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Artwork for 《从零开始做运营》完

《从零开始做运营》完

一个电商运营

【需要电子书、电商视频课程,135~6732~9689】

作者:王力类别:电子商务类图书

简介:《从零开始学运营》是2017年5月天津科学技术出版社出版的图书,作者是王力。主要讲述了互联网成功营销,电商运营培...

Episodes2Foundeda year agoLanguage
ZH-CN
Categories
CareersBusiness

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Artwork for 《从零开始做运营》完

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以下是张亮所著《从零开始做运营》的大致目录:

1. 前言:对运营工作进行初步的介绍和引入,让读者对运营有一个宏观的认识和理解。

2. 第一章:实话实说说运营

- 苦哈哈的运营、产品两兄弟:阐述运营与产品岗位之间的紧密关系以及两者在工作中的协作与矛盾。

- 开阔的职业发展道路:介绍运营岗位的职业发展方向和前景,为读者展示运营工作的多种可能性。

- 假如你是一个实习生:针对初入运营行业的实习生,给出一些建议和指导,帮助他们快速适应工作环境。

3. 第二章:运营是个筐

- 运营是万能的吗:探讨运营... more

以下是《从零开始做运营入门篇》的一些要点总结:

1. 运营的定义:一切能够帮助产品进行推广、促进用户使用、提高用户认知的手段都是运营。

2. 运营的核心任务:

- 流量建设:通过各种渠道和方法,吸引更多的潜在用户访问产品,增加产品的曝光度和知名度。

- 用户维系:在吸引用户之后,通过提供优质的产品和服务,满足用户需求,提高用户满意度和忠诚度,促进用户的长期使用和留存。

3. 运营的分类:

- 内容运营:通过创造、编辑、组织、呈现网站或产品的内容,从而提高互联网产品的内容价值,制造出对用户的黏... more

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4. 声动早咖啡
5. 李诞

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