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Brand Talk by Jakub Kantor

Jakub Kantor

O značkách, brandingu a marketingu s inspirujícími hosty a jejich příběhy. Brand Talk by Jakub Kantor

PublishesTwice monthlyEpisodes19Founded3 years ago
Language
Czech
Categories
BusinessMarketingEntrepreneurship

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Latest Episodes

V tomhle díle Brand Talku sedí u stolu Rosťa Očenášek z Gatrea a rozebíráme něco, co lidé často nechtějí slyšet: nemovitosti a branding fungují na podobných principech.

Lokalita v realitách = positioning ve značce.

Když neznáš terén, zaplatíš to pen... more

YouTube

V dnešním Brand Talku otevíráme dveře do světa PKV - firmy, která z energetiky udělala viditelnou, sebevědomou a velmi dobře fungující značku.

Společně s Jirkou Pechem (CEO PKV), Andrejem Filousem (Marketing Director PKV) a týmem se podíváme na to, ... more

V tomto dílu Brand Talku se s Karlem „Mindless“ Novotným podíváme na rebrand z pohledu zkušeného odborníka. Proč je rebranding jednou z nejtěžších disciplín v brandingu? Jaké chyby firmy dělají? A proč si často myslí, že stačí jen změnit logo?

YouTube

Cenotvorba jako součást budování značky i celé firmy. Slevy vás můžou zabít, když s nimi budete zacházet neopatrně. Vydejte s byznys architektkou Dominikou Špačkovou na cestu do hlubin pricingu!

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Apple Podcasts
#4
Ireland/Business/Marketing
Apple Podcasts
#77
Ireland/Business

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Brand Talk by Jakub Kantor launched 3 years ago and published 19 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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