’s so good. I love Megan’s personality and easy tips. I don’t have a lot of time for long episodes. So this is perfect!

    Apple Podcasts
    5
    KBorseti
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some feedback indicates that a few episodes did not meet expectations or felt less valuable than promised titles.
Many listeners appreciate the concise, no-fluff approach that saves time while delivering essential information.
Several reviews highlight the motivational and supportive tone of the host, making it feel like a friendly business mentoring session.
The podcast provides practical, actionable advice that listeners find invaluable for improving their marketing strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#171
Ukraine/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

EP 86 | The Email Strategy That Took a Client from 12% to 50% Open Rates
Q: Where would you start with a course creator or online content creator looking to overhaul their email marketing strategy?
I give a real-life example of working with a client to improve their email marketing strategy, focusing on demographic analysis and creating a consistent newsletter format.
EP 78 | How to Market a “Boring” Business - Special Guest Madison Brown
Q: How can business owners categorized in 'boring businesses' show up better in marketing?
They should understand their client's pain points and incorporate personal storytelling into their messaging.
EP 78 | How to Market a “Boring” Business - Special Guest Madison Brown
Q: What is the challenge for marketing a so-called boring business?
The challenge is to help people understand the relief and benefits experienced after outsourcing their financial tasks.
EP 78 | How to Market a “Boring” Business - Special Guest Madison Brown
Q: What is the difference between a CPA and a bookkeeper?
A CPA assists with tax filing and strategy, while a bookkeeper organizes financial information for the CPA's use.
EP 74 | Creating Effective Website Copy with Rachel Verde
Q: Why would a copywriter be of a huge benefit to someone who is launching a new website?
A copywriter can provide an outside perspective, help articulate the business's unique qualities, and utilize effective storytelling techniques.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Copy That Converts

What is Copy That Converts about and what kind of topics does it cover?

Targeting female entrepreneurs, this show focuses on empowering its audience to enhance their copywriting and email marketing skills. With a vibrant blend of actionable strategies and relatable guidance, listeners can expect to learn how to craft compelling messages that resonate deeply with their ideal customers. Noteworthy discussions include techniques for improving email marketing metrics, dispelling myths about effective storytelling, and innovative ideas for engaging lead magnets. Each episode provides succinct tips tailored for busy entrepreneurs, making it ideal for those seeking clear, actionable insights that can be quickly implemented into their marketing practices. This show's friendly approach makes it feel like having a suppor... more

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How many episodes of Copy That Converts are there?

Copy That Converts launched 2 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Copy That Converts?

Recent guests on Copy That Converts include:

1. Gillian Perkins
2. Madison Brown
3. Rachel Villiverde
4. Sarah Gower
5. Addy Lopez

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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