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Content, Briefly

Superpath
Content Marketing
SEO
Dock
Superpath
Automation
Content Creation
Linkedin
Intercom
Freelancing
Sales Enablement
Revenue Teams
Content Strategy
Original Research
B2B Saas SEO Performance
Ramp
B2B Saas
Saas
Create Once, Distribute Forever
Generative AI
Clickup

"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programs—things like content org structure, KPIs, workflows, meeting agendas, and much more. This podcast is presented by Superpath, the internet's best content marketing community.

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Latest Episodes

In this episode of Content, Briefly, Jimmy Daly, Eric Doty, and Chloe Thompson ask how content marketers should think about productivity now that AI has changed the game.

They discuss the shift from output-heavy days to work that’s more strategic, c... more

In this episode of Content, Briefly, Jimmy Daly, Eric Doty, and Chloe Thompson dive into a lively debate: is the company blog dead, and what role do platforms like Substack or Beehive play in modern content strategy?

They explore the tradeoffs betwe... more

In this solo episode of Content, Briefly, Jimmy Daly revisits his January 2025 post, The Only 2025 Marketing Plan That’s Guaranteed to Work. With 2026 on the horizon, he reflects on how content distribution has shifted, the limits of LinkedIn, and th... more

In this episode of Content, Briefly, Jimmy Daly and Eric Doty welcome Chloe Thompson for a conversation on the rise of personality-driven content in B2B marketing.

They discuss the pros and cons of founder-led content, how companies elevate employee... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Chloe Thompson
Content strategist with experience in B2B SaaS and a background in editorial work.
Reward Gateway
Episode: Are Employees Your Next Distribution Channel?
Tia Fomenoff
VP of People Ops at PurposeMed
PurposeMed
Episode: People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Amanda Milligan
A professional in content, SEO, and brand with extensive agency experience, now founder of Brand Authority Club
Brand Authority Club
Episode: Amanda Milligan on the Pressing Importance of Brand
Josh Spilker
Content and SEO Lead at AirOps
AirOps
Episode: Josh Spilker on the 10x Content Engineer
Deedi Brown
Head of Content at Bubble
Bubble
Episode: Deedi Brown on Which is Changing Faster: The Products We Market or The Way We Market Them?
Tom Rudnai
Founder and CEO of Demand Genius, focuses on content attribution and revenue impact measurement
Demand Genius
Episode: Tom Rudnai on Why Revenue Impact is More Important Than Ever
Kevin Lee
Co-founder of Bonfire and former VP of Marketing at Buffer, focused on brand strategy and storytelling.
Bonfire
Episode: The Best Brand Primer I've Ever Heard with Kevan Lee and Shannon Deep
Shannon Deep
Co-founder of Bonfire with a background in brand communication and storytelling.
Bonfire
Episode: The Best Brand Primer I've Ever Heard with Kevan Lee and Shannon Deep
Mariela Azcuy
VP of B2B Strategy and Executive Communications
Carve Communications
Episode: Mariela Azcuy on PR, Content and Earned Media

Host

Jimmy Daly
Host of the Content, Briefly podcast and co-founder of Superpath. He brings extensive expertise in content marketing, sharing insights from industry leaders.

Reviews

5.0 out of 5 stars from 52 ratings
  • Invaluable Insights for Content Marketers!

    This podcast is a must-listen for anyone serious about mastering content marketing strategy. Each episode is packed with practical tips, innovative ideas, and actionable advice that I’ve been able to implement immediately. The host, Jimmy Daly, brings on top industry experts who share their experiences in a way that’s both informative and engaging. I particularly appreciate the focus on real-world applications—whether you're a seasoned marketer or just starting out, you'll find something useful... more

    Apple Podcasts
    5
    GracieRose Content Marketing
    United Statesa year ago
  • If you’re in content, do yourself a favor and listen to Content, Briefly

    Jimmy (of SuperPath) and his guests do a fantastic job of breaking down actionable insights on content marketing. Add this to your podcast player ASAP!

    Apple Podcasts
    5
    Kai S Davis
    United Statesa year ago
  • From Amateur to Afficionado

    I stumbled into content marketing headfirst.

    Jimmy happened to (unknowingly) catch me.

    Luckily, I was able to tread water well enough to survive the first few years; however, it wasn’t until I made a concerted effort to seek out support and resources that I really started to motor.

    The first Slack community I found for content marketers was Superpath - as it turns out, it’s still the best one I’m a part of, 10 communities later.

    Through Superpath, I found Jimmy. Through Jimmy, I found Cont... more

    Apple Podcasts
    5
    Schoolsuckssomuch
    Canada2 years ago
  • Jimmy Daly is the content king!

    Love this podcast and where it is going. I will keep tuning in weekly. Keep up the good work!

    Apple Podcasts
    5
    Podcastqueen421
    United States2 years ago
  • Super-juice for content marketers

    Fantastic podcast. Insights coming at you from real operators in the content marketing space. Content curation at its finest from the OG content marketer, Jimmy Daly.

    Apple Podcasts
    5
    KyleKooz
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the practical tips and actionable advice provided in each episode, making it a valuable resource for content marketers.
Feedback often mentions the effectiveness of the host's interview style, which brings out nuanced perspectives from guests.
The podcast is praised for its clear focus on real-world applications relevant to content marketing professionals.
Many highlight the host's ability to engage leading industry experts, resulting in insightful and informative discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#49
Canada/Business/Marketing
Apple Podcasts
#27
South Africa/Business/Marketing
Apple Podcasts
#38
Ukraine/Business/Marketing
Apple Podcasts
#39
Hong Kong/Business/Marketing
Apple Podcasts
#56
Singapore/Business/Marketing
Apple Podcasts
#178
Ukraine/Business

Talking Points

Recent interactions between the hosts and their guests.

Are Employees Your Next Distribution Channel?
Q: What happens when an individual in the company begins to build their own personal brand?
There's a tension as they become visible and may attract opportunities outside the company.
Are Employees Your Next Distribution Channel?
Q: How do you approach content distribution in your company?
We have a mix where the founder posts content directly and I help write posts for him when needed.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: How does PurposeMed assess AI fluency during hiring?
While not a fully baked-in requirement, PurposeMed values curiosity and adaptability to AI among candidates and is starting to incorporate AI usage questions into interviews.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: Does applying through a referral make a difference?
Yes, applying through a referral generally gets candidates seen faster, though the decision is still based on qualifications.
People Ops VP Tia Fomenoff on Why Job Hunting is so Hard Right Now
Q: What has changed in the hiring landscape over the past few years?
Tia mentions the influx of applications due to easier job application processes, a limited number of postings, and companies being more conscious of headcount.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Content, Briefly

What is Content, Briefly about and what kind of topics does it cover?

Focusing on content marketing strategy, the discussions feature insights from SaaS content leaders who share their unique challenges and successes within the realm of content creation. Listeners can expect conversations around the intricacies of building effective content teams, the importance of audience engagement, and the impact of innovative tools on content workflows. Noteworthy is the host's ability to extract actionable advice from industry experts, making complex strategies accessible to both newcomers and seasoned professionals in the field. Whether tackling content attribution, distribution techniques, or the evolution of SEO, each episode is designed to empower marketers with real-world applications and up-to-date trends.

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How many listeners does Content, Briefly get?

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To see how many followers or subscribers Content, Briefly has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Content, Briefly are there?

Content, Briefly launched 3 years ago and published 121 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Content, Briefly?

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What guests have appeared on Content, Briefly?

Recent guests on Content, Briefly include:

1. Chloe Thompson
2. Tia Fomenoff
3. Amanda Milligan
4. Josh Spilker
5. Deedi Brown
6. Tom Rudnai
7. Kevin Lee
8. Shannon Deep

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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