Rephonic
Artwork for Channel Voices
Marketing Development Funds
Channel Partners
Artificial Intelligence
Partner Tiers
Co-Sell
Partner Relationship Management
Recurring Revenue
Consumption-Based Incentives
Channel Marketing
Generative AI
Channel Partnerships
Partner Management
Specializations
Micro-Learning
AI Personalization
Gamification
Immersive Scenario-Based Learning
Partner Training
Hyperscalers
Revenue

Channel Voices is The Podcast for Future Channel Leaders, where we learn the ins and outs of partner ecosystems through casual conversations with channel professionals from a variety of industries, partner types and geographies.

PublishesWeeklyEpisodes59Founded6 years ago
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ManagementMarketingBusiness

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Artwork for Channel Voices

Latest Episodes

AI won’t replace great partner managers, but it will reshape the work by automating the busywork and raising the bar on what partners expect. I focus on why judgement, trust, and context are still the real differentiators and how to use AI to spend m... more

YouTube

We unpack why channel economics are shifting and how that change is creating real friction between vendors and partners. We get practical about what actually drives partner behaviour, how partners protect profitability, and why simplifying programmes... more

YouTube

We talk with Pablo Hanono about how partner programs move from metal tiers to value motions, and why modern partner ecosystems need clearer economics, better data, and stronger infrastructure. We also unpack how AI shifts partnership work away from m... more

YouTube

We pull back the curtain on partner operations and show how clean data, clear processes, and the right tools turn channel strategy into outcomes. From onboarding to MDF and deal reg, we share practical steps to reduce friction and make results measur... more

YouTube

Key Facts

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Recent Guests

Larry Walsh
Industry analyst and founder of Channelnomics
Channelnomics
Episode: Rethinking Channel Economics
Pablo Hanono
Partner program and ecosystem leader with experience at Oracle and Pegasystems
Pegasystems; Oracle
Episode: Designing Partner Programs for Lifecycle Value
Justin Trombold
Founder of AnteSyn Advisors, advisor on generative AI and ecosystem strategy
AnteSyn Advisors
Episode: AI in Partnerships, Without The Hype
Alex Buckles
CEO of Forecastable, professional services organization that helps B2B companies implement co-sell motions
Forecastable
Episode: Co-Sell That Sellers Crave
Margaret Adam
Channel expert focused on partner ecosystems; recent role at Channelscaler
Channelscaler
Episode: How AI Will Reshape Partner Ecosystems And Keep Human Trust At The Core

Host

Maciej
Host associated with Channel Voices, frequently handling channel and partner strategy topics

Reviews

5.0 out of 5 stars from 8 ratings
  • Channel Voices Podcast

    Channel Voices is a refreshing and informative podcast for anyone interested in the intricacies of the IT channel. Maciej skillfully guides engaging conversations with industry experts, providing valuable insights into partner ecosystems. The production quality is top-notch, making the listening experience enjoyable. Whether you’re a seasoned channel professional or just starting your journey, Channel Voices is a must-listen podcast.

    Apple Podcasts
    5
    McNick91
    United States2 years ago
  • Brilliant IT Channel Podcast

    Channel Voices is a brilliant podcast series where IT channel professionals can stay up to date and learn from everydays Channel Challenges and Highlights!

    Sharing experience, skills and knowledge is key to take partnerships to the next level.

    Maciej is a great host who brings relevant topics and speakers to the podcast.

    Apple Podcasts
    5
    PGoedhart
    Netherlands3 years ago
  • Great advice from Kam!

    Great job!

    Apple Podcasts
    5
    DreaDigital
    United States3 years ago
  • A fantastic resource for channel professionals

    Matt’s style and knowledge of the IT industry make this podcast a top notch production. With some of the finest minds in the channel as guests and an expert at the helm of each interview, the Channel Voices conversations are insightful, meaningful and quite fun!

    Apple Podcasts
    5
    BCS-Channel
    United States3 years ago
  • Really enjoyed the podcast

    I’m very passionate about the partner ecosystem and strongly believe co-innovation will drive progress. Really enjoyed doing this podcast and sharing my perspectives, and the podcast experience was flawless, thanks ChannelVoices!

    Apple Podcasts
    5
    Bader H
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Content blends theory with actionable, real-world playbooks.
Guests are consistently top-tier and relevant to channel professionals.
High production value and strong host interviewing style.
Audience enjoys concise, focused conversations with industry experts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How AI Will Reshape Partner Ecosystems And Keep Human Trust At The Core
Q: How should we communicate AI value credibly without hype?
Present tangible use cases with measurable outcomes, explain the human vs AI roles, and ensure data foundations are solid to avoid overpromising.
How AI Will Reshape Partner Ecosystems And Keep Human Trust At The Core
Q: What KPI should channel leaders focus on to prove AI ROI in their programs?
Focus on time savings, conversion improvements, and engagement uplift, tying AI activities directly to measurable outcomes.
How AI Will Reshape Partner Ecosystems And Keep Human Trust At The Core
Q: Do you think these traditional resellers are going to be left behind given everything that's going on?
They won't be discarded; they'll need to modernize portfolios and embrace cloud, AI, and new services to stay relevant and profitable, though some may resist the transition.
Co-Sell That Sellers Crave
Q: What is one practical change partnerships leaders can make this quarter to improve co-sell alignment and pipeline speed?
Develop and deploy a structured co-sell playbook process, including executive priorities, partner selection, a thorough one-hour interview, and ghost-written, frontline-ready messaging to drive faster, more precise engagement with target accounts.
Co-Sell That Sellers Crave
Q: How do you define partner sourced revenue in a way that reflects true co-selling contributions, and what metrics should be used?
Traditional partner sourced revenue metrics can be misleading because large platforms drive most of the marketing power; a fair approach is to create a new category for co-sell motions where partners receive compensation for upfront pre-sales work and contribute to distribution, while still recognizing influence in tiering credit.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Location
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Frequently Asked Questions About Channel Voices

What is Channel Voices about and what kind of topics does it cover?

This show concentrates on channel leadership, partner ecosystems, and go-to-market strategies for tech alliances. Across episodes, topics include optimizing partner programs, designing lifecycle-based engagement, economic incentives, co-selling playbooks, MDF governance, and the impact of AI on partner management. A standout pattern is a pragmatic focus on turning complex concepts into actionable programs, with real-world frameworks, practical examples, and emphasis on human-centric trust even as automation and data tooling expand. Listeners are likely to be channel professionals seeking deeper structural learnings, accountability in programs, and strategies to scale partner-driven revenue without sacrificing relationships.

Where can I find podcast stats for Channel Voices?

Rephonic provides a wide range of podcast stats for Channel Voices. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Channel Voices and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Channel Voices get?

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What are the audience demographics for Channel Voices?

Rephonic provides comprehensive predictive audience data for Channel Voices, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Channel Voices have?

To see how many followers or subscribers Channel Voices has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Channel Voices?

These podcasts share a similar audience with Channel Voices:

1. Up First from NPR

How many episodes of Channel Voices are there?

Channel Voices launched 6 years ago and published 59 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Channel Voices?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Channel Voices?

Rephonic pulls ratings and reviews for Channel Voices from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Channel Voices?

Rephonic provides full transcripts for episodes of Channel Voices. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Channel Voices?

Recent guests on Channel Voices include:

1. Larry Walsh
2. Pablo Hanono
3. Justin Trombold
4. Alex Buckles
5. Margaret Adam

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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