出海相对论
Jay & Rui《出海相对论》是一档关注出海全球化与AI的深度对谈中文播客节目。由Jay和佳芮共同发起，通过深入对话全球有影响力的华人企业领袖，旨在为中国出海企业及个体拓展全球视野，分享宝贵一线经验与最佳实践。 目前《出海相对论》已发布多期音视频播客及文字版内容，话题覆盖AI、SaaS、Database、Productivity、Fintech、消费、互联网等领域，涉足区域包括中国、美国、欧洲、拉美及全球市场。 你可以在各大音频播客平台订阅收听我们的节目，也可以在YouTube、B站、视频号等找到视频版，在公众号、知乎等找到文字版。加听友群联系vx：c1528083084，备注进群即可～ May you see the sea.
| Publishes | Monthly | Episodes | 26 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Categories | BusinessTechnology | ||
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Latest Episodes
本期播客由 Pear 特约播出。
Pear 是美国社交电商技术平台，帮助品牌大幅提高广告转化和建立红人带货渠道，实现弯道超车。可一键购物，减少4个转化页面；Pear 也可以把 Tiktok Shop 的用户体验搬运到 Ins、Facebook、Youtube 等平台；同时 Pear 支持红人分销和在红人账号上投放广告；并可基于数据洞察为消费者打造千人千面的产品落地页等。
截至目前，Pear 已服务包括年销20亿的明星跨境公司 Starlink 旗下环保女鞋品牌 VIVAIA，北美头部 E-Bik... more
本期播客由 Pear 特约播出。
Pear 是美国社交电商技术平台，帮助品牌大幅提高广告转化和建立红人带货渠道，实现弯道超车。可一键购物，减少4个转化页面；Pear 也可以把 Tiktok Shop 的用户体验搬运到 Ins、Facebook、Youtube 等平台；同时 Pear 支持红人分销和在红人账号上投放广告；并可基于数据洞察为消费者打造千人千面的产品落地页等。
截至目前，Pear 已服务包括年销20亿的明星跨境公司 Starlink 旗下环保女鞋品牌 VIVAIA，北美头部 E-Bik... more
在社交电商的时光机理论中，中国是更先进的那一方。
自上世纪90年代诞生以来，电商如今已发展成为一个超6万亿美元的全球产业。根据 Statista 的预测，我们本期聚焦的全球第二大电商市场——美国——2025年的电商市场营收也将达到13820亿美元。
尽管规模庞大，但电商仍是一个不够成熟的行业，随着消费者获取信息和交互方式的转变，电商也在不断发展革新。上一次重大变化发生在十几年前，随着智能手机的普及，越来越多的交易转移到移动设备上。
下一个重大转变其实正在发生，而这次是转向社交媒体。Stat... more
与任何其他工具一样，AI的有效性取决于使用的人。
彼得·德鲁克曾说：企业有且只有两大基本职能：营销和创新。在营销领域，数字营销无疑是如今的主旋律。根据Statista 的报告：2023年广告支出总额的70%都流向了数字化渠道。其官网的数据也显示：2024年数字广告市场的广告支出将达到7403亿美元。
在数字营销中，视频营销自然是重中之重，因为我们的大脑天然处理视觉信息的速度就比文字快得多。麻省理工学院的一项研究发现，只需13毫秒我们就能识别出自己看到的图像。随着注意力越来越分散，视频就是吸引... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #105 | China/Technology |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
|---|---|---|---|---|---|
| Professions | Age Range | Household Income | |||
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出海相对论 launched 3 years ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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