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BRAVE COMMERCE

Adweek
E-Commerce
Retail Media
Consumer Insights
Retail Innovation
Food Service
Market Trends
Consumer Behavior
Protein Consumption
Tyson Foods
Ecommerce
Inflation
Halloween
Women's Leadership
M&m's
Gender Equity
Advertising
Google
Innovation
Chobani
Digital Marketing

MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics.

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PublishesWeeklyEpisodes257Founded5 years ago
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BusinessMarketingManagement

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Artwork for BRAVE COMMERCE

Latest Episodes

In this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Marco Brucato, Head of eCommerce Europe - DTC Transformation at Beko Europe.

Marco shares how he’s scaled digital commerce across diverse European markets by a... more

In this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Laura Briggs, Head of eCommerce Excellence at Philips.

Laura shares how her team drives category growth across Philips' consumer goods portfolio (Sonicare, Ave... more

In this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Matt Blevins, Chief Marketing Officer at Heaven Hill Brands.

Matt shares why long-term brand building remains essential in the spirits category and how discipl... more

In this episode of BRAVE COMMERCE, hosts Rachel Tipograph and Sarah Hofstetter speak with Matt Taylor, Vice President of Digital at Scotts Miracle-Gro.

Matt shares how generative search is reshaping the Lawn and Garden category, raising expectation... more

Key Facts

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Recent Guests

Marco Brucato
Head of E-commerce for Europe, DTC Transformation at Beko Europe
Beko Europe
Episode: Beko Europe’s Marco Brucato on Scaling eCommerce Without Losing Local Relevance
Laura Briggs
Head of E-commerce Excellence at Philips
Philips
Episode: Philips' Laura Briggs on Unifying eCommerce, Driving Category Growth, and the Power of Empathy
Matt Blevins
Chief Marketing Officer at Heaven Hill Brands
Heaven Hill Brands
Episode: Heaven Hill Brands’ Matt Blevins on Long-Term Brand Building, Consumer Behavior Shifts, and Modernizing Spirits
Matt Taylor
Vice President of Digital at Scotts Miracle-Gro
Scotts Miracle-Gro
Episode: Scotts Miracle-Gro’s Matt Taylor on Navigating AI Search, Retail Media, and Real-Time Data
Louise Cotterill
Global Senior Director, Insights and Intelligence at Kellanova
Kellanova
Episode: Kellanova’s Louise Cotterill on Turning Clean Room Data Into Sales Impact and Cultural Change
Neil Reynolds
Global Chief Customer and Digital Commerce Officer at Mars Wrigley
Mars Wrigley
Episode: Mars Wrigley’s Neil Reynolds on Building Global Digital Commerce from the Ground Up
Benoit Vatere
Chief Media Officer at Liquid Death
Liquid Death
Episode: Liquid Death’s Benoit Vatere on Creative Risk, Retail Collaboration, and Cutting Through the Noise
Andrea Steele
AVP of e-commerce and customer marketing
Kraft Heinz
Episode: Kraft Heinz’s Andrea Steele on Embedding eCommerce Into the DNA of Big CPG
Megan Frank
SVP of Marketing and R&D at Mizkan
Mizkan
Episode: Mizkan’s Megan Frank on Modernizing 100-Year-Old Brands Without Losing Their Soul

Hosts

Rachel Tipograph
Founder and CEO of MikMak
Sarah Hofstetter
Chairwoman of Profitero Plus

Reviews

4.8 out of 5 stars from 140 ratings
  • 💎💎💎

    There are a lot of complex topics here that are wonderfully explained! I’m a PR coach for product founders and I’m always looking for more resources to recommend them! Love the diversity in the industries covered and the focus on thought leadership rather than just quick tips and tricks. For all my beauty founders, def recommend amorepacifics ep😍

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United Statesa year ago
  • Required listening...

    Or keep paying consultants to tell you what you want to hear, not what you need to know.

    Apple Podcasts
    5
    BigHerm15
    United States3 years ago
  • A favorite!

    Brave Commerce has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

    Apple Podcasts
    5
    Dan1777999877
    United States3 years ago
  • Great take on the ever changing world of e-commerce

    Very educational show with different guest and thought leaders in the industry. Cool to hear different perspectives in the industry

    Apple Podcasts
    5
    Little_things93
    United States3 years ago
  • eCommerce Knowledge Gold

    This podcast has to be the number one resource for true thought leadership in the e-commerce space. The level of knowledge and expertise shared in every episode is leaps and bounds better than you can get anywhere else. I feel as if I took a master class after every new episode.

    Apple Podcasts
    5
    Billy Davison
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many reviews praise the hosts for their ability to ask challenging questions and facilitate meaningful discussions.
The quality of guests is often highlighted, demonstrating the show's strong industry connections.
Listeners appreciate the engaging format and actionable insights presented in episodes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#12
South Korea/Business/Marketing
Apple Podcasts
#34
India/Business/Marketing
Apple Podcasts
#106
Austria/Business/Marketing
Apple Podcasts
#183
Japan/Business/Marketing
Apple Podcasts
#220
New Zealand/Business/Marketing
Apple Podcasts
#229
Mexico/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Beko Europe’s Marco Brucato on Scaling eCommerce Without Losing Local Relevance
Q: What advice would you give to organizations struggling with a legacy mindset?
Marco emphasizes the need for digital leadership and a complete embrace of digital channels, urging companies to integrate omnichannel strategies into their corporate culture.
Beko Europe’s Marco Brucato on Scaling eCommerce Without Losing Local Relevance
Q: How do you balance regional consistency with local relevance?
Marco discusses the importance of a structured approach that allows local teams the freedom to adapt strategies while maintaining a cohesive global framework.
Heaven Hill Brands’ Matt Blevins on Long-Term Brand Building, Consumer Behavior Shifts, and Modernizing Spirits
Q: How do you think about both the levers you pull, but also measuring the impact of it?
He explains that measuring impact is complex in marketing, stressing the importance of long-term goals over short-term metrics and focusing on holistic success.
Heaven Hill Brands’ Matt Blevins on Long-Term Brand Building, Consumer Behavior Shifts, and Modernizing Spirits
Q: How do you feel that your background has shaped how you approach brand building?
Matt describes his background in economics as influential, emphasizing the balance of art and science in marketing, which relates to understanding consumer behavior and utilizing data for brand management.
Kraft Heinz’s Andrea Steele on Embedding eCommerce Into the DNA of Big CPG
Q: How do you balance driving this change without burning people out?
Go back to the core strategy, prioritize resources, and ensure testing is aligned with the central strategy.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About BRAVE COMMERCE

What is BRAVE COMMERCE about and what kind of topics does it cover?

Focused on the ever-evolving landscape of eCommerce, this podcast explores insights and trends pertinent to major brands. Through discussions with industry leaders, the show offers actionable advice and thought-provoking conversations on topics such as consumer behavior, digital marketing strategies, and brand management in today's fast-paced environment. Its unique combination of expert guest interviews and dynamic host dialogues makes it a valuable resource for marketers looking to stay ahead in the competitive business landscape.

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Rephonic provides a wide range of podcast stats for BRAVE COMMERCE. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to BRAVE COMMERCE and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

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How many subscribers and views does BRAVE COMMERCE have?

To see how many followers or subscribers BRAVE COMMERCE has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to BRAVE COMMERCE?

These podcasts share a similar audience with BRAVE COMMERCE:

1. Pivot
2. Prof G Markets
3. HBR IdeaCast
4. The Daily
5. WSJ What’s News

How many episodes of BRAVE COMMERCE are there?

BRAVE COMMERCE launched 5 years ago and published 257 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact BRAVE COMMERCE?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for BRAVE COMMERCE?

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What guests have appeared on BRAVE COMMERCE?

Recent guests on BRAVE COMMERCE include:

1. Marco Brucato
2. Laura Briggs
3. Matt Blevins
4. Matt Taylor
5. Louise Cotterill
6. Neil Reynolds
7. Benoit Vatere
8. Andrea Steele

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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