
Welcome to CMO Therapy, a podcast to help you navigate through your marketing journey because let me tell you, I get it-being a marketing leader is no walk in the park. In each episode we dive headfirst into the world of marketing, where uncertainty, tight budgets and fierce competition are just the beginning of the rollercoaster ride. Look, the title might include the word therapy, but we're not ... more
| Publishes | Twice monthly | Episodes | 39 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

AI can spit out a flawless marketing strategy in three seconds flat. What it can't do is tell you when to trust your gut in the room. That's exactly what this episode of CMO Therapy gets into.
Lucy is joined by the brilliant Roopa Ramaiya, who's gone... more
Ever feel like marketing success is just about doing more - more channels, more activity, more noise? In this episode of CMO Therapy, Lucy is joined by the brilliant Lauren Berkemeyer, CMO at YuLife, to unpack why that "boil the ocean" approach is qu... more
Hiring marketing talent has always been hard, but right now it feels like a whole new level of chaos.
In this episode of CMO Therapy, Lucy is joined by Conor Coughlan, CMO at Armis, to unpack the slightly painful reality of finding genuinely brillian... more
AI has well and truly landed in marketing teams, and yes, it can be brilliant. It can speed things up, sharpen ideas and help us get more from the content we already have. But it has also unleashed a wave of bland, samey, beige content that sounds su... more
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Apple Podcasts | #237 |
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The show centers on practical, no-nonsense marketing leadership tactics for B2B audiences, with a heavy emphasis on strategy alignment between marketing, product, and sales. Across episodes, listeners hear candid discussions about targeting the right customers, building authentic brand voice, leveraging content and advocacy, and navigating the realities of hiring, retention, and leadership in fast-moving tech and financial services companies. Notable threads include balancing brand and performance, using customer voices to drive growth, and coordinating cross-functional teams to execute durable marketing assets in an AI-enabled world. This mix likely appeals to CMOs, marketing leads, and senior marketers seeking actionable frameworks, real-... more
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CMO Therapy launched 2 years ago and published 39 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on CMO Therapy include:
1. Roopa Ramaiya
2. Lauren Berkemeyer
3. Conor Coughlan
4. Wade Coleman
5. Sinead Willis
6. Sharon Hergarty
7. Mel Barfield
8. Ingrid Sierra
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