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Brand Master Podcast

Stephen Houraghan
Brand Strategy
Brand Loyalty
Brand Touchpoints
Brand Authenticity
Workshop Facilitation Skills
Apple
Brand Collateral
Brand Trust
Employer Branding
Brand Recognition
Buyer’s Journey
Brand Messaging
Brand Ambassadors
Consumer Confidence
Customer Journey
Social Media
Nike
Case Studies
Email Marketing
Patagonia

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are cov... more

PublishesMonthlyEpisodes303Founded5 years ago
Categories
BusinessMarketing

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Artwork for Brand Master Podcast

Latest Episodes

Brand physics is how brands embed in the brain—through memory, emotion, and instinct. In this episode of the Brand Master Podcast, Stephen sits down with Dan Wallace—marketing professor and co-author of The Physics of Brand—to unpack how brands earn ... more

YouTube

In this episode of the Brand Master Podcast, I sit down with Bill Kenny, CEO of Focus Lab, to uncover the secrets behind their bold, strategy-driven branding—and how they’ve built a reputation for turning brands into market leaders.

👉 Learn more: ⁠... more

YouTube

In this episode of The Brand Master Podcast, we’re diving into how MilkPEP and GALE transformed milk from a declining household staple into a high-performance drink for athletes, runners, and even gamers. Brad Simms (CEO of GALE) and Yin Woon Rani (C... more

YouTube

Explore the insights and structures of brand identity design with this detailed episode of the Brand Master Podcast. Join host Stephen Horahan as he delves into the evolution of brand identity design with industry experts Rob Mayerson and Robin Goffm... more

YouTube

Key Facts

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Recent Guests

Dan Wallace
Co-author of The Physics of Brand and marketing professor
Episode: 303 | Physics of Brand: How Brands Live in The Brain (w/ Dan Wallace)
Bill Kenny
CEO of Focus Labs
Focus Labs
Episode: 302 | Top Agency Processes & Strategy Systems (Bill Kenney - FocusLab)
Brad Simms
CEO of agency Gale
Gale
Episode: 301 | Repositioning Milk As A Performance Drink (Case-Study)
Yin Woon Rani
CEO of MilkPEP
MilkPEP
Episode: 301 | Repositioning Milk As A Performance Drink (Case-Study)
Neil Patel
A recognized expert in digital marketing and SEO, founder of Ubersuggest and Neil Patel Digital
Neil Patel Digital
Episode: 300 | Top AI Marketing & Branding Tools & Strategies (w/ Neil Patel)
Seth Godin
Marketing principles expert, author and speaker
Episode: 300 | Top AI Marketing & Branding Tools & Strategies (w/ Neil Patel)
Robin Goffman
Brand strategist who collaborated on the book Designing Brand Identity.
Episode: 299 | Designing Brand Identity With Structure & Processes With Rob Meyerson & Robin Goffman
Rob Meyerson
Brand strategist and collaborator on the book Designing Brand Identity.
Episode: 299 | Designing Brand Identity With Structure & Processes With Rob Meyerson & Robin Goffman
Byron Sharp
Director of the Ehrenberg-Bass Institute for Marketing Science and author of How Brands Grow.
Ehrenberg-Bass Institute
Episode: 298 | How Brands Grow With Marketing Science (Prof. Byron Sharp)

Host

Stephen Horahan
Host and expert in branding, offering insights and strategies to help professionals and entrepreneurs build successful brands.

Reviews

4.9 out of 5 stars from 208 ratings
  • Go to content.

    This is the place I go to to listen and consume. So many different aspects and insights to branding and the wider aspects of marketing.

    I enjoy the short bursts each week and I’ve gone back to some episodes to help build my confidence when picking the correct tone of voice for my own brand.

    Thank you

    Apple Podcasts
    5
    Earl_Gray
    New Zealand10 months ago
  • Value Add

    So much value here! Informative, interesting and insightful. Love it. Invaluable

    Apple Podcasts
    5
    K1d$
    Australia2 years ago
  • Best practical brand strategy podcast

    Clear, concise and current. This is a library of knowledge and a great resource to keep returning to. All marketers and business leaders should listen to this.

    Apple Podcasts
    5
    Rocket-uk
    United Kingdom3 years ago
  • A must-listen - inspiring, insightful, highly valuable

    I am a big fan of Stephen‘s content and I believe that every Brand Builder needs to listen to the Brand Master Academy Podcasts as well as check the blogs - they are a gold mine of insights! For me it’s a routine to listen to the podcast while taking a walk or driving the car and often I listen to them on repeat to internalize all the knowledge Stephen provides in each episode. I really love the interviews as well - they are awesome! Thank you Stephen for all the helpful content you share - they... more

    Apple Podcasts
    5
    ليلى ☺️
    United Arab Emirates3 years ago
  • Stephen is a wealth of knowledge!

    This podcast has helped me learn so much about the world of branding. I found Stephen through his YouTube and then as a busy mum his podcast was great for on the go.

    Apple Podcasts
    5
    Emiliaaaaaa
    United Kingdom3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many reviews highlight the engaging format and concise nature of the episodes, making them easy to consume and integrate into busy routines.
Audience members note the expertise of guests, often bringing fresh perspectives on branding and marketing strategies.
Listeners praise the depth of information and insights into branding, finding them applicable and actionable for their own projects.
Feedback emphasizes the high-quality content that helps improve listeners' understanding of branding and marketing concepts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

303 | Physics of Brand: How Brands Live in The Brain (w/ Dan Wallace)
Q: How do brands evolve in the future with the introduction of AI?
Dan reflects on the future of brands, suggesting smaller and niche brands may find opportunities by focusing on human connection and unique experiences in a rapidly changing landscape.
303 | Physics of Brand: How Brands Live in The Brain (w/ Dan Wallace)
Q: How should brand value be measured?
Dan suggests that understanding value involves examining utility versus emotional impact, advocating for a richer appreciation of what drives value beyond mere functional aspects.
303 | Physics of Brand: How Brands Live in The Brain (w/ Dan Wallace)
Q: What are the biggest threats to brand value today?
Dan discusses that human connection has declined due to various factors, and these changes present unique challenges and opportunities for brands.
302 | Top Agency Processes & Strategy Systems (Bill Kenney - FocusLab)
Q: Can you explain your process for onboarding clients?
The onboarding process involves sales handoff meetings, brand discovery questionnaires, and regular updates with deliverables sent to clients every week, ensuring consistency in communication and progress tracking.
302 | Top Agency Processes & Strategy Systems (Bill Kenney - FocusLab)
Q: What is the marketing funnel look like for Focus Labs?
The marketing funnel emphasizes being present in the market, delivering unforgettable customer experiences, and innovating processes. Referrals and LinkedIn are key lead sources.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Brand Master Podcast

What is Brand Master Podcast about and what kind of topics does it cover?

Focusing on branding strategies and the psychological aspects of brand building, this show offers insights and actionable tips designed to help branding professionals and entrepreneurs effectively develop their brands. Each episode features discussions on critical elements such as positioning, storytelling, and communication frameworks, often incorporating expert guests from the fields of marketing and branding. Unique in its approach, it emphasizes not just aesthetics but the importance of creating a human connection with the audience, equipping listeners with the necessary tools to navigate the complex branding landscape successfully.

Where can I find podcast stats for Brand Master Podcast?

Rephonic provides a wide range of podcast stats for Brand Master Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Brand Master Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Brand Master Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Brand Master Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Brand Master Podcast?

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How many subscribers and views does Brand Master Podcast have?

To see how many followers or subscribers Brand Master Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Brand Master Podcast?

These podcasts share a similar audience with Brand Master Podcast:

1. The GaryVee Audio Experience
2. Founders
3. Uncensored CMO
4. The Rich Roll Podcast
5. Marketing Made Simple

How many episodes of Brand Master Podcast are there?

Brand Master Podcast launched 5 years ago and published 303 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Brand Master Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Brand Master Podcast?

Rephonic pulls ratings and reviews for Brand Master Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Brand Master Podcast?

Rephonic provides full transcripts for episodes of Brand Master Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Brand Master Podcast?

Recent guests on Brand Master Podcast include:

1. Dan Wallace
2. Bill Kenny
3. Brad Simms
4. Yin Woon Rani
5. Neil Patel
6. Seth Godin
7. Robin Goffman
8. Rob Meyerson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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