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Artwork for Conversations for Research Rockstars

Conversations for Research Rockstars

Research Rockstar Training & Staffing
Market Research
AI Deployment
Organizational Structure
Change Management
Business Strategy
Research Silos
Contracts
Customer Insights
Complex Decision-Making
In-Depth Interviews
Productivity
Kodak
Privacy Regulations
Qualitative Research Methodologies
Questionnaire Design
Survey Research
Data Quality
Rating Scales
Bipolar Scales

Conversations about market research methods, analysis optimization, data quality, and anything else related to advancing the work, and careers, of Market Research & Customer Insights professionals. Topics cover a wide range of qualitative and quantitative research methods. Hosted by Kathryn Korostoff, a research pro and former college professor who has led market research teams and hands-on delive... more

PublishesWeeklyEpisodes100Founded8 years ago
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BusinessMarketingCoursesEducation

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Artwork for Conversations for Research Rockstars

Latest Episodes

In this Conversations for Research Rockstars episode, host Kathryn Korostoff tackles one of the trickiest challenges in survey design—choosing the best possible answer options for the questions we’ve so carefully crafted. Using clear, real-world exam... more

What happens when clients feel dissatisfied after the very first in-depth interview? Often, it’s not about objectives or discussion guides—it’s about mismatched expectations on style. In this conversation, Kathryn Korostoff unpacks the difference bet... more

Contracts may not be the most exciting part of our work as researchers—but they can make or break a project.

 In this Research Rockstar Conversation, Kathryn Korostoff talks with Benjamin de Seingalt, Esq., Corporate Counsel and Director of Privacy... more

In this episode, Kathryn Korostoff, market research thought leader and founder of Research Rockstar, tackles an often-overlooked challenge in successful AI deployment: organizational structure.

While AI promises efficiency and innovation in market ... more

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Recent Guests

Benjamin de Seingalt
Legal expert and consultant in market research
MarketVision Research
Episode: The Researcher's Guide to Spotting Red Flags in Contracts

Reviews

4.6 out of 5 stars from 22 ratings
  • Incredible research podcast!

    I’m so happy I found this podcast! Look no further if you want to uplevel your research skills. She goes in depth & there’s so many practical tools & approaches described.

    Apple Podcasts
    5
    adhdbythebeach
    United Kingdom3 years ago
  • Useful for MR people!

    Great podcast for people who are in the MR industry! I love Katherine!

    Apple Podcasts
    5
    リリアーモカ
    Japan5 years ago
  • Great Conversation

    I really enjoy this podcast; I’m new to the space and the content is relevant and the episodes are interesting. Thank you for continuing to produce this podcast!

    Apple Podcasts
    5
    JDtrains
    Canada7 years ago
  • Valuable information for market researchers and users of market research

    Excellent, timely information, explained in a clear and concise way. Great information on everything from methodology, to creating memorable presentations to career choices in the industry. I’ve been in market research for 20 years and I always pick up valuable information from this podcast, which I started listening to about 8 weeks ago. Congrats on your one year anniversary. Please continue this valuable podcast!

    Apple Podcasts
    5
    sporty dancer
    United States7 years ago
  • Great info for Market Researchers!

    This is a must listen for Market Researchers that want to stay current. Research Rockstar explains, in efficient detail, what you need to know for all things MR.

    Apple Podcasts
    5
    kponzilla
    United States7 years ago

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Conversations for Research Rockstars launched 8 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on Conversations for Research Rockstars include:

1. Benjamin de Seingalt

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