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Content, Briefly

Superpath
Content Marketing
SEO
Dock
Superpath
Linkedin
Automation
Content Creation
Intercom
Sales Enablement
Freelancing
Revenue Teams
Content Strategy
Original Research
B2B Saas SEO Performance
Ramp
B2B Saas
Create Once, Distribute Forever
Generative AI
Clickup
Video Content

"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programs—things like content org structure, KPIs, workflows, meeting agendas, and much more. This podcast is presented by Superpath, the internet's best content marketing community.

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Latest Episodes

In this episode of Content, Briefly, Jimmy Daly and Chloe Thompson sit down with Tom Rudnai, founder of Demand-Genius, to dig into the State of Content Attribution report from Superpath and Demand-Genius.

They explore why attribution is still one of... more

In this episode of Content, Briefly, Jimmy Daly, Eric Doty, and Chloe Thompson ask how content marketers should think about productivity now that AI has changed the game.

They discuss the shift from output-heavy days to work that’s more strategic, c... more

In this episode of Content, Briefly, Jimmy Daly, Eric Doty, and Chloe Thompson dive into a lively debate: is the company blog dead, and what role do platforms like Substack or Beehive play in modern content strategy?

They explore the tradeoffs betwe... more

In this solo episode of Content, Briefly, Jimmy Daly revisits his January 2025 post, The Only 2025 Marketing Plan That’s Guaranteed to Work. With 2026 on the horizon, he reflects on how content distribution has shifted, the limits of LinkedIn, and th... more

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Recent Guests

Tom Rudnai
Founder of Demand-Genius, a content attribution SaaS tool
Demand-Genius
Episode: Content attribution in 2025: Kinda, sorta, maybe
Chloe Thompson
Content strategist with experience in B2B SaaS and a background in editorial work.
Reward Gateway
Episode: Are Employees Your Next Distribution Channel?
Tia Fomenoff
VP of People Ops at PurposeMed
PurposeMed
Episode: People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Amanda Milligan
A professional in content, SEO, and brand with extensive agency experience, now founder of Brand Authority Club
Brand Authority Club
Episode: Amanda Milligan on the Pressing Importance of Brand
Josh Spilker
Content and SEO Lead at AirOps
AirOps
Episode: Josh Spilker on the 10x Content Engineer
Deedi Brown
Head of Content at Bubble
Bubble
Episode: Deedi Brown on Which is Changing Faster: The Products We Market or The Way We Market Them?
Kevin Lee
Co-founder of Bonfire and former VP of Marketing at Buffer, focused on brand strategy and storytelling.
Bonfire
Episode: The Best Brand Primer I've Ever Heard with Kevan Lee and Shannon Deep
Shannon Deep
Co-founder of Bonfire with a background in brand communication and storytelling.
Bonfire
Episode: The Best Brand Primer I've Ever Heard with Kevan Lee and Shannon Deep
Mariela Azcuy
VP of B2B Strategy and Executive Communications
Carve Communications
Episode: Mariela Azcuy on PR, Content and Earned Media

Host

Jimmy Daly
Host focusing on content marketing strategy and insights, with a particular emphasis on SaaS marketing. Shares experiences and interviews industry leaders to extract actionable insights for content marketers.

Reviews

5.0 out of 5 stars from 52 ratings
  • Invaluable Insights for Content Marketers!

    This podcast is a must-listen for anyone serious about mastering content marketing strategy. Each episode is packed with practical tips, innovative ideas, and actionable advice that I’ve been able to implement immediately. The host, Jimmy Daly, brings on top industry experts who share their experiences in a way that’s both informative and engaging. I particularly appreciate the focus on real-world applications—whether you're a seasoned marketer or just starting out, you'll find something useful... more

    Apple Podcasts
    5
    GracieRose Content Marketing
    United Statesa year ago
  • If you’re in content, do yourself a favor and listen to Content, Briefly

    Jimmy (of SuperPath) and his guests do a fantastic job of breaking down actionable insights on content marketing. Add this to your podcast player ASAP!

    Apple Podcasts
    5
    Kai S Davis
    United States2 years ago
  • From Amateur to Afficionado

    I stumbled into content marketing headfirst.

    Jimmy happened to (unknowingly) catch me.

    Luckily, I was able to tread water well enough to survive the first few years; however, it wasn’t until I made a concerted effort to seek out support and resources that I really started to motor.

    The first Slack community I found for content marketers was Superpath - as it turns out, it’s still the best one I’m a part of, 10 communities later.

    Through Superpath, I found Jimmy. Through Jimmy, I found Cont... more

    Apple Podcasts
    5
    Schoolsuckssomuch
    Canada2 years ago
  • Jimmy Daly is the content king!

    Love this podcast and where it is going. I will keep tuning in weekly. Keep up the good work!

    Apple Podcasts
    5
    Podcastqueen421
    United States2 years ago
  • Super-juice for content marketers

    Fantastic podcast. Insights coming at you from real operators in the content marketing space. Content curation at its finest from the OG content marketer, Jimmy Daly.

    Apple Podcasts
    5
    KyleKooz
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many reviews mention the strong connection between the topics discussed and the challenges faced in the content marketing field, which resonates well with the audience seeking improvement in their professional practices.
The host is commended for engaging interviews that extract in-depth knowledge from industry leaders, making the content relatable and useful for listeners.
Listeners praise the podcast for its practical and actionable insights into content marketing, often highlighting the real-world applications discussed in episodes.
Feedback emphasizes the podcast's focus on adaptability in content strategies, aligning with the evolving demands of digital marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Are Employees Your Next Distribution Channel?
Q: What happens when an individual in the company begins to build their own personal brand?
There's a tension as they become visible and may attract opportunities outside the company.
Are Employees Your Next Distribution Channel?
Q: How do you approach content distribution in your company?
We have a mix where the founder posts content directly and I help write posts for him when needed.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: How does PurposeMed assess AI fluency during hiring?
While not a fully baked-in requirement, PurposeMed values curiosity and adaptability to AI among candidates and is starting to incorporate AI usage questions into interviews.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: Does applying through a referral make a difference?
Yes, applying through a referral generally gets candidates seen faster, though the decision is still based on qualifications.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: What has changed in the hiring landscape over the past few years?
Tia mentions the influx of applications due to easier job application processes, a limited number of postings, and companies being more conscious of headcount.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Content, Briefly

What is Content, Briefly about and what kind of topics does it cover?

This podcast serves as a valuable resource for content marketers, particularly those involved in the SaaS sector. The episodes focus on a wide range of topics, including content strategy, productivity, the evolving impact of AI, job hunting challenges, and the adaptation of marketing methodologies in a fast-paced digital landscape. In addition to interviews with industry leaders, discussions often dive into the intersection of content creation and technology, providing listeners with both practical insights and strategic guidance to navigate their content marketing efforts effectively.

One unique aspect is the consistent emphasis on real-world applications, practical advice, and the importance of adaptability in content strategies. The hos... more

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Which podcasts are similar to Content, Briefly?

These podcasts share a similar audience with Content, Briefly:

1. Marketing Against The Grain
2. The Marketing Millennials
3. Morning Brew Daily
4. The AI Daily Brief: Artificial Intelligence News and Analysis
5. All-In with Chamath, Jason, Sacks & Friedberg

How many episodes of Content, Briefly are there?

Content, Briefly launched 3 years ago and published 122 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Content, Briefly?

Recent guests on Content, Briefly include:

1. Tom Rudnai
2. Chloe Thompson
3. Tia Fomenoff
4. Amanda Milligan
5. Josh Spilker
6. Deedi Brown
7. Kevin Lee
8. Shannon Deep

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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