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Artwork for Brand Story

Brand Story

Steve Gilman
Storytelling
Creativity
Branding
Sparktoro
Leadership
Empathy
AI In Marketing
Marketing
Public Speaking
Pete & Gerry's Organics
Design
The Quarantine Portraits
Digital Marketing
Brand Strategy
Toxic Workplaces
Communication Skills
Design Collaboration
Advertising Club Of New York
New York City
Happiness Crisis

This is Brand Story, where host Steve Gilman talks with those on the front lines of brands: business leaders, entrepreneurs, and marketers. Our guests represent a wide variety of roles and industries, but the lessons learned break through those walls, connecting us on shared themes of brand experience, leadership, storytelling and understanding your audience. You’ll hear unique stories you can rel... more

PublishesTwice monthlyEpisodes101Founded5 years ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for Brand Story

Latest Episodes

100 episodes in, one thing is clear: creativity is still human at its core. For our 100th episode, editor and educator Scott Witthaus returns to reflect on the creative industry, the importance of stepping away, the rise of AI, and why our humanity i... more

Data is everywhere. But making sense of it? That’s where the real work begins. In episode 99 of Brand Story, Laura Grover, Senior Vice President and Head of Client Solutions at EDO, Inc., shares why traditional metrics like reach and clicks don’t alw... more

YouTube

When creativity hits a wall, what keeps you moving? For creative director and educator Brian Thibodeau, it’s curiosity, empathy, and a relentless drive to connect. In episode 98 of Brand Story, he and host Steve Gilman explore how art, teaching, and ... more

YouTube

Here’s the truth about brand. It isn’t one-dimensional. The strongest brands create experiences across every sense, building memories that last long after a purchase. In episode 97 of Brand Story, Simon Hill, President, FutureBrand North America, sha... more

YouTube

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Recent Guests

Scott Witthaus
Incredible storyteller, innovator, entrepreneur, and educator
Witthaus Editorial, Lowcountry Creative
Episode: The Creative Reset featuring Scott Witthaus
Laura Grover
Senior Vice President Head of Client Solutions at EDO, a veteran market researcher
EDO
Episode: Marketing's Measurement Reset ft. Laura Grover
Brian Thibodeau
Creative Director, Designer, and Educator
BTIBS
Episode: Keeping Creativity Alive ft. Brian Thibodeau
Simon Hill
President of FutureBrand North America
FutureBrand
Episode: Transforming Brands ft. Simon Hill
Mita Mallick
LinkedIn top voice, successful author, and change maker in diversity, equity, and inclusion.
Author of The Devil Emails at Midnight
Episode: The Devil Emails at Midnight ft. Mita Mallick
Phyllis Rothschild
Chief Marketing Officer at Pete & Gerry's Organics
Pete & Gerry's Organics
Episode: Building Brand Loyalty ft. Phyllis Rothschild
Toby Myles
Founder of Toby Myles Strategic Copywriting and Certified Email Strategist
Toby Myles Strategic Copywriting
Episode: Authentic Storytelling ft. Toby Myles
Rand Fishkin
Co-founder and CEO of SparkToro and former co-founder of Moz
SparkToro
Episode: Branding Beyond Algorithms ft. Rand Fishkin
Mark Lester
Co-founder of Squint, a brand consultancy.
Squint
Episode: The Happiness Advantage ft. Mark Lester

Reviews

4.6 out of 5 stars from 28 ratings
  • Unique storytelling

    Every episode is a new favorite. Always new lessons to learn and very inspirational. The variety of guests is great for people in any field and you can just tell Steve and the guests have a great time.

    Apple Podcasts
    5
    TayLynneM
    United States4 years ago
  • great podcast for creatives, storytellers, and entrepreneurs

    this podcast is great for anyone seeking to learn from experts in the marketing field! Steve from Gravity Group interviews professionals in the field, you can learn something new from each episode! as a college student, it’s been helpful to learn from experts in the field from a renowned agency, i love the community aspect of the podcast!

    11/10, adding it to my “powerful podcast” playlist

    Apple Podcasts
    5
    thisiskateharwood
    United States4 years ago
  • Enjoyable and informative

    I like the conversational format and wide variety of guests. As you listen to a wide variety of professions you recognize similar traits in leadership and skills you can utilize in your own career. As an introvert, truly enjoyed the conversation with Daisy Simonis and would recommend both extros and intros listen and learn.

    Apple Podcasts
    5
    jjswartz
    United States4 years ago
  • Enlightening and Informative

    Topics are well thought out and delivered in a respectful and communicative format. Easy to relate to many of the selected talking points, and the questions are insightful and personalized to the subject matter as it individually pertains to each guest speaker. Look forward to each episode and would recommend it for anyone dealing with current day to day work environments.

    Apple Podcasts
    5
    reesekbc
    United States4 years ago
  • Great Mix of Perspectives

    I appreciate the simultaneous variety of guests and consistency of content focused on marketing as storytelling. The blend of Steve's conversational style with the informative content makes this podcast an easy and valuable listen.

    Apple Podcasts
    5
    christy_renee_
    United States4 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Say It Well ft. Terry Szuplat
Q: How important is empathy in communication?
Empathy is crucial for effective communication. It allows you to connect with the audience on a deeper level.
Say It Well ft. Terry Szuplat
Q: Was there a moment that you said, okay, I really have to write this book?
It evolved over time, especially after I realized that I had helped others find their voice for so long that I lost my own.
Authentic Storytelling ft. Toby Myles
Q: What advice would you give your younger self?
She would tell her younger self that it's okay to be different and embrace individuality as it can lead to better outcomes.
Authentic Storytelling ft. Toby Myles
Q: Can you tell me about it?
Toby explains the Core 8 Story Hub, a framework for maintaining and organizing personal stories for marketing purposes.
Authentic Storytelling ft. Toby Myles
Q: Can you unpack that story for me a little bit?
Toby discusses a personal experience with Spoonful of Comfort when they offered an opt-out for Mother's Day emails, showcasing their sensitivity towards customer emotions.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Brand Story

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What are the audience demographics for Brand Story?

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How many subscribers and views does Brand Story have?

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Which podcasts are similar to Brand Story?

These podcasts share a similar audience with Brand Story:

1. Nudge

How many episodes of Brand Story are there?

Brand Story launched 5 years ago and published 101 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Brand Story?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Brand Story?

Recent guests on Brand Story include:

1. Scott Witthaus
2. Laura Grover
3. Brian Thibodeau
4. Simon Hill
5. Mita Mallick
6. Phyllis Rothschild
7. Toby Myles
8. Rand Fishkin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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